Executives should look at specific social media as a personal toolbox for improving their practice of leadership. Indeed, leadership, like life, is constantly changing and it is important to be open to new things that happen there. [note mg]
"Join a new online network? I'd love to!"
In 15 years of helping business, government and nonprofit leaders make strategic choices about digital technology, I've yet to hear an executive utter those words.
Sometimes that's due to the risks of public embarrassment or conflict that come with online engagement. Sometimes it's painful memories of previous tech projects that ran over budget and behind schedule. And sometimes it's because executives would rather interact face-to-face than keyboard-to-keyboard.
But always, I hear a common concern: How can I add another platform, task list or set of relationships to my already full plate?
Via Martin Gysler