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Market trends, politics, technologies, media, and innovations at the crossroads of 21st-century entertainment and education.
Curated by Karen B Wehner
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Beyond the Hero’s Journey: Four innovative models for digital story design

Beyond the Hero’s Journey: Four innovative models for digital story design | Smart Media | Scoop.it
(Hero’s Journey image above excerpted from Action Philosophers! © Ryan Dunlavey and Fred Van Lente) Roland Barthes, master linguist and semiotician once said: “There are countless forms of narrative in the world.” And yet the majority of western storytellers have

Via José Carlos
Karen B Wehner's insight:

Not sure I agree that digital story design has to be segregated from 'traditional' forms in quite this way. It's all storytelling, after all!


But well worth the read.

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Dupree Wesley's curator insight, May 6, 3:53 PM

Four great examples of digital history through comics.

Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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The Art of Storytelling in Gaming

The Art of Storytelling in Gaming | Smart Media | Scoop.it

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The Digital Rocking Chair's curator insight, December 30, 2014 12:56 PM


Kamal Sinclair:  "Games have done more work to pioneer best practices in interactive and participatory storytelling than any medium since the ancient theater traditions. Still, questions continue to circulate about its ability to match other mediums in terms of complex and cathartic stories, nuanced and fully evolved characters, and empathy."

Jeni Mawter's curator insight, January 26, 7:24 PM

As story telling in gaming gets more sophisticated it will have a flow on effect to storytelling in all types of narratives.

Rescooped by Karen B Wehner from Story and Narrative
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Why stories sell and feature lists don't

Why stories sell and feature lists don't | Smart Media | Scoop.it
Keith Queensbury of Johns Hopkins conducted an analysis of 108 Super Bowl adverts. He found that, ‘regardless of the content of the ad, the structure of that content predicted its success.’ In other words, telling a story was better than listing features (or anything else for that matter).

Via Gregg Morris
Karen B Wehner's insight:

Stories are the  basis for how we learn best, so - yeah!

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How Tablets Are Powering The Future Of Storytelling

How Tablets Are Powering The Future Of Storytelling | Smart Media | Scoop.it

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Jeni Mawter's curator insight, June 29, 2014 11:41 PM

Tablets are in the hands of every child and young adult across much of the planet. Children's and young adult storytellers take not.

Ricard Garcia's curator insight, June 30, 2014 1:58 AM

Because one way or another... they are. Sooo, let's see how.

Karen E Smith's curator insight, July 2, 2014 3:46 PM

First drafts from now on are done on my iPad. This is a personal shift.

Rescooped by Karen B Wehner from Tracking Transmedia
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Five ways the Lego Movie sets the standard for brand storytelling | Marketing Magazine

Five ways the Lego Movie sets the standard for brand storytelling | Marketing Magazine | Smart Media | Scoop.it
Five ways the Lego Movie sets the standard for brand storytelling, A company that sells small plastic bricks is about to convince millions of people to pay to see one giant ad. Just what does this tell us about the power of brand storytelling? | Marketing Magazine

Via siobhan-o-flynn
Karen B Wehner's insight:

Personally I'm ok with being manipulated through nostalgia, especially when it's this much fun.

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siobhan-o-flynn's curator insight, February 18, 2014 6:25 PM
Grab the adult audience:"4. Use nostalgia to your advantage

Much of the Lego Movie’s success is down to nostalgia. It is a product that has spanned generations and will continue to do so.

Nostalgia is a big selling point. The aforementioned Mr Kipling takes people back to the tastes and the smells of home cooking. US car manufacturers play heavily on the fact that they are still based in the hardworking, blue-collar town of Detroit and Microsoft played heavily on 90s nostalgia to reconnect people with Internet Explorer...."

Tagmotion's curator insight, February 19, 2014 8:35 PM

Nostalgia's powerful indeed. And all the companies using it are doing one thing that's more fundamental than that: differentiating. Rule #1 in marketing is: differentiation. And they're clever enough to realise that their history is a  powerful story they can apply for their own marketing purposes.

