Marketing Strategy - Before taking your brand global, make sure you've done the proper market research, hired the right staff, and implemented the cultural checks needed to succeed. Here are six steps all ...
Pau Todó's insight:
Transcreation is the key to foreign expansion, but, surprisingly, few have heard of it. Transcreation is that magical place where translation merges with marketing to make your dreams of global growth come true.
Marketing Strategy - This is the decade for geotargeted local advertising and bringing the global presence to the local user. Though it may seem daunting, getting local can be a simple and rewarding ...
Did you know that right this very minute, a massive translation project is scanning the international news to catch words that help identify and contain global health outbreaks, protecting the lives of you and your loved ones?
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Creating engaging newsletters with your curated content is really easy.