Transmedia: Story...
Follow
Find tag "Television"
226.2K views | +79 today
Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
Your new post is loading...
Your new post is loading...
Scooped by The Digital Rocking Chair
Scoop.it!

Daniel Joseph: 10 musts to boost second screen engagement

Daniel Joseph: 10 musts to boost second screen engagement | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Daniel Joseph:  "How can you best promote your show's 2screen app? Ask Screenz, creators of Rising Star's mobile apps & many more second screen initiatives".

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

SXSW 2015 Re-Cap: “Game of Thrones” – Creating Immersive Entertainment

SXSW 2015 Re-Cap: “Game of Thrones” – Creating Immersive Entertainment | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Christine Weitbrecht:  "Game of Thrones is unlike many others series in that it is on-air only for a few weeks each year, meaning that the show’s producers face a very particular dilemma: Keep fan passion and interest going for the rest of the year when other shows and content are competing for the fans’ attention."

more...
Kajsa Hartig's curator insight, May 28, 2:36 PM

"...the producer’s creativity allowed them to run a campaign that was relatively simple in design, yet still brought about meaningful interactions even for the most involved super-fans;  interactions, that let fans live through important and magical experiences straight from the world of Game of Thrones. "

Scooped by The Digital Rocking Chair
Scoop.it!

TV industry faces its ‘ketchup’ moment: ‘Mobile is now the first screen’

TV industry faces its ‘ketchup’ moment: ‘Mobile is now the first screen’ | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Stuart Dredge:  "France Télévisions’ director of future media Eric Scherer on the trends providing headaches and huge opportunities alike for television firms" ...

more...
Fausto Cantu's curator insight, April 15, 7:01 PM

Mobil ahora es la primera pantalla....

Peter Mellow's curator insight, April 15, 10:06 PM

The 4th screen has become the FIRST screen! What implications does this have for the video we shoot? Should we be designing all our videos for viewing on the small screen first now?

 

http://en.wikipedia.org/wiki/Fourth_screen

 

Scooped by The Digital Rocking Chair
Scoop.it!

How to Sell a TV Show to Netflix

How to Sell a TV Show to Netflix | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Liz Shannon Miller:  "Not every series that ends up on Netflix comes via the traditional studio system. Sometimes, the story is as indie as they come."

more...
Fausto Cantu's curator insight, April 7, 5:29 PM

Como venderle una serie a Netflix?

Debbie Elicksen 's curator insight, April 10, 11:19 AM

The playing field is so much more lucrative than it has ever been for film makers.

Scooped by The Digital Rocking Chair
Scoop.it!

Why millennials are increasingly cutting the cord

Why millennials are increasingly cutting the cord | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lindsay Rothfeld:  "Tech-savvy, thrifty millennials demand instant gratification, and the way they consume TV is changing."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Simon Staffans: Why the North is so hot right now

Simon Staffans: Why the North is so hot right now | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Simon Staffans:  "This is the first article in an in-depth series focusing on the Nordics. We’ll take you behind the scenes and talk to the people who know what’s up, where the Nordics are heading and why you need to keep tabs on what’s happening in the lands of the North."

 

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

6 trends redefining the way we watch television

6 trends redefining the way we watch television | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lindsay Rothfeld:  "In 2014, several big trends solidified themselves as potential game-changers for the entertainment and television industry: Among them participatory television, enhanced analytics, mobile engagement, new options for advertisers and increased digital streaming."

more...
Marco Favero's curator insight, December 26, 2014 6:07 AM

aggiungi la tua intuizione ...

brandinmind's curator insight, December 29, 2014 5:55 PM

Superb analysis on the topic!

Rescooped by The Digital Rocking Chair from TV Future
Scoop.it!

How should television be defined nowadays?

