Smart Media
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Smart Media
Market trends, politics, technologies, media, and innovations at the crossroads of 21st-century entertainment and education.
Curated by Karen B Wehner
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Ladybird drops branding books ‘for boys’ or ‘for girls’

Ladybird drops branding books ‘for boys’ or ‘for girls’ | Smart Media | Scoop.it
Much-loved publisher of books for youngsters says it does not want ‘to be seen to be limiting children in any way’
Karen B Wehner's insight:

Hallelujah!

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With New Toys, Lego Hopes To Build Girls Market : NPR

Retailers will soon start selling Lego Friends, the Danish toymaker's latest effort to boost sales to girls. But is Lego encouraging girls to build more, or is it simply reinforcing gender stereotypes?
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