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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Podcasting: A decade outside the mainstream

Podcasting: A decade outside the mainstream | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lance Ulanoff:  "Podcasts are 10 years old and finally achieving some mainstream recognition, but don't call it a comeback."

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Crowd-sourced storytelling: How innovators are opening up the creative process

Crowd-sourced storytelling: How innovators are opening up the creative process | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lindsay Rothfeld:  "A story can be so much more when the audience has a stake."

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Jeni Mawter's curator insight, August 24, 11:24 PM

The reader/audience engages more when they invest in your story and have something at stake because of this investment.

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The meteoric rise and slow decline of Neopets

The meteoric rise and slow decline of Neopets | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Olivia Coy:  "Neopets had unwittingly become a case study for the ways that ineffective community management can render immensely profitable websites obsolete."

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Misha Collins of 'Supernatural' on Running the World's Largest Media Scavenger Hunt

Misha Collins of 'Supernatural' on Running the World's Largest Media Scavenger Hunt | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Meredith Mattlin:  "For years, Misha Collins has curated a list of tasks ranging from imaginative to absurd, allowing people to compete in an international competition that could bring them anywhere from a water park to a particle accelerator."

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Daniel Calabuig's curator insight, August 5, 1:45 PM

 

Meredith Mattlin:  "For years, Misha Collins has curated a list of tasks ranging from imaginative to absurd, allowing people to compete in an international competition that could bring them anywhere from a water park to a particle accelerator."

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Attention, Filmmakers: Here's How to Get The Most Out of Twitter

Attention, Filmmakers: Here's How to Get The Most Out of Twitter | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Jesse Zook Mann:  "From hashtag etiquette to scheduling tweets, this is the guide you need to read about Twitter workflow."

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jose antonio gabelas's curator insight, July 18, 10:35 AM

añada su visión ...

Brad Tollefson's curator insight, July 18, 1:07 PM

READ MORE: Attention, Documentary Filmmakers: Here's the Online Community You Need to Know About

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Comic-Con: has corporate marketing killed good, honest fandom?

Comic-Con: has corporate marketing killed good, honest fandom? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Elizabeth Minkel:  "Hollywood has overtaken the fan convention with a vengeance, but its original spirit can still be found with the cosplayers - and at the Buffy panel" ...

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SageRave of Get Custom Content's curator insight, July 14, 8:25 PM

I see two factions developing here. The purists (fans working on their costumes in their garages) and the slick corporate reps with perfect costumes. The sheer number of purists will keep corporate reps on the edges of the perfect, untapped unrealities that flourish when fertilized  with rampant imperfection.

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George Takei: How to bend social media to your will

George Takei: How to bend social media to your will | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


George Takei:  'At first I had a small following, mostly "Star Trek" devotees and early adopters from the LGBT community who recognized my name because I'd come out as gay in 2005. Although these fans welcomed me, I wasn't convinced that this endeavor was going to yield much fruit' ...

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Angie Weihs's curator insight, July 5, 8:10 PM

Give people what they want plus a happy dose of what they need. Not new but always nice...

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Festivals, flights and fulfilment: welcome to the post-digital world

Festivals, flights and fulfilment: welcome to the post-digital world | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Simon Jenkins:  "However well-connected it makes us, cyberspace is lonely. That’s why, more and more, we are looking for live experiences" ...

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How the Extended Marvel Universe (and Other Superhero Stories) Can Enable Political Debates

How the Extended Marvel Universe (and Other Superhero Stories) Can Enable Political Debates | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Henry Jenkins: "Today, I want to highlight yet another effort to encourage civic and political reflections around the superhero genre. In this case, I am focusing on a study and reflection guide recently released by the Fandom Forward Project of the Harry Potter Alliance, to encourage conversations about the representation of gender, disability, and political/civic engagement within the extended Marvel universe."

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SageRave of Get Custom Content's curator insight, May 9, 5:37 PM

An interesting combination of topics...I like it!

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Why millennials are increasingly cutting the cord

Why millennials are increasingly cutting the cord | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lindsay Rothfeld:  "Tech-savvy, thrifty millennials demand instant gratification, and the way they consume TV is changing."

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Daniel Ravner: The ABC’s of social TV

Daniel Ravner: The ABC’s of social TV | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


"Social TV's buzzwords explained by [Daniel Ravner,] the CEO of Israel's Practical Innovation."