How should television be defined nowadays? | Transmedia: Storytelling for the Digital Age | Scoop.it

Via sarah hemar
The Digital Rocking Chair's insight:


Robert Lloyd:  "What is television? It seems a fair and timely question to ask, now that it's coming at us from so many angles, on so many platforms, from so many producers."

more...
Debbie Elicksen 's curator insight, November 28, 2014 11:53 AM

As television evolves, there is one thing for sure. None of us will ever miss using the rabbit ears and tin foil to hold them in place for better reception.

Scooped by The Digital Rocking Chair
Scoop.it!

Why Sunday Night Television Is So Good

Why Sunday Night Television Is So Good | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Jason Lynch:  'The beginning of the week is the best time of the week for heavy, quality drama thanks to economics, viewer psychology, and the "conversation cycle."'

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Finding The Lighter Side Of Sherlock Holmes

Finding The Lighter Side Of Sherlock Holmes | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Nicole Laporte:  "Emmy-winning writer Steven Moffat talks about reimagining one of the world's most iconic characters for a modern, and less stuffy, era."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Simon Staffans: Don’t be (too) social!

Simon Staffans: Don’t be (too) social! | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


"5 tips on how to - properly - use social media for your TV show, by MIPBlog regular Simon Staffans"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Marketing to Millennials: Using Snapchat and Tinder to promote your TV show

Marketing to Millennials: Using Snapchat and Tinder to promote your TV show | Transmedia: Storytelling for the Digital Age | Scoop.it



The Digital Rocking Chair's insight:


"TV execs need to get more creative with their marketing efforts, The Project Factory's commercial manager [Sandra Lehner] explains" ...

more...
Nicko Gibson's curator insight, August 7, 2014 2:17 PM

Important to know for every kind of independent artist as well, but the millennials are not really watching much TV

Scooped by The Digital Rocking Chair
Scoop.it!

AGENTS OF SHIELD: AGENCY, INSTITUTIONS AND TRANSMEDIA SERIALISATION

AGENTS OF SHIELD: AGENCY, INSTITUTIONS AND TRANSMEDIA SERIALISATION | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Joseph Oldham:  "Whilst certain ‘high-end’ television series are routinely praised for bringing supposedly ‘cinematic’ values to television, it seems to me that the Marvel series doing something which might be conceptualised as the reverse, porting modes of serialised storytelling that have been prominently developed on television over the last few decades into a popular film series."

more...
No comment yet.
Rescooped by The Digital Rocking Chair from #transmediascoop
Scoop.it!

Will the 'Supergirl', 'Lucifer' and 'Legends of Tomorrow' Shows Be Transmedia or Tranq-Media?

Will the 'Supergirl', 'Lucifer' and  'Legends of Tomorrow' Shows Be Transmedia or Tranq-Media? | Transmedia: Storytelling for the Digital Age | Scoop.it

Via Simon Staffans
The Digital Rocking Chair's insight:


Shathley Q:  "Our expectations around for these upcoming TV shows get to the very heart of transmedia as a phenomenon."

more...
Simon Staffans's curator insight, June 17, 6:58 AM

Will transmediahood be achieved?

Angie Weihs's curator insight, June 19, 9:08 PM

I'd like an app where Supergirl give me daily advice as in YES you can....with recipes and training schedule!

Scooped by The Digital Rocking Chair
Scoop.it!

TV Trends Web Review: Are Snapchat, BuzzFeed & Reddit TV’s new frontier?

TV Trends Web Review: Are Snapchat, BuzzFeed & Reddit TV’s new frontier? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Pierre Ziemniak:  "The boundaries of content keep being pushed. Stay updated with this review of the latest TV trends!"

more...
MarkDilley's curator insight, May 27, 6:29 PM

I have thought this for years.  There is an obnoxious & mean spirited show on mainstream tv that starts to scratch this surface, and one on MTV I think. 

 

Having a more direct internet to mass market is a very interesting idea - one that I think has high hopes...

Scooped by The Digital Rocking Chair
Scoop.it!

Interview with Kim Moses: How to engage on all platforms with one show

Interview with Kim Moses: How to engage on all platforms with one show | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


James Martin:  "Can a cross-media storytelling platform help a TV show? Sander/Moses Productions' co-founder Kim Moses says yes!"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

In the Age of Auteur Television, What Does It Mean to Be a Director?

