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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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21st Century Play Dates: How USC Annenberg’s Innovation Lab brings together diverse communities to provoke innovation [#Transmedia]

21st Century Play Dates: How USC Annenberg’s Innovation Lab brings together diverse communities to provoke innovation [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it

Susan Resnick West:  "Over the past two years, we have been designing an innovation process we call “Think & Do.” These 6-hour workshops provide a formal but atypical ideation process through which people tackle provocative questions and develop new products and collaborations."


[Co-Authored by Erin Reilly, Jake de Grazia]

The Digital Rocking Chair's insight:

An in-depth look at the development of USC’s Annenberg Innovation Lab's (AIL) new innovation process called Think & Do.  It looks like transmedia projects are natural outcomes of these collaborations.   Plus, there's a great resource list at the end of the paper for those wishing to try it themselves.

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Necantis's curator insight, July 26, 7:38 AM

Useful insights for the innohub skiing week

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An update on the #Algren Project and a few things #Transmedia. #storytelling #business #innovation

An update on the #Algren Project and a few things #Transmedia. #storytelling #business #innovation | Transmedia: Storytelling for the Digital Age | Scoop.it

Gunther Sonnenfeld:  "Things don't always go according to plan... And that's a good thing. A while back, my sister roped me into an independent project with Michael Caplan on the life and times of Nelson Algren."

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