Transmedia Storytelling for Business
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Rescooped by Debbie Elicksen from Transmedia: Storytelling for the Digital Age
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Creating blockbuster worlds: an interview with Jeff Gomez [#transmedia]

Creating blockbuster worlds:  an interview with Jeff Gomez [#transmedia] | Transmedia Storytelling for Business | Scoop.it

With media becoming pervasive and every one of us capable of making some degree of noise, how do you cut through a 'chaotic storm of omni-casting for many' to reach your target audience?

US based transmedia luminary Jeff Gomez, who has worked on 'blockbuster universes' such as Pirates of the Caribbean, Halo and Avatar, shares some of his expertise with Fiona Milburn.


Via The Digital Rocking Chair
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XYEYE's curator insight, June 6, 2013 12:18 PM

#XYEYE #transmedia #JeffGomez

Alex Alexander's curator insight, June 26, 2013 12:21 AM

"Interesting take on sub categories of Transmedia. Popularised by Jenkins Transmedia 202: further Reflections,  paper; Transmedia Activism and Transmedia Branding are now becoming organic extensions of Transmedia Storytelling. Looking forward to seeing Jeff in NZ"

Rescooped by Debbie Elicksen from Transmedia: Storytelling for the Digital Age
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Digital Publishing for Filmmakers: The Karada and The Silent History [#Transmedia]

Digital Publishing for Filmmakers: The Karada and The Silent History [#Transmedia] | Transmedia Storytelling for Business | Scoop.it

Randy Astle:  "Transmedia by definition requires producers to work in more than one medium; the fun, most of the time, is in devising ways to carry a narrative (or narrative world) across different platforms" ...


Via The Digital Rocking Chair
Debbie Elicksen 's insight:

The future is now

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The Digital Rocking Chair's curator insight, March 5, 2013 1:39 AM

Randy Astle takes a look at two literary projects whose digital publishing strategies "can be extrapolated to film and transmedia projects for producers who aren’t interested in writing the next great American novel".

Henrik Safegaard - Cloneartist's curator insight, March 5, 2013 2:16 AM

Interesting - Click the headline for the full story.

Joakim Baage's curator insight, March 5, 2013 10:55 AM

The book business need this kind of thinking

Rescooped by Debbie Elicksen from Transmedia: Storytelling for the Digital Age
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Transmedia Storytelling: Building Worlds For and With Fans

Transmedia Storytelling: Building Worlds For and With Fans | Transmedia Storytelling for Business | Scoop.it

Gianluca Fiorelli:  "Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process?"


Via The Digital Rocking Chair
Debbie Elicksen 's insight:

The best overview I've seen so far on transmedia.

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Dr. Pamela Rutledge's curator insight, May 2, 2013 2:17 AM

Brand experience is already 'transmedia,' but the opportunity with media convergence is to make it a coordinated story-based experience designed for audience participation.  Narrative = cognitive coherence and participation = stakeholders.

Charles Martini's curator insight, May 18, 2013 6:55 AM

Simple but genius.