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Here Are the 5 Things That Make a Good Transmedia Project

Here Are the 5 Things That Make a Good Transmedia Project | Transfat | Scoop.it
Now that the National Film Board of Canada is not the only big player in the game of transmedia storytelling (outside of the branding world, of course), the Tribeca Film Institute, Mozilla and more are eager to put their money and support behind...

Via Simon Staffans
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Simon Staffans's curator insight, April 19, 2013 2:28 AM

Some good advice from one of the great minds in the field.

Transfat
Transmedia Storytelling 5.0
Curated by Luandro
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Transmedia L.A. Wiki – A collaborative toolkit for Transmedia Storytellers!

Transmedia L.A. Wiki – A collaborative toolkit for Transmedia Storytellers! | Transfat | Scoop.it

Transmedia LA has created a Wiki that aims to be an open toolkit for everyone in the Transmedia community looking into tools, services, and other innovative resources to facilitate the creation of Transmedia projects.

 

The Transmedia LA Wiki: http://transmediala.pbworks.com

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My first transmedia documentary. Development | how I stopped worrying and learned to love the crisis

My first transmedia documentary. Development | how I stopped worrying and learned to love the crisis | Transfat | Scoop.it

Hey transmedia community, it's been a while. I've been busy for the past few months being a dad. I'm back to present you my latest endeavour. I've spent the past 4 years studying transmedia storytelling, and now I feel it's finally time to contribute with what I've learned to the community.

Back in August 2012, while I was still in film school, me and my partner had quite a huge surprise. We found out our family was gonna have an extra member. Since neither of us had finished college nor had a steady job, it came as a big shock. And to make things even more complicated, I had just been granted a full scholarship to study Multimedia Design in South Korea (to visit Korea was an old dream from my hard core gamer teen years). It was an all included deal, flights, housing, food, and extras, quite hard to come by.

I had to make one of my life's most difficult decisions: either stay in Brasil, get a job and probably not have enough time to be a transmedia creator, as I've always dreamed; or go to Korea, save up some cash but miss my baby daughter's first 6 months.

I kissed my darling good bye, packed my bags, and off I went, half way around the world.

It was a lonely, but at the same time very rewarding year. I left Brasil as a film-maker, and came back with the design and coding skills necessary to become an independent transmedia creator.

Not only that, I had the most incredible experiences of my life. Travelling has always been what fed my creativity to tell stories. And during the 5 months of break from Korean University, I had the most incredible journeys.

Like most of you I was born in a globalised society, where democracy isn't really democratic, and the economy has really nothing to do with... well anything to be realistic. But what choice do we have? Communism? This transmedia documentary is just about that. The alternatives that exist in the world, that most of us would judge to be utopian or absurd. I spent a few months with an isolated head-hunting tribe in the Philippines, and with them I learned what democracy and economy are really about. With this documentary I intend to tell my own personal experience of how a corporate trusting capitalist (myself), became a run-away punk inspired by the people of undeveloped nations and some good old anthropology, economic and media research.

Since I came back to Brasil I've been too busy finding a nice place for my family to settle down, but now I think we finally got it right. And for the first time since I'm back, I have 10 days just for myself. The girls went to visit grandma, a few thousand miles away, and I stayed back to finally work. So if you'de like to be part of this journey, please send in your comments and advices thru Scoop.it, Twitter, or in the shared Google Drive folder I posted. Your support, along side some cachaça, will be my fuel for this next week. I'll be posting more in the drive, so please be sure to check it out.

If you'de like to check more about me, please check my half-finished web page: http://luandro.com/en.html

Ps.: The place we found peace is in the middle of noware, so internet access is quite tricky, specially when it's rainy (like now). Sorry in advance for not being able to keep up in real-time. But whenever technology collaborates, I'll keep you posted.

