Nuno Bernardo: "Hollywood is in love with YouTube. Last year, DreamWorks Animation paid $33 million for YouTube channel AwesomenessTV, Warner Bros. invested $18 million in the YouTube channel Machinima and most recently, Disney purchased Maker Studios for $500 million" ...
Steve Rose: "TV and advertising have always existed side by side. But now that viewers can easily skip breaks, brands are having to find new ways to make sure customers get their message. Can you resist 'native advertising' and 'digital insertion'?"
Variety: "As Netflix and Amazon bulk up on original entertainment, they’re largely focused on buying TV series, which perform better on their services than movies do. The result is that indie moviemakers are starting to think more about crafting, episodic TV-like projects for play on digital screens."
Simon Staffans: "This is the first article in an in-depth series focusing on the Nordics. We’ll take you behind the scenes and talk to the people who know what’s up, where the Nordics are heading and why you need to keep tabs on what’s happening in the lands of the North."
Lindsay Rothfeld: "In 2014, several big trends solidified themselves as potential game-changers for the entertainment and television industry: Among them participatory television, enhanced analytics, mobile engagement, new options for advertisers and increased digital streaming."
Joseph Oldham: "Whilst certain ‘high-end’ television series are routinely praised for bringing supposedly ‘cinematic’ values to television, it seems to me that the Marvel series doing something which might be conceptualised as the reverse, porting modes of serialised storytelling that have been prominently developed on television over the last few decades into a popular film series."
Tomas Rawlings: "The open waters of the internet have provided a space for experimentation and video games have been innovative with a series of video experiments. Here’s five examples of how video games have been re-defining video whilst TV was looking the other way" ...
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