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Tracking Transmedia
Tracking Transmedia, Crossmedia, Interactive & Digital Storytelling
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Old Spice marketing stunt lets Twitch viewers control a man's life for three days

How do you get the attention of the hordes of young men who watch live streams of video games on Twitch? If you're Old Spice, you try a goofy marketing stunt. The men's grooming brand — best known...
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Game theory of Thrones: how strategy might decide who rules Westeros

Game theory of Thrones: how strategy might decide who rules Westeros | Tracking Transmedia | Scoop.it
But events in the fantasy realm show theorising can't predict everything.
siobhan-o-flynn's insight:

The smartest piece I've read on Game of Thrones. Smart smart application of game theory

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Teaching in the Age of Minecraft

Teaching in the Age of Minecraft | Tracking Transmedia | Scoop.it
A popular video game provides a new medium for educators and students to unleash their creativity.
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Felipe Lara's curator insight, April 11, 7:38 PM

Adapting existing games and platforms for learning can be a better alternative to trying to create something from scratch

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Is Technology Making Us Better Storytellers?

Is Technology Making Us Better Storytellers? | Tracking Transmedia | Scoop.it
How have stories changed in the age of social media? The minds behind House of Cards, This American Life, and The Moth discuss.
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Marvel Confirms Daredevil and Agents of S.H.I.E.L.D. Connection

Marvel Confirms Daredevil and Agents of S.H.I.E.L.D. Connection | Tracking Transmedia | Scoop.it
Marvel Television executive Jeph Loeb wasn’t giving lip service when he said that “It’s all [...]
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Mixed bag: Trans-media production blends film, drama, photo documentary and video games

Mixed bag: Trans-media production blends film, drama, photo documentary and video games | Tracking Transmedia | Scoop.it
It’s a drama. A film. A radio play. Twitter improvisation. A photo documentary. Live “streaming.” Video games.
“It’s a whole new movement toward energizing the arts,” said Luke Bolle, a University of the Pacific student and eager participant in the process. “At least it’s a new pathway opening up.”
Lisa Tromovitch and Gary Armagnac — two Pacific professors staying “ahead of the curve” — expect it’ll ultimately resemble a cyberspace superhighway of creativity.
“We’re looking to create a newer, fresher approach to theatrical work,” said Tromovitch, now leading Pacific’s theater program as a producing artistic director and trans-media producer. “And broaden the film-production game as trans-media storytelling.
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Attention, Filmmakers: Here's How to Show Online Conversations on Film

Attention, Filmmakers: Here's How to Show Online Conversations on Film | Tracking Transmedia | Scoop.it
David Fincher's main visual approach for spicing up the computer-based scenes in "The Social Network" was to use unusual and dazzling compositions. For example, he used a bird's-eye view of fingers typing, gorgeous shots of Mark Zuckerberg (Jesse Eisenberg) looking focused and extreme close-ups of key text on the screen to condense the epic task of coding Facebook 1.0 into an intense, thrilling montage.
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Inside HBO's Grand Storytelling Experiment

Inside HBO's Grand Storytelling Experiment | Tracking Transmedia | Scoop.it

With HBO Now, HBO can experiment with new types of programming outside of its existing 30- and 60-minute format, as there is no daily schedule that content has to fit into. Shows—or films, or any type of content—will simply be arrayed for viewers to click on; there is no lineup. HBO Now also affords HBO a less risky platform where not every show requires a series commitment. If something's not working, the network can just take it down...

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Transmedia documentary on Chinese migrant workers: their lives & their poetry

Transmedia documentary on Chinese migrant workers: their lives & their poetry | Tracking Transmedia | Scoop.it
A transmedia documentary that was screened at Asian Side of the Doc explores the lives and thoughts of Chinese migrant workers through their poetry...
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The impact of transmedia storytelling on brand growth - Marketing Eye New York

The impact of transmedia storytelling on brand growth - Marketing Eye New York | Tracking Transmedia | Scoop.it
I am no Gatsby when it comes to verbal storytelling and certainly not great. I have friends who hold the floor when they speak – command it
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The Digital Rocking Chair's curator insight, April 8, 7:50 PM


Marketing Eye:  "No matter how we express ourselves, we all have a unique story to tell. But it is only recently that we have started to tell stories that represent who we are and what we do to live, drive and survive … in business."

Helen Teague's curator insight, April 9, 9:28 AM

transmedia storytelling

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Warner Bros. Picks Up Five Nights at Freddy's for Feature Adaptation - ComingSoon.net

Warner Bros. Picks Up Five Nights at Freddy's for Feature Adaptation - ComingSoon.net | Tracking Transmedia | Scoop.it
The popular game series Five Night's at Freddy's has been picked up by Warner Bros. for a feature adaptation.
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Finding the most impactful video games with a higher calling

Finding the most impactful video games with a higher calling | Tracking Transmedia | Scoop.it
The 'Games for Change Awards' seeks to honor games that inspire change from many different backgrounds and styles.
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Everything Old is New Again.... It Follows & The Babadook's Horror Roots - Siobhan O'Flynn