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Gaming Minds Search for the Sweet Spot Between Physical and Virtual Worlds

Gaming Minds Search for the Sweet Spot Between Physical and Virtual Worlds | Transfat | Scoop.it
An unlikely theme emerges at the DICE Summit in Las Vegas.
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Collective Intelligence vs. The Wisdom of Crowds

Collective Intelligence vs. The Wisdom of Crowds | Transfat | Scoop.it

David Edery, who was until recently part of the CMS staff and now works for Microsoft, has been generating some interesting discussion over on his blog, Game Tycoon, about how games might harness “the wisdom of crowds” to solve real world problems. It’s an idea he’s been promoting for some time but I only recently had a chance to read through all of his discussion. He starts by describing the growing academic interest that has been generated by James Surowiecki’s The Wisdom of Crowds and then suggesting some of the challenges of applying these concepts in a real world context:


Via Viktor Markowski
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Yamantaka // Sonic Titan: DIY Transmedia Music Through Crowdfunding

Yamantaka // Sonic Titan: DIY Transmedia Music Through Crowdfunding | Transfat | Scoop.it

Laura Sterritt:  "It is often the less well known, independent musicians who are willing to take chances on new media as artistic expression. The unfortunate Catch-22 is that these musicians or their record labels are usually unable to fund such endeavors"...


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, May 2, 2013 11:38 PM

Who wouldn't support artists who say they occupy "some kind of avant-garde anime stoner pop realm"?

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Here Are the 5 Things That Make a Good Transmedia Project

Here Are the 5 Things That Make a Good Transmedia Project | Transfat | Scoop.it
Now that the National Film Board of Canada is not the only big player in the game of transmedia storytelling (outside of the branding world, of course), the Tribeca Film Institute, Mozilla and more are eager to put their money and support behind...

Via Simon Staffans
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Simon Staffans's curator insight, April 19, 2013 2:28 AM

Some good advice from one of the great minds in the field.

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The Cosmonaut - A transmedia experience

The Cosmonaut - A transmedia experience | Transfat | Scoop.it

The Cosmonaut is the story of Yulia, Stas and Andrei, three characters surrounded by events that happened over a fifteen-year period: successes and failures, accidents, conspiracies, favoritisms and secret missions. It’s the story of the Space Race… from the Soviet point of view. A love triangle seen from a very personal point of view with an innovative narrative due to it’s transmediatic approach. It was a leap of faith since we innovated so much, not only in the funding and distribution part, but also on the narrative part, breaking the story world in a lot of pieces (the 34 webisodes, the film, the book, the diaries of the cosmonaut, the facebook fiction).

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The 9 Laws of Affinity in an Era of Digital Darwinism - Brian Solis

The 9 Laws of Affinity in an Era of Digital Darwinism - Brian Solis | Transfat | Scoop.it

Via Hans Heesterbeek
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Can a Film Change the World? - BU Today

Can a Film Change the World? - BU Today | Transfat | Scoop.it
BU Today
Can a Film Change the World? BU Today “As a filmmaker and a storyteller,” he says, “you are using those commonalities, as well as the excitement that comes with new discoveries, to help build a dramatic structure and rendering that helps...

Via BirgitSchneidmueller
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25 Things You Should Know About Transmedia Storytelling

25 Things You Should Know About Transmedia Storytelling | Transfat | Scoop.it

Let’s get this out of the way, now — this, like many/most of my other lists, could easily be called “25 Things I Think About Transmedia.” It does not attempt to purport concrete truths but rather, the things I believe about the subject at hand. I am something of an acolyte and practitioner in the transmedia cult, and sometimes give talks on the subject (as I will be doing next week in Los Angeles).

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Must Read! Jenkins, Gomez, Hurd, Kring & more Transmedia Across Disciplines

Must Read! Jenkins, Gomez, Hurd, Kring & more Transmedia Across Disciplines | Transfat | Scoop.it
Leaders in the field of transmedia storytelling converged at the National Association of Broadcasters Show to discuss its potential for engaging audiences...

 

'...Jenkins next introduced Gale Anne Hurd, asking her to speak on any struggles with the transmedia expecations for The Walking Dead franchise. Jenkins noted that the zombie series was based on “a comic book that’s well known by comic readers, maybe not so well known by viewers of AMC, and you had to work to keep both satisfied.” Gale responded,

 

Genre fans are already very familiar with transmedia, because most of the properties they respond to have existed in another medium . . . look at Lord of the Rings, [and] some of the films I’ve done, including The Punisher, which became a THQ video game which started as a comic book.

