Transmedia + Storytelling + Digital Marketing + Crossmedia
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Rescooped by Juan José Gaviria Arias from FutureMedia
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Indiewire's Ultimate Guide to Transmedia

Indiewire's Ultimate Guide to Transmedia | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ As filmmakers experiment with transmedia storytelling, they continue to look to Indiewire for resources on the best practices and tips for creating transmedia projects.”
Via fabienne Olivier
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Rescooped by Juan José Gaviria Arias from FutureMedia
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Amplified Activism: Transmedia Storytelling and Social Change - The Writing Platform

Amplified Activism: Transmedia Storytelling and Social Change - The Writing Platform | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Transmedia activism and how digital technology has provided communities and activists with the means to quickly createand widely disseminate stories.”
Via fabienne Olivier
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Rescooped by Juan José Gaviria Arias from crossmedia
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ZDF erprobt mit Thriller "App" ein Second-Screen-Programm

ZDF erprobt mit Thriller "App" ein Second-Screen-Programm | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Das ZDF beschäftigt sich am 26. Mai in einer zweiteiligen Doku intensiv mit den Folgen der Digitalisierung. Gleichzeitig erprobt sich der Sender um 22:15 Uhr mit dem thematisch passenden niederländischen Thriller "App" auf dem Gebiet der Second-Screen-Angebote. Während des Films können Zuschauer zusätzliche Infos und Geschehnisse auf ihrem Smartphone mitverfolgen.”
Via netzwissen
Juan José Gaviria Arias's insight:
Se que esta en alemán pero es muy interesante. Recomendado.
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Rescooped by Juan José Gaviria Arias from Documentary Evolution
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Transmedia & Storytelling in Documentary: "Fort McMoney" - MIPDoc 2014

“ Mastering transmedia: Draw inspiration from the most creative transmedia best practices, directly from the mouths of the hottest producers on the scene. Mode...” Davd Dufresne: "People are not very interested in environmental projects and film documentaries, so I said "Let's do a game". The game is a tool to debate (...) Maybe if we did a classical film, it would not work like this"
Via Hans Heesterbeek, mirmilla
Juan José Gaviria Arias's insight:
Muy interesante esta nueva producción para el trabajo con documentales.
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Rescooped by Juan José Gaviria Arias from Cross-media & Transmedia
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Infographic: Creating a transmedia project

Infographic: Creating a transmedia project | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Sean Patrick O'Reilly, CEO and founder of Arcana, a Vancouver-based comic book publisher and animation studio, provides a map on how to best wield the power of transmedia projects.”
Via Claudio Gentile
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Rescooped by Juan José Gaviria Arias from Cross-media & Transmedia
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How Powerful Brand Storytelling Can Supplant Commercials

How Powerful Brand Storytelling Can Supplant Commercials | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Chipotle's video "The Scarecrow" got incredible attention online, running through the social channels, but never morphing into a television commercial or banner. Chipotle never paid for placement. ...”
Via Claudio Gentile
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Rescooped by Juan José Gaviria Arias from Cross-media & Transmedia
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Transmedia Shows Are Winning the Internet

Transmedia Shows Are Winning the Internet | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Bernie Su's interactive storytelling is winning Emmys and raking in revenue, thanks to its die-hard fangirls.”
Via Claudio Gentile
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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CANAL+ LAUNCHES SEASON 4 OF GAME OF THRONES WITH AN AMBITIOUS TRANSMEDIA CAMPAIGN – Transmedia Storyteller

CANAL+ LAUNCHES SEASON 4 OF GAME OF THRONES WITH AN AMBITIOUS TRANSMEDIA CAMPAIGN – Transmedia Storyteller | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it

Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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It's All About Community and Fan Engagement

It's All About Community and Fan Engagement | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Our guest is transmedia strategist Lara Hoefs (Story Disruptive), who chats with Steve about her work on the Twilight Saga film series and how fans and community are shaping projects like The Veronica Mars Movie. Also, we're once again joined by Michael Anderson (ARGNet) who shares the current goings-on in the Alternate Reality world. And…”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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24h Jerusalem: a new transmedia project by ARTE and BR

24h Jerusalem: a new transmedia project by ARTE and BR | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ 24h Jerusalem: a new transmedia project by ARTE and BR with second-screen content, Vine integration among other social extensions”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from Transmedia: Storytelling for the Digital Age
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How to make your content work

How to make your content work | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it

Via The Digital Rocking Chair
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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Interview: Jay Bushman: "Social media storytelling is still in its infancy"