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Sakulsri Srisaracam's curator insight, August 7, 4:31 AM

 

"Social TV's buzzwords explained by [Daniel Ravner,] the CEO of Israel's Practical Innovation."

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Nuno Bernardo: Not all your fans are born equal [#Transmedia]

Nuno Bernardo: Not all your fans are born equal [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


"When it comes to transmedia projects, there is no magic formula to reach your fans, says beActive's CEO [Nuno Bernado]"

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Gabrielle Madé: "YouTube is not a one-hit business"

Gabrielle Madé: "YouTube is not a one-hit business" | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


mipblog:  "How to be the signal in the noise? Canadian Media Fund's media trends analyst explains all the tricks!"

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David Collet's curator insight, November 12, 2014 10:16 PM

Once again, about creating new career paths and opportunities.

 

This is something that I have noticed several years ago. Most of the new stuff is coming by way of the new media. Newspapers and Magazines are still around but not nearly as relevant.

 

The main message I get from this article is that while the medium may have changed, the message remains the same. Convince your audience of your sincerity in a niche, and you will draw the audience. Draw the audience and you will (eventually) get financial reward.

 

And as an aside, I believe it to be much more difficult to convince a diverse audience of your sincerity if it is not genuine. Because this becomes a universe of niche's, most people devoted to a particular niche can recognize a fake pretty quickly.

Aileenexa's curator insight, November 12, 2014 11:13 PM
bdf
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You can’t make “Game of Thrones” on a YouTube budget: Why “it’s the best of times and the worst of times” for prestige TV

You can’t make “Game of Thrones” on a YouTube budget: Why “it’s the best of times and the worst of times” for prestige TV | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Scott Timberg:  "Sure, right now we're spoiled for high-quality shows — but an expert predicts why it might not last" ...

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Simon Staffans: Why you should give the audience a place in your story

Simon Staffans: Why you should give the audience a place in your story | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Simon Staffans:  "An engaged and loyal audience has become the holy grail in the TV industry. How can you create it?"

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blaucloud's curator insight, August 1, 10:28 AM

 

Simon Staffans:  "An engaged and loyal audience has become the holy grail in the TV industry. How can you create it?"

Kajsa Hartig's curator insight, August 2, 5:00 PM

"

In the television industry we’re very much about controlling most parts of a production. Not only that, there’s often so much to control that we turn into control freaks – everything in order to keep the schedule, keep the budget and keep ourselves sane. Today though, this does not mirror the way the world works, just as the TV schedule in the back of the newspaper no longer reflects how people are accessing content today. An exciting – if daunting – way of mirroring the real world and giving the audience a meaningful part in your content is to intentionally break part of your IP and/or your story. Then let the audience piece it back together in whatever way they see fit and celebrate their efforts and end result. This could be a narrative that is intentionally left unfinished with clear prompts for the audience to fill in as storytellers, a flawed character that needs to be pieced back together, or something else. The key is to step back and trust the audience to take good – if chaotic – care of the story world they’ve grown to love and the narrative strands you’ve left hanging for them.

 "
Transmedia-SocialTV's curator insight, August 7, 2:46 AM

 

Simon Staffans:  "An engaged and loyal audience has become the holy grail in the TV industry. How can you create it?"

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Bums on seats – part two [Audience engagement & social media]

Bums on seats – part two [Audience engagement & social media] | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Keith Barclay:  "As well as using a crowdfunding campaign as a way of building an audience for a project, [Gemma] Gracewood shared her opinions on other approaches, discussing the pros and cons of online and offline options."

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Bums on seats [Audience engagement & crowdfunding]

Bums on seats [Audience engagement & crowdfunding] | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Keith Barclay:  "From her crowdfunding campaigns [Gemma] Gracewood offered a few pointers and a blueprint for a four week crowdfunding campaign to keep things moving."

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Dawn Matheson's curator insight, July 20, 9:04 AM

An easy-to-manage 4-step plan - whether you're planning a launch or seeking funding for your next award-winning product!

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How to Build a Better Digital Book

How to Build a Better Digital Book | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Greg Toppo:  "Interactive graphics, sound effects, and animations can all enhance a child’s reading experience—when used in the right places."

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Brad Tollefson's curator insight, July 18, 1:04 PM

Then Fleming found Inanimate Alice....

