Melanie Goodfellow: '“I broke all the Holy Grails of interactive. I have no film, I have no App and I don’t have a website” – former Pixel Market participant Ram Devineni talks about the intricacies of developing and financing augmented reality comic book Priya’s Shakti.'
Will Freeman: "The concept behind augmented reality books is simple: a physical book contains many elements that elude the human eye, only visible through the use of various apps, gadgets and other devices. "
Alex DiFiori: "There’s been a lot of buzz lately about Ingress, Google’s latest foray into online social networking. Instead of focusing on creating another facebook, Ingress is Google’s attempt at using that massive pile of data they’ve been collecting about us to use in a way that hasn’t really been done before, in an augmented reality game" ...
Waggler: "Based on the Harry Potter universe, Wonderbook: Book of Spells turns the physical book (that will likely be bundled with the software) into a textbook for young wizards. Flipping through its pages, decorated with computer generated graphics, you'll learn how to cast spells using the PlayStation Move as a magic wand."
"On netbehaviour, Tamiko Thiel wrote: “Today at the Transmediale in Berlin, Germany’s most important media art festival, Transmediale director Kristoffer Gansing censored augmented reality artist Tamiko Thielin a discussion billed as an “open conversation.”
According to Wikipedia: Augmented reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data.
British digital agency Appshaker did an augmented reality project for National Geographic Channel in a mall, allowing passersby to watch themselves "interacting" with various animals and dinosaurs on a big screen.
Robert Pratten: "Stories are the way we make sense of the world. Our minds can’t deal with randomness and we see connections, causes and reasons even where there are none. Whether we are happy or sad, positive or negative, this is often the result of the story we construct – it’s the meaning we attribute to events and things that without human interpretation have no meaning. So powerful is story that the life we lead today is a result of the stories we told ourselves in the past.
Daniel Burrus: "Augmented reality (AR) provides a live view of a physical, real-world environment whose are augmented by computer-generated input such as information, sound, video, graphics, or GPS data. AR has been in existence for quite a while" ...
Dr. Pamela Rutledge: "Augmented reality applications are unique in that because they project virtual information into a user’s physical environment, they effectively blend real and virtual. They are also increasingly mobile and social."
As a cultural product, The Witcher is a surprisingly big deal. On a state visit to the US Poland’s Prime Minister, Donald Tusk, gave President Obama a copy of The Witcher 2: Assassins of Kings. The premium edition, to boot...
Just imagine that you are reading a book and a QR code is printed on the page that connects you a video, connect with people mentioned on social networks, view a map of geographic place or be lead to website with more information or interactive...
At a time when cinema was about documenting actualities, magician and pioneer filmmaker Georges Méliès extended the medium in incredibly novel ways to conjure impossible realities and define bold new conventions for film.
Augmented Reality is still emerging out of the woods from a technological and awareness viewpoint and already rising from the hype haze is one of the most synergistic applications yet - 'historical & futuristic' factual stories viewed in contextual...
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