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Five things I learned in the Sandbox

Five things I learned in the Sandbox | Smart Media | Scoop.it
The ninth Sandbox Summit has come and gone. All attendees are safely back in their offices. Hopefully, some of the collaborative spirit of the conference has seeped into their worlds and webs and connected everyone in new ways.
Karen B Wehner's insight:

Great summary of key takeaways from 2013 Sandbox Summit, courtesy of co-founder Wendy Smolen.

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Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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The best children's apps are about great storytelling and strong characters

The best children's apps are about great storytelling and strong characters | Smart Media | Scoop.it

Stuart Dredge: "Technology doesn't replace traditional skills, but it can bring kids into the creative process" ...


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Awesome infographic lays out Pixar’s 22 Rules for Phenomenal Storytelling.

Awesome infographic lays out Pixar’s 22 Rules for Phenomenal Storytelling. | Smart Media | Scoop.it
We've said it before: we love Pixar. Their stories are original, funny, and appeal to all audiences. They're masters. That's why Jess and I got excited when we saw Pixar's 22 rules to storytelling.

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Stu, PB&J Publishing's comment, July 13, 2012 2:41 PM
Jekaterina, thanks so much for scooping! We hope it inspired you. We're going to be making a few more as we gear up to launch our Hansel and Gretel app, so please keep in touch with us at pbjpublishing.com!
Xavier Schreder's comment, July 13, 2012 4:00 PM
Thanks to you guys, for your efforts and the great work :)
Also i'm a big Pixar's fan,
i'm thrilled to try the french version of the app !
Stu, PB&J Publishing's comment, July 14, 2012 1:18 PM
Thanks Xavier! We'll let you know when it comes out. Please keep in touch in the meantime.
Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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Why The Hunger Games is not Harry Potter, & Why We Should Care

Why The Hunger Games is not Harry Potter, & Why We Should Care | Smart Media | Scoop.it

Siobhan O'Flynn: "Have you read The Hunger Games? the full series? been on the Facebook Capitol PN or District pages lately? Dipped into the Twitter feed #LookYourBest? If you have, you may have noticed something really odd"...

 

DRC: An excellent analysis by Siobhan O'Flynn.


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Modern Mythology: The Story of a Transmedia Revolution (Part 2)

Modern Mythology: The Story of a Transmedia Revolution (Part 2) | Smart Media | Scoop.it

The role of the transmedia revolution in the death of ''story-showing."

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Media Literacy, Creativity & Transmedia Storytelling For Kids: Ian Chia & Heidi Siwak Present "I Live Over Here" At The Global Education Conference

Media Literacy, Creativity & Transmedia Storytelling For Kids: Ian Chia & Heidi Siwak Present "I Live Over Here" At The Global Education Conference | Smart Media | Scoop.it

"I Live Over Here" is a collaborative blog and iOS app comprised of interactive educational material contributed by middle school classrooms from around the world.

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Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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Archiving Transmedia - What happens when the platforms you use to tell a story go away?

Archiving Transmedia - What happens when the platforms you use to tell a story go away? | Smart Media | Scoop.it

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The Digital Rocking Chair's curator insight, February 3, 1:23 PM


Mike Vogel:  "Here’s a dilemma every transmedia producer faces… You discover a new storytelling platform–maybe you get in to their invite-only beta–and you create a story that uses the strengths of that platform. The platform gives you a powerful new way to express yourself interactively, but then something happens. Maybe the startup runs out of funding, gets acquired, or changes their business model. Suddenly the DNA of your story is no longer available to you. Your story can no longer be told."

Cindy Rudy's curator insight, February 4, 11:06 AM

Great points in this article!

Jeni Mawter's curator insight, February 5, 7:22 PM

Wrestling with this myself!

Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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What Guardians Of the Galaxy Can Tell Us About Our Relationship with Nostalgia

What Guardians Of the Galaxy Can Tell Us About Our Relationship with Nostalgia | Smart Media | Scoop.it

 

 


Via The Digital Rocking Chair
Karen B Wehner's insight:

Love how this articulates why I loved this movie, so much better than I could.

