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Tracking Transmedia
Tracking Transmedia, Crossmedia, Interactive & Digital Storytelling
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The Complete Social Media Sizing Cheat Sheet [Infographic] | inspirationfeed.com

The Complete Social Media Sizing Cheat Sheet [Infographic] | inspirationfeed.com | Tracking Transmedia | Scoop.it
Different social media platforms have different guidelines and sizing. The biggest four social media giants you should be focusing on are Pinterest, Facebook, Twitter, and Google +.
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Is your business using Pinterest effectively? How to measure success on the viral social media platform

Is your business using Pinterest effectively? How to measure success on the viral social media platform | Tracking Transmedia | Scoop.it

One of the beautiful things about social media marketing is that its reach and reaction can be tracked. In comparison to direct mailings or print magazine advertisements, a business can actually count the potential customers who lay eyes on their tag lines and read over their reactions immediately, as they happen — right from their office computer screens.


With that said, it’s pointless to waste your payroll establishing a presence on a social media platform without accompanying your company efforts with a measurement plan. This is especially important when exploring Pinterest, a relatively new — and particularly segmented — platform that can do wonders for a startup’s brand and bottom line.

 

I asked a panel of successful young entrepreneurs the following question:

 

Are you (still) using Pinterest for your business — and if yes, how are you measuring if it’s working? ...

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5 Ways Brands Use Pinterest To Authentically Connect

5 Ways Brands Use Pinterest To Authentically Connect | Tracking Transmedia | Scoop.it
No one cares about your products and services in and of themselves; they just want their problems solved. Pinterest allows you to become that resource. Added bonus? Cupcakes.
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