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A New Digital Divide? Production Costs vs Consumer Awareness in New Media Publications for Children – Guest Post by Allison Pomenta | The Digital Media Diet

A New Digital Divide? Production Costs vs Consumer Awareness in New Media Publications for Children – Guest Post by Allison Pomenta | The Digital Media Diet | Transmedia and Tech Junior | Scoop.it

At the Launch Kids event at Digital Book World Conference this January, I found contradictions between what people belonging to research institutions were reporting from surveys, and what the publishing sector was conveying. One of these directly pertains to digital children’s books: PlayCollective was presenting survey results indicating that parents expressed continued willingness to purchase full-price ebooks, and more acceptance of the “all you can eat” subscription model.

 

 

But judging by how the sales are moving among the younger ages (that is, excluding Young Adult books) in the US, as reported by Nielsen Books at the conference, I don’t see that being reflected in their actual buying behavior …

 

Read more at http://digitalmediadiet.com/?p=3091


Via Carisa Kluver
Karen B Wehner's insight:

Another interesting take on the old expectation that apps should be free, this time from the digital book end of things.

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Transmedia and Tech Junior
Interactive entertainment and enlightenment for kids and the young-at-heart.
Curated by Karen B Wehner
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James Dawson: ‘There are too many white faces’ in kids’ books

James Dawson: ‘There are too many white faces’ in kids’ books | Transmedia and Tech Junior | Scoop.it
Young adult author enters children’s literature debate, saying industry needs ‘books that are diverse’, writes Alison Flood
Karen B Wehner's insight:

Diversity imperatives go beyond race.

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Hasbro lets fans become superheroes

Hasbro lets fans become superheroes | Transmedia and Tech Junior | Scoop.it
The toymaker has partnered with Disney Consumer Products, Walmart and 3D printing company 3DPlusMe to run a new in-store promotion that creates customized action figures featuring individual fans' faces.
Karen B Wehner's insight:

OK - Aside from the eye-watering price tag, there's something slightly off-putting about this...

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Microsoft buying Mojang: End of an era or brave new world?

Microsoft buying Mojang: End of an era or brave new world? | Transmedia and Tech Junior | Scoop.it
Dear Microsoft: Please don’t mess it up.
Karen B Wehner's insight:

Yes, Microsoft: *Please* don’t mess it up.

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Amazon heats up the kids tablet market

Amazon heats up the kids tablet market | Transmedia and Tech Junior | Scoop.it
With emphasis on durability and content, Amazon's new made-for-kids tab is heating up competition in the children's tablet space.
Karen B Wehner's insight:

Aaaaand - another ''kids'' tablet joins the fray. I personally question whether tablets need to be made just for kids. Content can be policed on any platform by vigilant parents and educators. 

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The Successful eLearning Professionals Infographic

The Successful eLearning Professionals Infographic | Transmedia and Tech Junior | Scoop.it

The Successful eLearning Professionals Infographic 10 Things Successful eLearning Professionals Do Differently They Make it a Goal to Learn About Their Audience. Successful eLearning professionals know what motivates their learners to take online courses instead of spending their time on other ... http://elearninginfographics.com/successful-elearning-professionals-infographic/


Via elearninginfographic
Karen B Wehner's insight:

Nothing too new under the sun here, but a solid list in easy-to-digest format.

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Maria Serrano Correia's curator insight, September 16, 12:39 PM

1st things 1st - get to know your audience

ManufacturingStories's curator insight, September 16, 5:50 PM

For more resources on STEM Education visit http://bit.ly/1640Tbl

Cynthia Day's curator insight, September 18, 4:58 AM

elearning

infographics

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Educational iPad apps still popular with nine to 11s

Educational iPad apps still popular with nine to 11s | Transmedia and Tech Junior | Scoop.it
Looking at some of the top paid iPad apps around the world for the nine to 11 demo right now, it appears kids are transitioning to more open-play adventure games, casual/social games and puzzle/creative games, but are still invested in a variety of educational apps.
Karen B Wehner's insight:

I think it's arguable how truly *educational* some of these apps are, but proves that younger (under 9) players are more dependent on parents to buy their apps, and those are more likely to be educational than recreational. 