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The Digital Rocking Chair's curator insight, August 22, 2014 3:49 AM


Adam X. Smith:  "Lots of media relies on our nostalgia for something we remember from when we were children, and no matter how well or how badly it is executed, the tactic often works for one pretty good reason" ...

Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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Thinking beyond screens

Thinking beyond screens | Smart Media | Scoop.it

Via The Digital Rocking Chair
Karen B Wehner's insight:
Interesting new frontier evolving at the real-world edges of transmedia storytelling. The Digital Rocking Chair's insight:

 

Simon Staffans:  "When Latitude released their ”Future of Storytelling II” research report last year, some things stood out as pretty exceptional to me. One of them was that of all the people they’d talked to – mostly tech-savvy persons in Brazil, the US and the UK – a total of 94% said they wanted storytellers to actively move their narratives into the real world as well. I.e., the screen is no longer enough; stories should touch you physically as well, be a part of the world around you."

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The Digital Rocking Chair's curator insight, April 27, 2014 2:20 PM


Simon Staffans:  "When Latitude released their ”Future of Storytelling II” research report last year, some things stood out as pretty exceptional to me. One of them was that of all the people they’d talked to – mostly tech-savvy persons in Brazil, the US and the UK – a total of 94% said they wanted storytellers to actively move their narratives into the real world as well. I.e., the screen is no longer enough; stories should touch you physically as well, be a part of the world around you."

Joyce Valenza's curator insight, April 28, 2014 7:39 AM

Excited about moving storytelling beyond the screen!

Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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SEVEN STEPS TO THE PERFECT STORY [Fun Infographic]

SEVEN STEPS TO THE PERFECT STORY [Fun Infographic] | Smart Media | Scoop.it

Via The Digital Rocking Chair
Karen B Wehner's insight:

For an infographic, packs a healthy dose of detail into a step-by-step framework for story generation. 

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KindredReaders's curator insight, January 2, 2014 11:45 AM

great visual reference!

Ali Anani's curator insight, January 3, 2014 1:39 AM

Creative writing in steps

Gennia Holder's curator insight, January 14, 2014 9:50 AM

This a great list, but, perfect?  I don't know about that :)  Stories aren't a magic bullet. However, applying these elements and telling the right story+right time+right audience... can make an emotional connection with your audience that impacts your business.

 

Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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The Dark Knight and Marvel: the blockbuster franchise comes of age

The Dark Knight and Marvel: the blockbuster franchise comes of age | Smart Media | Scoop.it

Phil Hoad: "Harry Potter kicked off a new era of film in which long-term story arcs hold the key to retaining a global audience."


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Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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Charming video exposition on the untapped potential for storytelling through video games, via @EC_DanielFloyd #PixarCanada


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Mariana Soffer's comment, July 23, 2012 6:21 AM
thanks
Rescooped by Karen B Wehner from Transmedia: Storytelling for the Digital Age
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Creating an Interactive Adventure

Creating an Interactive Adventure | Smart Media | Scoop.it

Edwin McRae: "We’re going to look out at how you take a linear, ink-on-page story (novel, short story, kids book, comic) or light-on-screen story (film, short film, TV series) and turn it into a GAME. How to turn passive storytelling into interactive storytelling" ...


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Prose Before Blows: The Rise of Narrative in Gaming

Prose Before Blows: The Rise of Narrative in Gaming | Smart Media | Scoop.it
I come for the combat shotgun. I stay for the epic tale of hope and salvation. Or so it struck me recently...

 

Daniel Clark: "The rise of narrative in gaming has been exactly that – stories created under the auspices of game design, like any other component, tailored to the experience intended."


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58 Sites for Digital Storytelling Tools and Information

58 Sites for Digital Storytelling Tools and Information | Smart Media | Scoop.it

A fantastic list from media specialist, Julie Greller.  "Because you never know when you'll need a cybrarian."


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