 

Hurd discussed how transmedia can go in the other direction, mentioning how The Terminator and Aliens both ended up spawning comic books and games. Hurd notes, however, that fans of these works can be “the most demanding, because they feel an enormous connection to the material which has pre-existed, and the first thing you have to respond to is fear.” Fans, with their deep connections to the original material, are often afraid the adaptation won’t remain true to the original when they learn of new media extensions. Part of the solution to this is to involve the creators to make sure they’re happy with the direction the material is being taken. In the case of The Walking Dead, the creator, Robert Kirkman, came on board as Executive Producer and writer. Getting this information out to the fans was important to alleviate their fear, to give them confidence the adaptation would remain true. The other piece was deciding when to air the adaptation to get the most eyeballs on it, especially from the genre fans. AMC airs FearFest in the weeks leading up to Halloween, and the Walking Dead team believed this would be the best venue to air The Walking Dead pilot in order to reach AMC viewers who were already fans of the genre. The next decision was where to start marketing the project....'


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Futures of Entertainment 6 Videos (Part One) - via Henry Jenkins

Futures of Entertainment 6 Videos (Part One) - via Henry Jenkins | Transfat | Scoop.it

-New Media in West Africa

-Opening Remarks from FoE Fellows Laurie Baird and Ana Domb

-Listening and Empathy: Making Companies More Human

-The Ethics and Politics of Curation in a Spreadable Media World

-The Futures of Public Media

-From Participatory Culture to Political Participation

-Closing Remarks from FoE Fellows Maurício Mota and Louisa Stein

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Storytelling in an 'A.D.D. Culture': How to Capture Your Audience's Divided Attention « No Film School

Storytelling in an 'A.D.D. Culture': How to Capture Your Audience's Divided Attention « No Film School | Transfat | Scoop.it
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Freshers casevideo (Feuten) - YouTube

- FOR ENGLISH SELECT SUBTITLES - Freshers (NL: Feuten) is an immersive transmedia project created by BNN, Elastique and Spektor. By downloading the mobile ap...
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A Unified Labeling System for Transmedia Projects – Transmedia Storyteller

A Unified Labeling System for Transmedia Projects – Transmedia Storyteller | Transfat | Scoop.it

"I’d like to develop a unified labeling for transmedia projects. The objective is to allow the audience to quickly and easily determine

 

(a) if this is the kind of project they will like

 

(b) what is expected of them in terms of time and effort required to enjoy the project.

 

I believe this type of communication will help multi-platform projects become more widely accepted and more easily understood."

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The StoryCode Ten: Questions for Loc Dao and Hugues Sweeney. TY @SheriCandler

The StoryCode Ten: Questions for Loc Dao and Hugues Sweeney. TY @SheriCandler | Transfat | Scoop.it

The National Film Board of Canada is one of world's the leading producers of immersive and cross-media documentaries. Loc Dao and Hugues Sweeney give an in-depth look into the process behind their award-winning projects A Journal of Insomnia and Bear 71 and discuss the past and future of the NFB as well as its role in the global media ecosystem.

 

Let's start with two of your recent projects: Bear 71 and A Journal of Insomnia. In each case, is it possible to separate the story from the technology?

Loc:
Not in our work. The technology is part of the work. It's interesting in that Bear and Insomnia share certain technological characteristics: multi-user audiences, web-cams, installations that interact with the content, but ultimately each is a very different way of telling a story.

Hugues:
Each project is a blank canvas. This has been the NFB's DNA for almost seventy-five years: there is no format, there is no series or recipe, there is no repetition. If you go back to the birth of cinéma vérité — direct cinema — it's about synching sound to film. And when you read the discussions around the first direct cinema films, they are talking about the camera and the sound as "reality sensors" and "reality captors". That was in 1959. So what does a web-cam mean today? What does a GPS mean today? What does a brain sensor mean today?...

 

 


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Transmedia 2.0, Using a Persons Life as a Medium

The story of how an eccentric French shop keeper and amateur film maker attempted to locate and befriend Banksy, only to have the artist turn the camera back on its owner. The film contains footage of Banksy, Shephard Fairey, Invader and many of the world's most infamous graffiti artists at work.