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Six lessons youth media can teach the mainstream

Six lessons youth media can teach the mainstream | Transmedia and Tech Junior | Scoop.it
Emma Howard: On Wednesday, 400 young media entrepreneurs met at the BFI in London – we find out which platforms we should be watching
Karen B Wehner's insight:

Inspiring stuff.

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McDonald's Is Losing the Happy Meal Crowd

McDonald's Is Losing the Happy Meal Crowd | Transmedia and Tech Junior | Scoop.it
McDonald's has lost its first-place position as the chain with the most "kid appeal"
Karen B Wehner's insight:

Even my own stalwart little fans of Happy Meal ''prizes'' are foregoing McD's these days, because they can't stand the food and they know I'll make them eat it if we buy it.

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Kids Are Watching the Weirdest Stuff on TV—and It's Not Always From Kids' Networks

Kids Are Watching the Weirdest Stuff on TV—and It's Not Always From Kids' Networks | Transmedia and Tech Junior | Scoop.it
The kids market is a place where fierce competition rages between otherwise cuddly characters like Bugs Bunny and Mickey Mouse (yes, both are still around, albeit in newer, hipper incarnations), but it turns out there’s a contingent of children watching stuff that isn’t marketed to or made for them at all.
Karen B Wehner's insight:

Yep - kids do the darnedest things, whether we want them to or not.

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The toy brands on UK kids’ shopping lists

The toy brands on UK kids’ shopping lists | Transmedia and Tech Junior | Scoop.it
Lego and Barbie top boys and girls categories in the UK, respectively, in a new global awareness study from the international licensing association LIMA.
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America's Schools Could Be More Efficient If Teachers Were Paid Less: Report

America's Schools Could Be More Efficient If Teachers Were Paid Less: Report | Transmedia and Tech Junior | Scoop.it
When it comes to education, the United States isn't getting all the bang it could for its buck, according to a new report.

GEMS Education Solutions, an education consulting firm, released its "Efficiency Index" and an accompanying repor...
Karen B Wehner's insight:

Are robotic reckonings such as this really a worthwhile contribution to our efforts to reform education?

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How Disney Has Managed to Keep 'Frozen' Red Hot

How Disney Has Managed to Keep 'Frozen' Red Hot | Transmedia and Tech Junior | Scoop.it
Initially caught off guard by the film's massive success, Disney has found a way to keep "Frozen" from going cold.
Karen B Wehner's insight:

The avalanche of products, new content, and audience appreciation continues: Frozen drives 27% rise in Disney latest quarter profits!

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10 Best Apps for Students

10 Best Apps for Students | Transmedia and Tech Junior | Scoop.it
My approach to tech and teenagers is a twist on the old standby, "If you can't beat 'em, join 'em." In other words, I load the smartphones and tablets they refuse to unhand with apps meant to make them smarter. Here are some A+ suggestions.
Karen B Wehner's insight:

Kind of an odd mix between games and apps to manage schoolwork, but some cool-looking new ones I hadn't seen before.

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Mind Candy Slims Down Ahead Of Major New Mobile Push | TechCrunch

Mind Candy Slims Down Ahead Of Major New Mobile Push | TechCrunch | Transmedia and Tech Junior | Scoop.it
“The website has always been the heart of the brand but over the last few years children have rapidly migrated to touchscreen devices.
Karen B Wehner's insight:

“The [Moshi Monsters] website has always been the heart of the brand but over the last few years children have rapidly migrated to touchscreen devices. '' 

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Lionsgate hires licensing veteran Kerry Phelan to grow CP ops

Lionsgate hires licensing veteran Kerry Phelan to grow CP ops | Transmedia and Tech Junior | Scoop.it
The former head of licensing at DreamWorks will start at Lionsgate with a focus on building L&M and promotional opportunities for hit YA film franchises The Hunger Games and Divergent.
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No monkeying around for Monchhichi TV revival

No monkeying around for Monchhichi TV revival | Transmedia and Tech Junior | Scoop.it
The hit Japanese plush doll will see new life with a TV series from OuiDO! Productions and Sekiguchi, to be distributed by PGS Entertainment.
Karen B Wehner's insight:

Such a blast from the past - can still hear that TV ad jingle in my mind! 