In the Age of Auteur Television, What Does It Mean to Be a Director? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Liz Shannon Miller:  "Marcos Siega, executive producer of Fox's "The Following," is also the show's lead director — but does that make him a showrunner?"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Web: Headliner Or TV’s Supporting Actor?

The Web: Headliner Or TV’s Supporting Actor? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Chuck Fishman:  "Today’s TV viewer doesn’t just watch TV anymore — they scroll through Twitter and Facebook in real time, watch YouTube Videos, send Snapchats and pin to Pinterest boards."

more...
Minna Kilpeläinen's curator insight, March 1, 4:12 PM

A 2014 Nielsen Digital Consumer Report 
said that 84 percent of U.S. smartphone and 
tablet owners watch television with a second screen in hand. Second screen action is definitely something networks should explore and figure out how to engage viewers to their content. Question is, how do networks and other media  companies build interactive web platforms for today’s viewers?


Chuck Fishman says that to date, networks’ attempts at creating second-screen experiences  haven’t consistently taken off.

Second screen action often happens on social channels that
networks don’t own, and therefore can’t control, but they do
have the ability to capture and amplify what’s happening.

 

Fishman suggests that one  way media companies could approach the  second screen is to create original and exclusive
digital video content that  stands apart from linear broadcast programming. That means focusing strongly on transmedia storytelling. Media concepts no longer contain only tv-programmes, you have to produce a multiplatform experience from the beginning.

 

 

Scooped by The Digital Rocking Chair
Scoop.it!

TV, TiVo, OTT: How television-watching has evolved

TV, TiVo, OTT: How television-watching has evolved | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Elisha Hartwig:  "A timeline of the technology behind how we watch television."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Why TV still can't get the Internet right

Why TV still can't get the Internet right | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Ben Branstetter:  "Television needs to stop cribbing from the Internet and start making content the Internet loves."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

How The Cartoon Network Grew Up

How The Cartoon Network Grew Up | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


KC Ifeanyi:  "The network has proven that cartoons aren't just for kids. CN vet Michael Ouweleen explains how it's evolved its shows for new generations."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Nick Dorra: What can TV learn from Minecraft?

Nick Dorra: What can TV learn from Minecraft? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Nick Dorra:  "Kids love the world-famous user-generated video game. Rovio/Angry Birds' Dorra explains how Minecraft can inspire TV too"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

TV Trends Web Review: Flying sharks, branded yachts and new media moguls – Are there any borders left in the TV industry?

TV Trends Web Review: Flying sharks, branded yachts and new media moguls – Are there any borders left in the TV industry? | Transmedia: Storytelling for the Digital Age | Scoop.it



The Digital Rocking Chair's insight:


Pierre Ziemniak:  "Who are the new content kings? As the lines between the internet and TV keep blurring, find out who could rule the entertainment world in our latest news review!"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The New TV Pilot Season: Bringing YouTube Stars, Channels And Bloggers To TV Screens

The New TV Pilot Season: Bringing YouTube Stars, Channels And Bloggers To TV Screens | Transmedia: Storytelling for the Digital Age | Scoop.it


The Digital Rocking Chair's insight:


Nuno Bernardo:  "Hollywood is in love with YouTube. Last year, DreamWorks Animation paid $33 million for YouTube channel AwesomenessTV, Warner Bros. invested $18 million in the YouTube channel Machinima and most recently, Disney purchased Maker Studios for $500 million" ...

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Here's How To Make A Viral Video: 'American Horror Story' Teaser Creator Tells All

Here's How To Make A Viral Video: 'American Horror Story' Teaser Creator Tells All | Transmedia: Storytelling for the Digital Age | Scoop.it


The Digital Rocking Chair's insight:


Paula Bernstein:  "Here's the back story behind the fan-made teaser trailer for "American Horror Story" season 4."

more...
No comment yet.