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Tradeshows
The Madness Behind the Scene of a Successful Tradeshow
Curated by Suzanne Axt
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Craft & Hobby Association Mega Conference and Trade Show Celebrates 75 Years | TSNN Trade Show News

Craft & Hobby Association Mega Conference and Trade Show Celebrates 75 Years | TSNN Trade Show News | Tradeshows | Scoop.it
The CHA Mega Conference and Trade Show, the annual show for the Craft & Hobby Association that was held Jan. 7-12 at the Anaheim Convention Center, celebrated its 75th year, and the attendees were ready to create, connect and learn in this $30 billion world-wide industry. “There is such a passion for this industry, and our attendees reflect this passion,” said Maureen Walsh, vice president of marketing for the Craft & Hobby Association.
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San Diego Auto Show Begins 4-Day Run

The San Diego International Auto Show is taking place at the convention center Thursday through Sunday. It will feature 400 new-model vehicles, alternative f...

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7 Lucky Tricks To Becoming A Trade Show Rockstar

7 Lucky Tricks To Becoming A Trade Show Rockstar | Tradeshows | Scoop.it

Your booth is your front line when it comes to winning the hearts and minds of would be customers, so don’t skimp.

Suzanne Axt's insight:

Great tips!

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Colorado Convention Center Gets Nod for Expansion | TSNN Trade Show News

Colorado Convention Center Gets Nod for Expansion | TSNN Trade Show News | Tradeshows | Scoop.it
Denver voters overwhelmingly approved an expansion of the Colorado Convention Center by passing a special initiative Nov. 3.  The project will be paid for by funding that will come by extending current taxes that are set to expire in 2023.   
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Convention center expansion needed to ensure growth of CES, city

Convention center expansion needed to ensure growth of CES, city | Tradeshows | Scoop.it
For nearly four decades, Las Vegas has been a welcoming, gracious and vibrant host to CES, the annual innovation trade show. It's a symbiotic and successful partnership, one that must be fostered and nourished to continue to grow.
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5 Digital Marketing Lessons You Can Learn From Trade Shows

5 Digital Marketing Lessons You Can Learn From Trade Shows | Tradeshows | Scoop.it
Marketing professionals know the blood, sweat, tears, and money that go into finding new leads or making conversions.

Via IMEX
Suzanne Axt's insight:

Good info...worth reading.

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5 Tips for Tradeshow Lead Management - TSNN Trade Show News (blog)

5 Tips for Tradeshow Lead Management - TSNN Trade Show News (blog) | Tradeshows | Scoop.it
Your marketing and logistics prior to the show were on the dot, leading to a successful tradeshow.
Suzanne Axt's insight:

Now for the follow through...

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Do's & Dont's of CSR for Events

Do's & Dont's of CSR for Events | Tradeshows | Scoop.it
CSR events are all the rage these days, and for good reason: planners have realized that attendees often enjoy giving back to the community through events, making the events themselves more meaning...
Suzanne Axt's insight:

Good insight.

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Common Misconceptions about Tradeshow Labor - Exhibit City News

Common Misconceptions about Tradeshow Labor - Exhibit City News | Tradeshows | Scoop.it
Who is today’s exhibitor? Despite the fact that tradeshow exhibit management is increasingly complex, there are less tradeshow managers today than 20 years ago. Today, your average tradeshow manager may be a marketing director who is responsible for several other…Read more ›
Suzanne Axt's insight:

Love this article!  There is a lot of work that goes unseen.

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IAEE and Russian Union of Exhibitions and Fairs Sign Reciprocity Agreement | TSNN Trade Show News

IAEE and Russian Union of Exhibitions and Fairs Sign Reciprocity Agreement | TSNN Trade Show News | Tradeshows | Scoop.it
The International Association of Exhibitions and Events has entered into a reciprocity agreement with the Russian Union of Exhibitions and Fairs. The agreement further demonstrates IAEE's and RUEF's commitment to the international exhibitions and events industry, and it provides additional global opportunities for IAEE and RUEF members to connect to develop new exhibitions and face-to-face events.
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Yarn Expo Autumn Edition in Shanghai Jumps 70 Percent in Space | TSNN Trade Show News

Yarn Expo Autumn Edition in Shanghai Jumps 70 Percent in Space | TSNN Trade Show News | Tradeshows | Scoop.it
The largest Yarn Expo Autumn is to be held Oct. 13-15 this year, with both the gross area and exhibitor number jumping to an all-time high.
Suzanne Axt's insight:

For all the knitting & crocheting peeps...

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Record-breaking Number of Exhibitors to Take Part in Summer NY Now | TSNN Trade Show News

Record-breaking Number of Exhibitors to Take Part in Summer NY Now | TSNN Trade Show News | Tradeshows | Scoop.it
Emerald Expositions’ 2015 edition of NY NOW, the Market for Home, Lifestyle + Gift, to be held Aug. 15-19 at New York City’s Jacob K. Javits Convention Center, will have a record-breaking amount of new exhibitors. The summer market also will feature the largest to date edition of Artisan Resource, now in its fourth year alongside NY NOW. 
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Oregon Convention Center to install largest rooftop solar array - Exhibit City News

