Transmedia Storytelling for Business
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Rescooped by Debbie Elicksen from Transmedia: Storytelling for the Digital Age
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SXSW 2015 Key Entertainment Trends

SXSW 2015 Key Entertainment Trends | Transmedia Storytelling for Business | Scoop.it

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The Digital Rocking Chair's curator insight, March 31, 2015 1:12 AM


Christine Weitbrecht:  "As some of you may have gathered from my Twitter feed, I was back at SXSW this year. Just like last year, my time at SXSW has been incredibly inspirational and educational, and there are a few key entertainment trends that I would like to share with you."

Fausto Cantu's curator insight, March 31, 2015 2:32 PM

 Tendencias del SXSW 2015

Jeni Mawter's curator insight, March 31, 2015 10:16 PM

Audience immersion and ownership are crucial.

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Remixing media is a favorite pastime of both genders

Remixing media is a favorite pastime of both genders | Transmedia Storytelling for Business | Scoop.it

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Debbie Elicksen 's insight:

Interesting points in this piece. The one thing that jumps off the page for me is how the female demographic is sometimes an after-thought and carry minor roles to the male-centric story headliner of fan culture stories. When is the last time you heard of Superwoman, Spiderwoman, Batwoman, X-Women?

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The Digital Rocking Chair's curator insight, February 5, 2014 12:36 AM


Kendra Mack:  "The participatory nature of the Internet has arguably helped broaden the popular definition of a "fan community" from something exclusive to comic and sci-fi fans to being inclusive of many genres and people" ...

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Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands

Memes With Meaning: Why We Create And Share Cat Videos And Why It Matters To People And Brands | Transmedia Storytelling for Business | Scoop.it

Abigail Posner:  "Through poetry, art, and philosophy--and now the visual web--we strive to elevate the everyday by feeding our appetite for imagination and discovery."


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The Digital Rocking Chair's curator insight, July 8, 2013 1:16 AM

A deeper look at the "visual web".

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10 viewing trends for 2014 that will change the way we watch TV

10 viewing trends for 2014 that will change the way we watch TV | Transmedia Storytelling for Business | Scoop.it

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Debbie Elicksen 's insight:

It's not just television, it's television made better.

 

Love #6. I'm good with "Samantha" taking the lead.

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The Digital Rocking Chair's curator insight, April 14, 2014 12:07 AM


Stuart Dredge:  "From Twitter's 'social soundtrack' to self-made YouTube stars and Amazon turning future viewers into commissioners: the latest in interactive television trends" ...

Roger Ellman's curator insight, April 14, 2014 4:45 AM

Worth a glance and then...add your own ideas...keeps the breahting channels for new ideas open!

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How to Make a TV Drama in the Twitter Age

How to Make a TV Drama in the Twitter Age | Transmedia Storytelling for Business | Scoop.it

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The Digital Rocking Chair's curator insight, August 9, 2013 11:43 PM

Lorne Manly:  "The men and women who steer six of the best TV dramas talk about the challenges of making a show in the Twitter age."


A great extended read!

Mattia Nicoletti's curator insight, August 10, 2013 7:08 AM

In a social tv era contents become a strong part of the strategy. And if it will be confirmed what declared by Nielsen about social tv influence on ratings, contents will be the key

Asil's curator insight, August 10, 2013 5:56 PM

My favorate quote: "When Dickens was writing his novels, and they were serialized once a month, he read all the letters that came in. His novels were actually a real dialogue with his audience. He was writing to entertain them, and he got paid by the word, and he wanted them to be pleased. But he also wanted to make sure that they got the story he was trying to tell."

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Seven Ways to Fail at Promoting Your Film Online (Broken Record Edition)

Seven Ways to Fail at Promoting Your Film Online (Broken Record Edition) | Transmedia Storytelling for Business | Scoop.it

Scott Macaulay:  "Want to decrease press interest and the size of your audience? Then do these seven things" ...


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The Digital Rocking Chair's curator insight, February 19, 2013 11:16 PM

I think we can acknowledge that transmedia storytelling and marketing extensions are not right for every project so, for those who are looking to take a more "traditional" approach to marketing their film online, this article is for you.  It's a very informative read.

Asil's curator insight, February 21, 2013 3:22 AM

There are some good ideas here ... love the one on Facebook.