Daniel Calabuig's curator insight, August 5, 1:49 PM

 

Greg Toppo:  "Interactive graphics, sound effects, and animations can all enhance a child’s reading experience—when used in the right places."

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How Magic: the Gathering became a pop-culture hit – and where it goes next

How Magic: the Gathering became a pop-culture hit – and where it goes next | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Owen Duffy:  "The original card game has 20 million players worldwide. Now, its publishers are revisiting its leading characters’ origins in an effort to get bigger still" ...

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Director John Waters On How To Live A Creative, Disruptive Life

Director John Waters On How To Live A Creative, Disruptive Life | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


John Brownlee:  'The infamous director of Pink Flamingos gives RISD grads sage advice: "Go out in the world and fuck it up beautifully."'

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Roger Ellman's curator insight, June 30, 7:38 AM

Staying true, staying the course, being yourself - who you really are, and using that unique battery within....that's what this is about. Coasting and even zooming, along your own road, rather than the uphill twists and turns of someone else's mountain track. It's said in different ways many times, yet it is sometimes the lever that tips people into doing what they really want to do (and "should" do!).

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Take Your Film To Where The Audience Already Is

Take Your Film To Where The Audience Already Is | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Ted Hope:  "Filmmakers, Hollywood, The Industry, rarely know whom their audience is. We do it so ass-backwards: we make a movie and we think it is so wonderful that people all over the world will come to see it. Wouldn’t it be a hell of a lot easier ifall we did was take our movies where people are already gathered?"

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Charlie Dare's curator insight, May 26, 6:36 AM

Ted Hope:  "Filmmakers, Hollywood, The Industry, rarely know whom their audience is. We do it so ass-backwards: we make a movie and we think it is so wonderful that people all over the world will come to see it. Wouldn’t it be a hell of a lot easier ifall we did was take our movies where people are already gathered?"

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Virtual reality is not the (immediate) future of film

Virtual reality is not the (immediate) future of film | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Jessica Conditt:  "Virtual reality was the belle of this year's Sundance Film Festival. Immersive exhibitions displayed on face-hugging headsets told powerful stories in lifelike worlds, in 360 degrees and with the viewer in control of the camera. [ ... ]  But, now, the buzz is fading and a question remains: Do filmmakers in Hollywood think that virtual reality is the future of cinema?"

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Feng Haoxuan's curator insight, March 22, 8:42 PM



Virtual reality as a new technology have be know by more people these year, with more money and attritions be taken for on this technology, virtual reality will not only be limited on games or movies filed, it will give user more reality experiences.

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The Web: Headliner Or TV’s Supporting Actor?

The Web: Headliner Or TV’s Supporting Actor? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Chuck Fishman:  "Today’s TV viewer doesn’t just watch TV anymore — they scroll through Twitter and Facebook in real time, watch YouTube Videos, send Snapchats and pin to Pinterest boards."

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Minna Kilpeläinen's curator insight, March 1, 4:12 PM

A 2014 Nielsen Digital Consumer Report 
said that 84 percent of U.S. smartphone and 
tablet owners watch television with a second screen in hand. Second screen action is definitely something networks should explore and figure out how to engage viewers to their content. Question is, how do networks and other media  companies build interactive web platforms for today’s viewers?


Chuck Fishman says that to date, networks’ attempts at creating second-screen experiences  haven’t consistently taken off.

Second screen action often happens on social channels that
networks don’t own, and therefore can’t control, but they do
have the ability to capture and amplify what’s happening.

 

Fishman suggests that one  way media companies could approach the  second screen is to create original and exclusive
digital video content that  stands apart from linear broadcast programming. That means focusing strongly on transmedia storytelling. Media concepts no longer contain only tv-programmes, you have to produce a multiplatform experience from the beginning.

 

 

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The psychology of why little kids are completely obsessed with ‘Frozen’

The psychology of why little kids are completely obsessed with ‘Frozen’ | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Maryam Kia-Keating and Yalda T. Uhls:  "The movie perfectly captures what it's like to be in preschool."

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Maria Claudia Londoño D.'s curator insight, January 22, 5:31 PM

Don´t like the word obsessed  :(

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Why TV still can't get the Internet right

Why TV still can't get the Internet right | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Ben Branstetter:  "Television needs to stop cribbing from the Internet and start making content the Internet loves."

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