Transmedia Learning
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Transmedia Learning
Create Engaging Learning - harness the power of Story across Multiple Platforms!
Curated by Stacey Edmonds
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The Pointy End of the Point… » edmondsoverdrive

The Pointy End of the Point… » edmondsoverdrive | Transmedia Learning | Scoop.it

Find my first attempt at the defining the term 'Transmedia Learning' here - join me in my explorations!

Stacey Edmonds's insight:

Transmedia Learning (excerpt from original blog June 2010)


My background is in teaching and learning, as a teacher in schools and in Learning and Development in the corporate sector.


For years in Adult Learning we’ve been using the term Blended Learning to describe the use of blending ‘traditional’ and online learning delivery methods.


Using multiple platforms for education and learning is far from a new phenomenon, the key is in applying the adult learning theory to develop an authentic, engaging, relevant learning experience.


I’ve not heard the term Transmedia Learning in relation to adult learning as yet. Henry Jenkins has begun to explore Transmedia Education in terms of teaching in schools and colleges and mentions Transmedia Learning in passing and I’d really like to explore that concept more.


Could a definition of Transmedia Learning be… (first try, really need to work on this, any ideas welcome – I’m sure it needs to sound more impressive than – what, when and how it works for the participants…)


Transmedia Learning employs the approach of Transmedia Storytelling underpinned by learning theory to provide participants with a rich, varied and personally relevant knowledge base through the creative and well purposed use of multiple media platforms.


The approach enables the learner to experience the narrative in a form that suits their learning style, where and how they are able to access.


The result?


An authentic, engaging, relevant, effective, enjoyable learning experience that assists a person in achieving their personal and professional goals.

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XMediaDesignGrl's curator insight, August 29, 6:13 PM

I've searched the web over for a definition of Transmedia Learning that makes sense, that fits the vision I have for what is rapidly becoming an obsession for me. This is the best definition I've seen. @stacey edmonds is a thought leader in this area, and I intend to follow ;)

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Transmedia storytelling in 5 steps

Transmedia storytelling in 5 steps | Transmedia Learning | Scoop.it

Transmedia storytelling is a marketing buzzword that will be around for a while – and for good reason. Between constantly changing technology, tight budgets, and interaction from consumers in new and unprecedented ways; brand storytellers are being forced to create new transmedia experiences by integrating dynamic content, often co-created through audience participation.

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Creating Games for Journalism

Creating Games for Journalism | Transmedia Learning | Scoop.it
Our job as journalists is to inform the public. By using emotion and empathy, games allow us to inform readers in a new way—and one in which they both remember and understand.

Via Be Learning
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Sharrock's curator insight, October 18, 2013 9:47 AM

gamefication of journalism? interesting approaches to sharing information.

Olivier Pinard's curator insight, October 21, 2013 11:31 AM

Passionant :)

 

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Forced to live a digital life before we know how » edmondsoverdrive

Forced to live a digital life before we know how » edmondsoverdrive | Transmedia Learning | Scoop.it
Stacey Edmonds's insight:

I have very fond memories of those concrete cows!

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The Gamification of Reading | ALSC Blog

The Gamification of Reading | ALSC Blog | Transmedia Learning | Scoop.it
Stacey Edmonds's insight:

We can be so creative and insprational now in how we provide learning to our children.  My son experiences the joys of Transmedia Storytelling when interacting with Ninjago, whether it be the cartoon, the games or his own world of Ninjago Lego.


It is hard as a parent to navigate between the whole 'Play Screen Time' v's 'Learning Screen Time' guidelines...especially when my son is also reading and writing words well above his offical 'grade' at school as he wants to create his own world in MineCraft, which means he needs to follow instructions and name his creations.


Actually, the insights in this article also takes me back to my early 20's when I was working with young men with learning difficulties and through the provision of computers they were motivated to read and write so they could search the 'world wide web' (what they were searching for was another matter!).


As Jennifer asks, If an app/game can inspire a child to read and become a lifelong reader, shouldn't we find ways to embrace the technology rather than condemn it?


See what you think!


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Helen Teague's curator insight, October 19, 2013 8:44 PM

Transmedia Storytelling

BookChook's curator insight, October 20, 2013 6:57 PM

Interesting article with thought-provoking comments. I believe we need to be open to all sorts of media and opportunities with our kids, to help them find the reading that works for them. 

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Transmedia Learning

Transmedia Learning is a concept I’ve been developing for a while now - in short, the term means ‘the use of story across multiple platforms for the purposes of learning"

Stacey Edmonds's insight:

Started to define this concept in 2010... have been happily experimenting ever since!

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Game On: Physics Teacher Creates World of Classcraft | MindShift

Game On: Physics Teacher Creates World of Classcraft  | MindShift | Transmedia Learning | Scoop.it
In creating World of Classcraft, a not-so-subtle nod to the world's most popular online role-playing game, Quebec-based physics teacher Shawn Young has turned
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Changing Education Paradigms

The arts deliver an aesthetic experience, you senses operate at their peak... learning through the enagement of your heart and mind.  Sir Ken Robinson at his best...

