Nielsen Confirms Second-Screen Use is Rising. NEW YORK, June 17: Almost half of smartphone owners and tablet owners are using their devices for second-screen interaction while watching television, Nielsen reveals in its latest survey..
A brand is more than a logo. But a company’s mark is its calling card, a shorthand for all that other stuff--the quality of the product, the level of service, the history of the company--for its composite brand.
A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and which social media sites do they frequently visit.
The Pew Research Center has released the results of a comprehensive social media survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?
Of the online adults surveyed at the end of 2012:
67% use Facebook
20% use LinkedIn
16% use Twitter
15% use Pinterest
13% use Instagram
6% use Tumblr
A decent amount of Americans appear to be using social media, but which demographics use social media in greater numbers?
It appears that women use social media 9% more than men do, at a whopping rate of 71%. Other frontrunners with the highest social network activity in their demographic include city dwellers(70%), Hispanics (72%) and adults with a household income below $30,000 annually (72%).
The most pervasive and consistent divider amongst social media users remains, unsurprisingly, their age. 83% of the young adult demographic (18-29 year olds) use social media, which is well over double the activity of online adults over 65 years old (32%).
The session was called "Unlock the Power of Fans" at Transmedia Los Angeles’ monthly meetup earlier this week, but I’ll remember it as the Fanthropology of Theatrics, because I learned so much about the way audiences are using the new col...
...not all list posts have to suck! While there are definitely some pretty awful ones out there, you can also find quite a few very valuable, high-quality list posts floating around the internet. So let's not judge a list post by its title. I'm a firm believer that the list post does have a place in the world of high quality blog content.
And to no surprise, this post about lists posts is largely a list post itself. You can be the judge of its quality, but I stand by my beliefs.First, let's talk a little bit about common misconceptions about list posts. Then we'll dive into the characteristics of high quality ones so you can start squashing the myth that all list posts are subpar ... by writing awesome ones!...
Pixntell adds your voice to your pictures and creates a personalized video you can share on Dropbox, Facebook, YouTube, FocusTrain or email.
● Simple and easy to use ● (NEW) upload videos directly to Dropbox with auto email link. ● Upload videos directly to Facebook ● Upload videos directly to YouTube with auto email link ● Intuitive controls similar to top selling apps ● Creates .m4v movies out of your voice and pictures ● Get more “likes” and “shares” on your Facebook posts ● Share stories with old photos ● Reconnect with old friends and family ● Create a great time capsule
Una nave da crociera può essere social? La risposta è sì, grazie alla nuova proposta di MSC Crociere, che lancia in questi giorni La Nave dei Giovani, un progetto speciale che vede il classico itinerario in crociera rivisitato in chiave young.
La conferenza ha avuto come argomento il personal branding, ovvero “il modo con cui raccontiamo noi stessi e costruiamo la nostra identità pubblica” in particolare attraverso gli strumenti che la rete internet mette a disposizione.
With some PR disasters happening in social media, most companies are quite hesitant to jump in at all. However, the following infographic show some good examples on how social media can be used during crisis or calamities.
Bryan Bishop: 'Speaking Wednesday at a panel at the University of Southern California — joined by Microsoft’s Don Mattrick — George Lucas and Steven Spielberg argued that introducing the concept of interactivity fundamentally changes the experience. "They’re always going to be different," Lucas said when asked if movies and games were going to become more similar. "They’re never going to be the same."'
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.