Transmedia, kezako ?
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Transmedia, kezako ?
Veille techno & créative sur l'émergence du Transmedia
Curated by Sandrine Joly
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TENDANCES 2012: La consécration du transmédia : un nouveau langage

TENDANCES 2012: La consécration du transmédia : un nouveau langage | Transmedia, kezako ? | Scoop.it
(Voir l'introduction, À surveiller: survol des tendances 2012).

Bien que le concept de « scénarisation transmédia » (« transmedia storytelling ») ne soit pas nouveau, il est appelé ...
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Bourse Orange / Formats innovants 2013 – Transmedia Lab

Bourse Orange / Formats innovants 2013 – Transmedia Lab | Transmedia, kezako ? | Scoop.it
J'ai toujours été curieuse. Toujours eu cette sensation que toutes les disciplines s'enrichissent les unes avec les.
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Evénement transmedia : la fièvre I-Rath se répand dans la Baie - JeuxOnLine

Evénement transmedia : la fièvre I-Rath se répand dans la Baie - JeuxOnLine | Transmedia, kezako ? | Scoop.it
JeuxOnLine
Evénement transmedia : la fièvre I-Rath se répand dans la Baie
JeuxOnLine
Evénement transmedia : la fièvre I-Rath se répand dans la Baie.
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France Télévisions, Orange et Telfrance lancent une expérience de « social TV »

France Télévisions, Orange et Telfrance lancent une expérience de « social TV » | Transmedia, kezako ? | Scoop.it
Les trois groupes s’unissent pour un projet de « TV augmentée » avec une application sur la série Plus belle la vie. Les fans pourront faire leurs commentaires sur Twitter et Facebook.
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6 lessons on how to produce a transmedia experience | Transmedia SF

6 lessons on how to produce a transmedia experience | Transmedia SF | Transmedia, kezako ? | Scoop.it
Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. Come share ideas, form teams, and launch startups.
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Teaching Transmedia with Comics: A Conversation with Tyler Weaver — @Peter_Gutierrez Connect the Pop

Teaching Transmedia with Comics: A Conversation with Tyler Weaver — @Peter_Gutierrez Connect the Pop | Transmedia, kezako ? | Scoop.it
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Teaching Transmedia Using Transmedia: Conducttr in the Classroom

Teaching Transmedia Using Transmedia:  Conducttr in the Classroom | Transmedia, kezako ? | Scoop.it
Warning!  This is a very long post.  Chances are you won't get all the way to the bottom, so let me summarize by making three points: I think Conducttr is a very nice system with a lot of potential...
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Compte rendu du séminaire « Transmedia, Licensing, Marketing »

Compte rendu du séminaire « Transmedia, Licensing, Marketing » | Transmedia, kezako ? | Scoop.it
L’Université Bordeaux 3 recevait, vendredi 14 décembre, le premier séminaire du cycle consacré aux « Stratégies de la convergence à l’ère numérique et des pratiques médiatiques ».
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Henry Jenkins - The Transmedia Generation: Spreadable Media, Fan Activism & Participatory Learning

Henry Jenkins - The Transmedia Generation: Spreadable Media, Fan Activism & Participatory Learningon Connected Learning on Livestream - Watch live streaming Internet TV.
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Inside YouTube's Plan to Dominate Your TV

Inside YouTube's Plan to Dominate Your TV | Transmedia, kezako ? | Scoop.it
YouTube talked to Mashable about simply flicking videos from smartphone screens to TVs, smoother-playing videos, the future of TV and a lot more.

Via Richard Kastelein
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Ana Serrano at TEDx Transmedia 2012 - 'Rethinking The Role Of Creators'

Ana Serrano is Chief Digital Officer of the Canadian Film Centre and Founder of the CFC Media Lab, the world-renowned and award-winning institute for interactive storytelling created in 1997 at the Canadian Film Centre.

At TEDx Transmedia, Ana focused on rethinking the role of creators in participatory formats.


Via Luandro
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La Gamification du e-commerce

La Gamification du e-commerce | Transmedia, kezako ? | Scoop.it

De nombreux sites e-commerce utilisent des techniques de gamificaton pour augmenter leurs ventes.


Via Marie-Noelle Imbart
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StoryCode: Immersive Storytelling | Events

StoryCode: Immersive Storytelling | Events | Transmedia, kezako ? | Scoop.it
Storycode is a non-profit community hub for independent cross-platform storytellers and an incubator for their projects.

