Boopsie for Libraries, the leading mobile solution for public libraries and academic libraries worldwide, announced today that their native app platform now enables libraries to translate content into many non-English languages. This functionality enables non-native English speakers in a librarys local service area to easily navigate to their native language within a librarys mobile app in order to search the librarys catalog, locate branches, ask a librarian questions, view a calendar of events and check out books on their mobile devices with just the click of a button.

 

Innovative libraries are always trying to better serve the unique needs of their local community. They can increase awareness, engagement and more regular use of their services by translating popular and important information into the native languages of those in their community, saidBoopsie for Libraries CEO Tony Medrano. In 2013, 82% of smart phone users time interacting with media will be via mobile apps. Non-native English speakers are more likely to use a mobile device as their primary method of accessing the Internet and the rates of smart phone adoption for U.S. Asian (67%) and Hispanic (57%) populations were significantly outpacing that of all other demographic groups in 2012.