Oregon Convention Center to install largest rooftop solar array - Exhibit City News | Tradeshows | Scoop.it
The Oregon Convention Center (OCC) will install solar arrays in summer 2015, anticipated to be one of the largest on a convention center in the U.S. More than 6,500 rooftop solar panels are expected to produce 25 percent of the…Read more ›
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PCMA, Marriott Team Up to Identify Five Future Meeting Trends | TSNN Trade Show News

PCMA, Marriott Team Up to Identify Five Future Meeting Trends | TSNN Trade Show News | Tradeshows | Scoop.it
The status quo of holding a meeting the same old way just isn’t going to be good enough to truly capture and engage attendees in the future. Change is on the horizon, with more of a focus on helping attendees find their ‘tribe’, create spaces and events for them to eat well and be well and make content more personalized and organic. To address these imminent changes, Marriott International, as part of its Meetings Imagined initiative, partnered with the Professional Convention Management Association to review the implications on the future of meetings.
Suzanne Axt's insight:

Interesting article...

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Guest Bloggers Wanted - Must be in Trade Show & Events Industry

Guest Bloggers Wanted - Must be in Trade Show & Events Industry | Tradeshows | Scoop.it
If your'e like me, you absolutely love the industry!  You are a walking library of industry knowledge! The best thing I get to do is share my knowledge through this blog. Unfortunately, keeping up with monthly blogs while travelling and managing  trade shows can be a juggling act! I'd like to offer my fellow industry…
Suzanne Axt's insight:

Great opportunity for those wanting to get their name out to the trade show industry!

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5 Compelling Reasons to Meet In Person | Smart Meetings

5 Compelling Reasons to Meet In Person | Smart Meetings | Tradeshows | Scoop.it
Although virtual meeting technology is on the rise, many event professionals believe there are still compelling reasons to meet in person.
Suzanne Axt's insight:

Face-to-face meetings still beat virtual any day!

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Top 10 U.S. Conference Cities | Smart Meetings

Top 10 U.S. Conference Cities | Smart Meetings | Tradeshows | Scoop.it
San Antonio is the best U.S. city for conferences and two other Texas cities are among the top 13, according to a new survey.
Suzanne Axt's insight:

Some place other than Las Vegas?  How refreshing!

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Trade Show Organizers Urge Officials to Move Las Vegas Convention Center $2.3 Billion Expansion Project Forward | TSNN Trade Show News

Trade Show Organizers Urge Officials to Move Las Vegas Convention Center $2.3 Billion Expansion Project Forward | TSNN Trade Show News | Tradeshows | Scoop.it
The Las Vegas Convention Center’s need for renovations and new exhibit and meeting space should have already occurred was the consensus among top trade show organizers who spoke Oct. 22 to the Southern Nevada Tourism Infrastructure Committee. In a candid fact-finding session, they urged the 11-member committee to think strategically about the Las Vegas future and its position not just as a U.S., but also as a global trade show destination. The session was the third of five the committee was conducting before making decisions on what would be priorities for next year.
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How to manage promoters on fairs? - The Exhibitor

How to manage promoters on fairs? - The Exhibitor | Tradeshows | Scoop.it
It is important to manage promoters on fairs - provide training tips for exhibitions and trade shows.
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How to define whether I should join a fair or trade show?

How to define whether I should join a fair or trade show? | Tradeshows | Scoop.it
You should join a fair or trade show if you have prepared your strategy - exhibitions can increase your sales and collect new prospect info.
Suzanne Axt's insight:

Great tips for those new to exhibiting...

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Three NO Cost Strategic Marketing Communications - by Suzanne Axt, CMM, CTSM

Three NO Cost Strategic Marketing Communications - by Suzanne Axt, CMM, CTSM | Tradeshows | Scoop.it
  Effective marketing communications need to integrate across various elements of your marketing strategy to ensure a successful event. Surprisingly, there are a few ways to do this at little to NO...
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San Diego Convention Center wins court battle against cleaning contractor - Exhibit City News

San Diego Convention Center wins court battle against cleaning contractor - Exhibit City News | Tradeshows | Scoop.it
United District Court Judge Anthony J. Battaglia issued an order Aug. 20 granting summary judgment in favor of San Diego Convention Center Corporation (SDCCC) on an interference with contract claim brought by United National Maintenance (UNM). The claim was the…Read more ›
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Want to Have a Successful Booth? Create a Memorable Attendee Experience! | TSNN Trade Show News

Want to Have a Successful Booth? Create a Memorable Attendee Experience! | TSNN Trade Show News | Tradeshows | Scoop.it
Walking the packed showfloor for the American Society of Association Executives’ Annual Meeting, held this week at Detroit’s Cobo Center, it was abundantly clear that the busiest booths, by far, were ones that created a really fun, engaging attendee experience. Some booths went for the straight up business approach with salespeople standing at the ready to talk with customers about the company’s latest offerings, other booths had the traditional promotional items – stuffed animals, pens, water bottles, etc. – and others stepped it up a notch.
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Future MPI WEC host destinations announced - Exhibit City News

Meeting Professionals International (MPI) has announced the future locations and dates for its annual conference, the World Education Congress (WEC). WEC will be held in Las Vegas in 2017, followed by Indianapolis in 2018 and Toronto in 2019. MPI’s President…Read more ›
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Breaking Down Booth Elements - Exhibit City News

A tradeshow gives your business the chance to reach a wide variety of customers, and the right show can explode your business with leads – but you need to make sure you are presenting your company in the best possible…Read more ›
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