Via Sylvain Leroux
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Sylvain Leroux's curator insight, December 27, 2012 8:05 AM

A @storycodeorg event:

You'll have 24 hours to design a cohesive narrative spanning three or more technological platforms and then you'll execute a single one. Demos will be held at a closing event with all Summit attendees. Projects will be judged by attendees of the TransVergence Summit and a grand prize/cash grant will be awarded to one winning team.

 

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Expo Transmedia (Luca School of arts Brussels) - Quefaire.be

Expo Transmedia (Luca School of arts Brussels) - Quefaire.be | Transmedia, kezako ? | Scoop.it
Expo Transmedia (Luca School of arts Brussels)
Quefaire.be
transmedia est un programme de deux années, à temps plein sur les arts, les médias et le design menant à un Master en Transmedia.
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Defiance : Nouvel évènement transmédia - Infection - Univers Virtuels

Defiance : Nouvel évènement transmédia - Infection - Univers Virtuels | Transmedia, kezako ? | Scoop.it
Defiance : Nouvel évènement transmédia - Infection - posté dans Lactualité des MMO : Un nouvel évènement transmédia est disponible aujourd'hui dans Defiance, le dernier MMOFPS de Trion Worlds. Cet évènement ...
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TV Lab : inventer la télé de demain - Le Monde

TV Lab : inventer la télé de demain - Le Monde | Transmedia, kezako ? | Scoop.it
Le Monde
TV Lab : inventer la télé de demain
Le Monde
Je crois beaucoup au transmédia pour créer des expériences de spectateur en dehors de la télé.
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Les Nouveaux Médias au Service des Oeuvres - Table ronde OPCAL

Explore the largest community of artists, bands, podcasters and creators of music & audio
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Chaînes originales YouTube : tout se joue dans les 20 premières secondes

Chaînes originales YouTube : tout se joue dans les 20 premières secondes | Transmedia, kezako ? | Scoop.it
  (revoici avec quelques compléments d'infos donnés par Claire Leproust mercredi 20/2) "Le facteur temps est important. On essaie de piger (...)", résumait vendredi Claire Leproust de l'agence...
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Content Marketing Metrics [Chart] | Heidi Cohen

Content Marketing Metrics [Chart] | Heidi Cohen | Transmedia, kezako ? | Scoop.it
To ensure that your content marketing achieves its business goals, you must measure your progress and results. Content marketing metrics incorporate a combination of traditional tracking analysis and more specific questions related to content...

Via Robin Good, Beth Kanter
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Beth Kanter's comment, December 30, 2012 3:51 PM
Good cheat sheet for brainstorming a measurement system for this.
Beth Kanter's curator insight, December 30, 2012 3:59 PM

Good cheat sheet for thinking about metrics

Beth Kanter's curator insight, December 30, 2012 4:42 PM

handy cheat sheet

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Étude SNJV : le jeu vidéo en France en 2012

Étude SNJV : le jeu vidéo en France en 2012 | Transmedia, kezako ? | Scoop.it

Comme en 2011, le Syndicat National du Jeu Vidéo publie en fin d'année son Livre Blanc.


Via Audrey Bardon
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Havas_SE_2013_Trends

Havas Sports & Entertainment's predictions of the hottest 2013 trends to keep an eye on and selection of the most memorable, innovative and successful campaign

Via sarah hemar, fabienne Olivier, Cross Video Days
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Innovent presents 'Transmedia Activist' @ Producers Guide to the Ga...

Innovent's Presentation at The Transmedia Producers Guide to the Galaxy Hosted by Transmedia SF & PGA in San Francisco. Presentation by Elise Baugh with Special

Via cynthia jabar
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2012 Year in Review: We're Still Here

Over the years, more than a few alternate reality games, transmedia storytelling projects, and advertising campaigns have warned that December 2012 would mark the end...

Via Simon Staffans
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Simon Staffans's curator insight, December 29, 2012 5:44 PM

A well worth piece from Michael over at ARGNet, looking back on 2012. 

Margaret Doyle's curator insight, December 30, 2012 12:52 AM

Awesome review, inspiring. Important to re-read when one feels the challenges are too great. 

Jeni Mawter's curator insight, December 30, 2012 11:20 PM

For most storytellers transmedia is still daunting...

 

It's time to lose the fear. Learning more about TMS is Step One.

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A field guide to the 4 types of content marketing metrics

A new ebook from Jay Baer, Convince & Convert, and the Content Marketing Institute: A Field Guide to the Four Types of Content Marketing Metrics is a playbook for measuring content marketing effectively


Via Gregg Breward, Beth Kanter
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