Everything Old is New Again.... It Follows & The Babadook's Horror Roots - Siobhan O'Flynn | Tracking Transmedia | Scoop.it
I adore horror. I blame it on watching Nosferatu (B/W 1922) when I was 7. Darkened room. Middle of the afternoon. Slept with my sheets over my neck for years (years) after. I watched It Follows & The Babadook back to back & It Follows completely impressed me. No spoilers so all I’ll say is …
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A 12-Year-Old Girl Takes On The Video Game Industry

A 12-Year-Old Girl Takes On The Video Game Industry | Tracking Transmedia | Scoop.it
In a lot of video games, the default character is a man. If you want to play as a woman, you often have to pay.
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From Burning Man to StoryDrive: participatory festivals are the next big wave of digitisation | The Frankfurt Book Fair Blog

From Burning Man to StoryDrive: participatory festivals are the next big wave of digitisation | The Frankfurt Book Fair Blog | Tracking Transmedia | Scoop.it

"Today’s digital natives have grown up online and consequently consider the online world to be primary while the physical world is secondary, the exact opposite of their parents’ priorities. No matter how much the older generation moralises against this shift of world view, the younger generation will win out simply because it has become more rewarding and relevant to view the virtual world as the real one. And learning from history, there is no turning back. However this does not mean that the physical world is of no interest to the digital natives. Rather it is now viewed with a completely different set of glasses, mainly as a playground where virtual fantasies can be be staged..."

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The Power of Storytelling in Social Media Marketing

The Power of Storytelling in Social Media Marketing | Tracking Transmedia | Scoop.it
What keeps you coming back to your favorite books, TV series or movies? A good story. Publishers and producers know this and have become masters at using the power of story to draw big audiences.

T
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How a Dog Actually “Sees” the World Through Smell

How a Dog Actually “Sees” the World Through Smell | Tracking Transmedia | Scoop.it
"The world of scents is at least as rich as the world of sight."

Even though smell is the most direct of our senses and the 23,040 breath
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The ethics of immersion, virtual reality & consent

The ethics of immersion, virtual reality & consent | Tracking Transmedia | Scoop.it
Immersing your audience in hyper-real situations, whether within an immersive theatre setting or a virtual reality experience can evoke intense reactions – How do you balance the potential of these projects with the ethics?

This was the question Mandy Rose put to panelists Kirsty Jennings (Blast Theory), Rik Lander (U-Soap Media) and Manuel Frutos-Perez (UWE) at the Digital Bristol session: Immersive Ethics – Dream or Nightmare?
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Why Hollywood Needs To Make Technology A Priority

Why Hollywood Needs To Make Technology A Priority | Tracking Transmedia | Scoop.it
Every day, it seems there are new headlines on the strained relationship between technology and entertainment. Variety’s recent “Broken Hollywood” story was essentially a battle cry from entertainment heavyweights sounding off on the biggest challenges they’re facing in an industry undergoing a great deal of turmoil. In 2015, when we’ll see an estimated 1 billion smartphones sold — double the amount of personal computers — it’s no wonder traditional companies entrenched in a system dating back to newspaper and television are having a hard time adjusting.
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Not worried about gesture-controlled spiderbot swarms? Well you should be

Not worried about gesture-controlled spiderbot swarms? Well you should be | Tracking Transmedia | Scoop.it
You can now have nightmares about gesture-controlled spiderbot swarms
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Level-5 announces new cross-media project The Snack World - Gematsu

Level-5 announces new cross-media project The Snack World - Gematsu | Tracking Transmedia | Scoop.it
Level-5 announced The Snack World, its fourth cross-media project following Inazuma Eleven, The Little Battlers eXperience, and Yo-Kai Watch, during its Level-5 Vision press conference today.
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RSLN | Lance Weiler: transmedia storytelling and as learning tools

RSLN | Lance Weiler: transmedia storytelling and as learning tools | Tracking Transmedia | Scoop.it
Réalisateur, producteur, professeur à Columbia et membre de l’Institut de recherche sur le futur du film de l’Université de New York (NYU), Lance Weiler se définit comme un « storyteller ». Son métier ? Créer des contenus narratifs transmedia pour éduquer et inspirer, à l’image de Pandemic, présenté au festival Sundance en 2011 ou Body/ Mind/ Change, réalisé en collaboration avec David Cronenberg. Nous l’avons interrogé à l’approche d’un événement dont il est le fondateur, Learn Do Share, qui aura lieu à l’ESCP Europe (Paris) du 9 au 11 avril.
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Helen Teague's curator insight, April 9, 9:28 AM

transmedia storytelling

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A new Silent Hill is coming from Hideo Kojima and Guillermo del Toro

The P.T. playable demo that Sony announced at Gamescom and released earlier today on the PlayStation Store was actually a teaser for another game: a new Silent Hill from Metal Gear creator Hideo...
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Cantheyseemydick.com tells you if the U.S. government is looking at your dick pics

Cantheyseemydick.com tells you if the U.S. government is looking at your dick pics | Tracking Transmedia | Scoop.it
This website shows you a myriad of ways in which the government can access your private photos.
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