Luandro's insight:

It's 4am in South Korea and I just finished watching this documentary by Banksy, and it blew my mind. To tell the truth I've never heard his name before, but have certainly seen his art.

 

The narrative is very well constructed and tells a compelling, almost unbelievable, story about how this comic mental character mortgages his own house and makes himself a world famous artist from the blue.

 

As the character of Banksy points out in the very beginning of the film "it's not Gone With the Wind, but there's probably a moral there somewhere". And that moral is obviously how contemporary "art" is commercially mass produced, and people buy whatever shines the most in front of them.

 

At the same time there's an engodment (is that a word?) of the figure of Banksy, who might as well be a collective of artists, the Illuminati or Jesus Christ himself.


As the movie reached it's end, it became obvious to me that the characters of Banksy and Shepard had a rather satirical opinion about Mister Brainwash.  The way I interpreted the whole thing, was as a big joke in the face of society.

 

But, a hoax or not, there's no questioning that Banksy used Thierry Guetta to tell his own story and the story of the street art movement. Not only that, he expanded it through Mister Brainwash's art, personal story and real life persona.

 

Has Banksy successfully used a persons life as a medium?

 

Please give me some thoughts.

 

Ps.: sorry for the very poor constructed argument, I'm really sleepy but had to get this out of my head.

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Tribeca Film Festival Recognizes Transmedia

Tribeca Film Festival Recognizes Transmedia | Transfat | Scoop.it
Transmedia, a marriage of narrative and new technology, gets its nod in programming like “A Journal of Insomnia” at the Tribeca Film Festival.
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Klynt - interactive storytelling made easy.

Klynt - interactive storytelling made easy. | Transfat | Scoop.it
Klynt is an interactive editing & publishing application dedicated to creative storytellers.
Luandro's insight:

I'm starting my first transmedia web documentary. Whilte searching for some good references I found this tool online.

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What happens to the Web now that smartphones and tablets run the show? | Digital Trends

What happens to the Web now that smartphones and tablets run the show? | Digital Trends | Transfat | Scoop.it
Everyone knows smartphones and tablets are hot, but guess what? By some reckonings, they've eroded almost two thirds of the Wintel empire.
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Fan Art: An Explosion of Creativity | Off Book

The fan art community is one of the most creative and active online. Taking pop culture stories and icons as its starting point, the fan community extends those characters into new adventures, unexpected relationships, bizarre remixes, and even as the source material for beautiful art. Limited only by the imagination of the artist, the fan art world is full of surprises and brilliance.

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The Zeega revolution: remake the Internet!

The Zeega revolution: remake the Internet! | Transfat | Scoop.it
It has been difficult to keep track of the authoring tool that have emerged lately: seven new tools (Klynt,  Popcorn Maker, 3WDOC, Conductr, Storyplanet, Galahad and Zeega) in the last two years&#8...

 

An in-depth interview with Jesse Shapins from Zeega made by Sandra Gaudenzi during the last Mozilla Festival. Must read!


Via i-Docs, mirmilla, Hans Heesterbeek
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Futures of Entertainment 6 Videos (Part Two) - via Henry Jenkins

Futures of Entertainment 6 Videos (Part Two) - via Henry Jenkins | Transfat | Scoop.it

-Opening Remarks from FoE Fellows Xiaochang Li and Mike Monello

-Curing the Shiny New Object Syndrome: Strategy Vs. Hype When Using New Technologies

-Rethinking Copyright

-The Futures of Video Gaming

-The Futures of Storytelling and Sports

-Closing Remarks from FoE Fellow Sheila Seles and Dr. Heather Hendershot, Comparative Media Studies, MIT

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Creating Transmedia: An Interview with Andrea Phillips (Part One)

Creating Transmedia: An Interview with Andrea Phillips (Part One) | Transfat | Scoop.it

Phillips is one of the most thoughtful writers working in this space today: she manages to hit the right balance between pragmatism and vision, between describing the conditions under which transmedia producers work today and spelling out the long term potentials of this still emerging form.

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