Interview: Jay Bushman: "Social media storytelling is still in its infancy" | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ For producer of YouTube-based series The Lizzie Bennet Diaries, digital still has many stories to tell...”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from Transmedia Storytelling for Business
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Netflix moves into deep learning research to improve personalization

Netflix moves into deep learning research to improve personalization | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Google isn't the only company looking to make lots and lots of computers function more like human brains. Netflix might start doing the same to improve video recommendations.”
Via Soraia Ferreira, Ph.D.
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Rescooped by Juan José Gaviria Arias from FutureMedia
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Forget Franchises: Why 2014 Will Be Hollywood's Year of the 'Shared Universe'

Forget Franchises: Why 2014 Will Be Hollywood's Year of the 'Shared Universe' | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
This story first appeared in the Jan. 10 issue of The Hollywood Reporter magazine.
Via fabienne Olivier
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Rescooped by Juan José Gaviria Arias from FutureMedia
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Documentary filmmaker explores the new visual language of virtual reality

Documentary filmmaker explores the new visual language of virtual reality | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it

Via The Digital Rocking Chair, fabienne Olivier
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Rescooped by Juan José Gaviria Arias from crossmedia
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YouTube Nation - YouTube

YouTube Nation - YouTube | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Get YouTube's biggest videos of the day, from the most viral to the amazing moments you won't find anywhere else. Watch everyday and never fall behind on the...”
Via netzwissen
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Rescooped by Juan José Gaviria Arias from Documentary Evolution
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The Trans Museum Experiment

The Trans Museum Experiment | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
Creating transmedia games and stories at state museums "Transmedia Indiana was a big proof of concept idea, one meant to show what can be built with a willing partner, experienced designers, a clear direction, and an interdisciplinary team. This is a giant project, one that illustrates a variety of threads that can be pulled to create smaller versions of digital, experiential stories." Brad King Assistant Professor of Journalism
Via mirmilla
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Rescooped by Juan José Gaviria Arias from Cross-media & Transmedia
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8 Rules for Creating a Successful Transmedia "Storyworld" || Brief

8 Rules for Creating a Successful Transmedia "Storyworld" || Brief | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Red Bee Media's Andy Bryant how to bridge the gap between marketing and content.”
Via Claudio Gentile
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Rescooped by Juan José Gaviria Arias from Cross-media & Transmedia
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This 100% Proves That "Breaking Bad" & "The Walking Dead" Are Related

This 100% Proves That "Breaking Bad" & "The Walking Dead" Are Related | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Click to see the pic and write a comment...”
Via Claudio Gentile
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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Simon Staffans: What's next for crossmedia?

Simon Staffans: What's next for crossmedia? | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ The art of storytelling is becoming crucial in an increasingly connected world”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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8 Rules for Creating a Successful Transmedia "Storyworld" || Brief

8 Rules for Creating a Successful Transmedia "Storyworld" || Brief | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Red Bee Media's Andy Bryant how to bridge the gap between marketing and content.”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from #transmediascoop
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Simon Staffans: Why wild horses wouldn’t keep me from MIPTV - MIPBlog

Simon Staffans: Why wild horses wouldn’t keep me from MIPTV - MIPBlog | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it

Via Simon Staffans
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Emotion & Storytelling: How Telling Stories Can Nail You More Clients

Emotion & Storytelling: How Telling Stories Can Nail You More Clients | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ Everyone is a storyteller. Stories are how we explore our surroundings and communicate with others, whether it’s to persuade them, inspire them, or simply to entertain them. As designers, storytelling is an integral part of our creative process, because we use stories to connect with our clients, and especially with ... Continue reading »”
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Siobhan O'Flynn: BODY/MIND/CHANGE TRANSMEDIA EXPERIENCE « TMCResourceKit

Siobhan O'Flynn: BODY/MIND/CHANGE TRANSMEDIA EXPERIENCE « TMCResourceKit | Transmedia + Storytelling + Digital Marketing + Crossmedia | Scoop.it
“ The TMC Resource Kit was conceived, designed & developed by Dr. Siobhan O'Flynn & Anthea Foyer. It is a living website that will evolve as we add new case studies & resources over the coming year to build an extensive set of diverse case studies modeling unique and successful strategies ...”
Via Simon Staffans
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Rescooped by Juan José Gaviria Arias from Transmedia Storytelling for Business
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Freshers casevideo (Feuten) - Transmedia

“ - FOR ENGLISH SELECT SUBTITLES - Freshers (NL: Feuten) is an immersive transmedia project created by BNN, Elastique and Spektor. By downloading the mobile ap...”
Via Soraia Ferreira, Ph.D.
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