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20 Ways Augmented Reality Is Being Used In Education Right Now

20 Ways Augmented Reality Is Being Used In Education Right Now | Transmedia Learning | Scoop.it
Augmented reality is exactly what the name implies — a medium through which the known world fuses with current technology to create a uniquely blended interactive experience.

Via Be Learning
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So what is ‘Transmedia’ anyway? | Be Learning Blog

So what is ‘Transmedia’ anyway? | Be Learning Blog | Transmedia Learning | Scoop.it
A blog post by Stacey Edmonds, Head of Film & Digital, Be Learning In 2010 I completed an advanced diploma in Multi-Platform Screen Production.  At the...
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It is a lot more than media-shifting. Transmedia Storytelling Emerges

It is a lot more than media-shifting. Transmedia Storytelling Emerges | Transmedia Learning | Scoop.it
Content - As various technology platforms (e.g., social media, apps, tablets, smartphones, and TV) evolve to become more integrated with one another, more customizable, and more participatory, so are people's expectations around ...

"So far, one of the biggest insights for us is that the emergence of new technologies means there's a largely untapped opportunity to allow people to tie stories directly into their own lives—bringing narratives 'out of the screen,' so to speak, often through meaningful connections with characters," said Neela Sakaria, EVP and managing director at Latitude.

"We've distilled our findings down into a few key principles, and our hope is that content creators begin to embrace the idea that the desire for interesting cross-platform experiences isn't as niche as some might think."

"Innovative storytelling isn't just for fantasy fiction, and there are exciting new opportunities for news creators and even retailers to use storytelling principles to engage people more deeply," said Sakaria.

About the data: Study participants were age 12-65, 60% male and 40% female, residing in the US (78%) and elsewhere, including Australia, Germany, Japan, Singapore, Turkey, and the UK. More than three-quarters owned and regularly used a smartphone, and 50% were tablet owners (44% owned both).

Read more: http://www.marketingprofs.com/charts/2012/8762/is-transmedia-storytelling-the-future-of-content-marketing#ixzz24ojT1RR6


Via Gary Hayes
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Game-Based Learning: What it is, Why it Works, and Where it's Going

Game-Based Learning: What it is, Why it Works, and Where it's Going | Transmedia Learning | Scoop.it

Education is not the filling of a pail, but the lighting of a fire. – William Butler Yeats

 

Deconstruct the fun in any good game, and it becomes clear that what makes it enjoyable is the built-in learning process.


Via ariane.skapetis, Anna Goldfeder
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Global e-learning firm encouraging gamification of learning in workplace and further education - Training Press Releases

Global e-learning firm encouraging gamification of learning in workplace and further education - Training Press Releases | Transmedia Learning | Scoop.it
Webanywhere, a global firm with offices in the UK, USA and Poland, has recently announced plans to assist in the adoption of 'gamified' learning in workplaces around the world.
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transmedia adj. - end of the debate, phew :) I GIVE UP! Or, How I Learned to Stop Worrying & Love Transmedia

transmedia adj. - end of the debate, phew :) I GIVE UP! Or, How I Learned to Stop Worrying & Love Transmedia | Transmedia Learning | Scoop.it
As many have written before, ‘transmedia’ is a divisive term, laden with all manner of conflicting ideas and sometimes wielded as a political weapon by people with differing business and personal agendas.

Via Gary Hayes
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Gary Hayes's curator insight, November 12, 2013 4:24 PM

Quote " This was followed by a discussion of how ‘transmedia’ can be used as an adjective instead of a noun, which isnot a new idea, but in this context suddenly felt less like a theoretical point, and more like the Truth.

This solved many problems. For example, a phrase like “transmedia performance art” which used to make me throw up a little, suddenly seemed perfectly in tune with the Universe. If you’re trying to create a definition of “transmedia” that refers to a thing with specific attributes then “transmedia performance art” will cause a major case of cognitive dissonance. However, if the word itself is defined as an attribute, suddenly your marbles all find their way home."

mirmilla's curator insight, November 13, 2013 3:57 AM

A useful simplification to clean off the field by many ambiguities

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Where the Top 100 Tools for Learning fit on the Comet's Tail of Workplace Learning Trends

Where the Top 100 Tools for Learning fit on the Comet's Tail of Workplace Learning Trends | Transmedia Learning | Scoop.it
Last week I shared a graphic I had created to highlight workplace learning trends over the last 15 years. I've now added a further graphic that shows where some of the Top 1oo Tools for Learning 20...
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Storytelling That Moves People

Storytelling That Moves People | Transmedia Learning | Scoop.it

McKee believes that executives can engage listeners on a whole new level if they toss their PowerPoint slides and learn to tell good stories instead.


