transmedia marketing in the physical world
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augmented reality, nfc, qr codes, outdoor installations, args
Curated by Tina Stock
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Tier 4: How to Monetize Live Events

Tier 4: How to Monetize Live Events | transmedia marketing in the physical world | Scoop.it
There's no question that immersing your audience in a live event brings tremendous weight and powe...
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Rescooped by Tina Stock from Transmedia: Storytelling for the Digital Age
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Social media reporting project from Afghanistan set to debut as multi-media performance

Social media reporting project from Afghanistan set to debut as multi-media performance | transmedia marketing in the physical world | Scoop.it

"Basetrack, a social media reporting project that accompanied a marine battalion on a deployment in Afghanistan, will be adapted into a series of theater performances [...] at Juilliard in New York."

 

For more on this interesting multiplatform project read Bringing the war in Afghanistan home, by iPhone.


Via The Digital Rocking Chair
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