[Transmedia] The Colbert Report: The Most Cunning ARG You've Never Heard Of | Transmedia 4 Kids | Scoop.it
Now if you’ve never thought about The Colbert Report as a transmedia ARG, pause for a moment. What Colbert has done is promote a fictional character with a subversive agenda across multiple platforms: the TV show, multiple websites …
Via The Digital Rocking Chair