Predicting Transmedia and Augmented Reality Futures | transmedia marketing: storytelling for business, art and education | Scoop.it

Gary Hayes: "The spine of [Predicting Present Futures'] rather winding narrative arc was some simple trend extrapolation across four of the key themes and asking questions about their trajectories:

Social Share & Online Connection

TV & Everything Else

Mobile & Locationalism

Transmedia & Content Everywhere


(Tina) Brilliant!


Full article: http://www.personalizemedia.com/no-brainerism-predicting-transmedia-futures-by-now-watching/  


Via The Digital Rocking Chair, Hans Heesterbeek