transmedia marketing: storytelling for business, art and education
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transmedia marketing: storytelling for business, art and education
Exploring how transmedia is used in entertainment & education, and the implications to business
Curated by Tina Stock
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Rescooped by Tina Stock from Transmedia: Storytelling for the Digital Age
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Five Different Routes to a Web Series

Five Different Routes to a Web Series | transmedia marketing: storytelling for business, art and education | Scoop.it

David Licata:  "The web series can take many shapes, from a no-budget serial made in high-school media classes to Joss Whedon’s Dr. Horrible’s Sing-Along Blog to Netflix’s long-format House of Cards."


Via The Digital Rocking Chair
Tina Stock's insight:

The REALLY interesting portion of this column is in the comments.

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The Digital Rocking Chair's curator insight, March 24, 2013 9:49 PM

A very informative read ....

Henrik Safegaard - Cloneartist's curator insight, March 25, 2013 11:23 AM

From the comments: 

"A great lay of the land. And in doing so, this points out in bright neon letters what is wrong with the vast majority of web series today" -


Very inspiring reading -

Asil's curator insight, March 29, 2013 10:24 AM

Food for thougth

Rescooped by Tina Stock from Transmedia: Storytelling for the Digital Age
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Mysterious Game Lures Viewers to Tom Hanks Show

Mysterious Game Lures Viewers to Tom Hanks Show | transmedia marketing: storytelling for business, art and education | Scoop.it

Joan Voight: "In preparation for the debut of its post-apocalyptic web series Electric City, Yahoo launched the online alternate reality game Tap Joint" ...


Via The Digital Rocking Chair
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