Storytelling Content Transmedia
631 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Luca Brigada from Transmedia: Storytelling for the Digital Age
Scoop.it!

How an Everyday Life Event can Become a Transmedia Event

How an Everyday Life Event can Become a Transmedia Event | Storytelling Content Transmedia | Scoop.it

Mattia Nicoletti:  "Some days ago a friend of mine, owner of music bar close to my house, decided to plan a Funky Night with a Dj in 15 days.  From that idea I started thinking what I would have done to transform it into a transmedia experience."


Via The Digital Rocking Chair
more...
The Digital Rocking Chair's curator insight, April 30, 2013 12:58 AM

Transmedia marketing or party planning with social media?  Either way, this is a useful article :)

Luca Brigada's comment, May 1, 2013 3:29 AM
Yes very useful and interesting about transmedia events
Debbie Elicksen 's comment, May 1, 2013 10:41 AM
We are using it and we don't even know it. :)
Rescooped by Luca Brigada from Transmedia: Storytelling for the Digital Age
Scoop.it!

The Transmedia Secret of Secret Cinema

The Transmedia Secret of Secret Cinema | Storytelling Content Transmedia | Scoop.it

Jon Vidar:  "The production that the Secret Cinema crew puts on is a true transmedia experience in the fullest sense of the definition from Henry Jenkins" 

 

"[...] La convergenza richiede ai media di ripensare i vecchi concetti di consumo [...] se i vecchi consumatori erano considerati soggetti passivi, i nuovi invece sono attivi" (Henry Jenkins Cultura Convergente 2007 Apogeo) 

 

e il consumatore diventa consum-attore protagonista del centro della scena come co-creatore di contenuti e sempre più immerso nell'esperienza che sarà sempre più transmediale.


Via The Digital Rocking Chair
Luca Brigada's insight:

The production that the Secret Cinema crew puts on is a true transmedia experience in the fullest sense of the definition from Henry Jenkins. "Transmedia storytelling represents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience. Ideally, each medium makes its own unique contribution to the unfolding of the story."

more...
The Digital Rocking Chair's curator insight, March 7, 2013 5:14 AM

How to "completely immerse your audience into the world of the movie" ...

Pagina Uno's curator insight, March 7, 2013 10:12 AM

La maggior parte del l'idea alla base di Secret Cinema, è sorprendentemente semplice: immergere completamente il pubblico nel mondo del film, entrare in contatto con la storia in un modo più profondo.