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F.T.C. Fines Yelp and TinyCo for Violating Children's Privacy Rules

F.T.C. Fines Yelp and TinyCo for Violating Children's Privacy Rules | Transmedia and Tech Junior | Scoop.it
The commission found that the two companies violated the Children’s Online Privacy Protection Act, known as Coppa.
Karen B Wehner's insight:

Proof that new COPPA laws mean business!

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Viners hired for Cartoon Network’s anti-bullying campaign

Viners hired for Cartoon Network’s anti-bullying campaign | Transmedia and Tech Junior | Scoop.it
In partnership with FullBottle, a digital company that works with influencers, 4 Viners are posting clips for the campaign throughout the month.
Karen B Wehner's insight:

Vine has never really lit my fire, but this is pretty cool.

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Students Believe Tablets Are Game Changers in Education, Says New Study

Students Believe Tablets Are Game Changers in Education, Says New Study | Transmedia and Tech Junior | Scoop.it
Student usage of tablets and other mobile devices continues to soar, and students believe tablets make a big difference in education, according to a new report published by Pearson. The Pearson Stu...
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YouTube's biggest stars are cashing in offline

YouTube's biggest stars are cashing in offline | Transmedia and Tech Junior | Scoop.it
Before the makeup line, the book deal and the product endorsements, Michelle Phan was just another girl trying to make it big on YouTube .
Karen B Wehner's insight:

Personal makeup lines, book contracts, endorsement deals: Sky's the limit for the best of the best young, break-out YouTubers.

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Microsoft Near Deal to Buy Minecraft Maker Mojang

Microsoft Near Deal to Buy Minecraft Maker Mojang | Transmedia and Tech Junior | Scoop.it
Microsoft is in serious discussions to buy Mojang, the Swedish company behind the popular "Minecraft" videogame, according to a person with knowledge of the matter.
Karen B Wehner's insight:

Holy Cow.

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Viacom closes Channel 5 deal, makes first kids co-commission

Viacom closes Channel 5 deal, makes first kids co-commission | Transmedia and Tech Junior | Scoop.it
Viacom has finalized its purchase of British free-to-air broadcaster Channel 5 for US$726 million and announced development on Nella the Knight, its first joint kids commission.
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Jeffrey Dunn lands top Sesame Workshop spot

Jeffrey Dunn lands top Sesame Workshop spot | Transmedia and Tech Junior | Scoop.it
The former head of HIT Entertainment takes the reins of the famous nonprofit org on September 29.
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Inside the Rainbow Factory Where Crayola Crayons Are Made | Gadget Lab | WIRED

Inside the Rainbow Factory Where Crayola Crayons Are Made | Gadget Lab | WIRED | Transmedia and Tech Junior | Scoop.it
The first box of Crayolas rolled off the production line 101 years ago, and today the company’s Easton, Pennsylvania, factory turns out 12 million crayons a day. “We maintain the process as though we were making food,” says Dave Farkas, manager of manufacturing quality assurance at the plant. Makes sense, given how likely its consumers…
Karen B Wehner's insight:

Weirdly beautiful, and reassuringly old-school.

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MMOs help kids learn English faster, says new study

MMOs help kids learn English faster, says new study | Transmedia and Tech Junior | Scoop.it
Students of English learn the language faster when they play video games, especially MMOs, according to a new report.
The study at the University of Gothenburg and Karlstad University, Sweden,...
Karen B Wehner's insight:

It's the new TV!

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