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Scooped by Tina Stock onto transmedia marketing in the physical world |
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When it comes to buying shoes, very little has changed over the last few decades.
That could all be about to change with a brilliant new installation that has been making its way around busy German train stations, allowing users to try on shoes virtually while on the go. It creates an augmented reality version of you which appears on screens wearing shoes and it is all powered by Microsoft Kinect.
http://marketinghits.com/blog/new-augmented-reality-shop-changes-the-way-we-will-buy-shoes/
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Scoop.it!
It is a good time to be a fan of the boy wizard right now. Earlier in the week, the eBook versions of all seven Harry Potter novels were finally made available through the pottermore.com website, and this weekend the doors of The Making of Harry Potter studio tour will at last be opened...
For those who can't be there, an in-depth look at the new Harry Potter Studio Tour. Via The Digital Rocking Chair Delete the scoop?
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