In his best-selling book Story: Substance, Structure, Style, and the Principles of Screenwriting, published in 1997 by Harper-Collins, McKee argues that stories...


“fulfill a profound human need to grasp the patterns of living—not merely as an intellectual exercise, but within a very personal, emotional experience.”  Robert McKee

Stacey Edmonds's insight:

An oldie but a goodie... and a great introduction into the work of Robert McKee, next stop is his book, Story: Substance, Structure, Style, and the Principles of Screenwriting.


For any Transmedia Learning Experience to hit the mark the STORY has to be at the centre.. please do have me at 'Hello'!

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Gamification of Learning

To Gamify or not to Gamify... that is the question!

Stacey Edmonds's insight:

Years of Learning Gamification experimentation later... to Gamify or not to Gamify, that is the question...

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Now 2.5M Users Strong, Crowdsourced Learning Platform StudyBlue Grabs $9M To Help Students Study On The Go | TechCrunch

Now 2.5M Users Strong, Crowdsourced Learning Platform StudyBlue Grabs $9M To Help Students Study On The Go  | TechCrunch | Transmedia Learning | Scoop.it
Founded in 2009, Wisconsin-based startup StudyBlue set out with a simple and straightforward mission: Leverage technology to help students improve their academic performance.
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Loving a Digital Learning Life!

Loving a Digital Learning Life! | Transmedia Learning | Scoop.it

Via Be Learning
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Be Learning's curator insight, February 28, 2013 9:47 AM

For organisations to stay relevant beyond today they must create innovative learning that will engage and attract a changing workforce who are increasingly driven by technology and dominated by social media and mobile devices. What was relevant even five years ago is no longer impactful in today’s digital world.

Stacey Edmonds, our Head of Film & Digital was invited to deliver a workshop at the Trainers Meet Trainers conference in Kuala Lumpur - to explore how a story driven experience delivered across multiple platforms can provide learning professionals with an edge to not only create a memorable experience for learners but also deliver long lasting impactful change for organisations that will ultimately effect bottom line results.

The programme titled 'Loving a Digital Learning Life - How to leverage technology and storytelling to create innovative learning– that sticks’ cut through the complexity of digital learning and allowed participants to experience firsthand how to design and deliver digital story driven learning. 

This session which she delivered along with Deepti Sachdeva, our Digital Producer/Social Media Manager created huge excitement amongst the learning and development professionals in who were looking for new and innovative techniques to engage learners using mobile, digital and interactive technologies. Here are a few snippets from the workshop... 

https://www.youtube.com/watch?v=a2h1AzukbAM

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Social Learning - Social Learning Software | Saba

Social Learning - Social Learning Software | Saba | Transmedia Learning | Scoop.it

So, does your company have SABA?  are you going social?

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Why the Gamification of Learning Became so Successful

Why the Gamification of Learning Became so Successful | Transmedia Learning | Scoop.it
Melissa Miller analyses the gamification of learning process and its influence and consequences in modern education.

Via Be Learning
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'The heavy lifting lies in trying to find the sweet spot between story and gameplay.' Q&A with games writer and TEDx Transmedia 2012 speaker Rhianna Pratchett.

'The heavy lifting lies in trying to find the sweet spot between story and gameplay.' Q&A with games writer and TEDx Transmedia 2012 speaker Rhianna Pratchett. | Transmedia Learning | Scoop.it
Award-winning games writer Rhianna Pratchett has been named one of the top 100 most influential women in games and just been announced as the lead writer on the new Tomb Raider re-boot, one of the...
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The Pedagogies in Game Based Learning: A Case Study of Teacher Attitudes & Perceptions | AvatarGeneration

The Pedagogies in Game Based Learning: A Case Study of Teacher Attitudes & Perceptions | AvatarGeneration | Transmedia Learning | Scoop.it

AvatarGenerations' Editor built a Serious Game using a platform called ThinkingWorlds to showcase the pedagogies in games and to investigate how teacher attitudes and perceptions changed before and after playing the game. The objective of the game was to provide a tailored contextual experience in a school environment that would have a positive affect on preconceptions, and change negative attitudes towards the role of serious games in the classroom. The game was designed to allow teachers to experience a range of educational activities, each built upon a clear and established pedagogy:   Gagné’s (1985) ‘Nine Events of Instruction’, Mayer’s (2002) cognitive theory of multimedia learning, Lave and Wenger’s situational learning theory (Lave and Wenger 1991), Kolb (1984) experiential learning theory and Skinner’s (1954) operant conditioning theory.   


Via Be Learning
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Storytelling is Us – Homo Narrans — The Book Designer

Storytelling is Us – Homo Narrans — The Book Designer | Transmedia Learning | Scoop.it

Storytelling is Us – Homo Narrans. Storytelling is a uniquely human activity that occurs throughout all areas of life.  How do you stories define you?

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