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Tracking Transmedia
Tracking Transmedia, Crossmedia, Interactive & Digital Storytelling
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Amazing Pics. Master Class: How to Create an Unforgettable Portrait

Amazing Pics. Master Class: How to Create an Unforgettable Portrait | Tracking Transmedia | Scoop.it
Nadav KanderLondon-based photographer Nadav Kander has won awards and international acclaim for his genre-spanning editorial, art and advertising work.
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Worth Investigating: FanViewr | Custom Content Applications for Facebook

Worth Investigating: FanViewr | Custom Content Applications for Facebook | Tracking Transmedia | Scoop.it
The most effective way to display and distribute your content on Facebook. Build you audience with a FanViewr content application that automatically posts tot your timeline.
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How to Use the New Google Analytics Social Reporting Tool | Social Media Examiner

How to Use the New Google Analytics Social Reporting Tool | Social Media Examiner | Tracking Transmedia | Scoop.it
Social Media Measurement: How to use the new Social Reports features inside Google Analytics to help evaluate and measure your social media campaigns.
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Kickstarter failures revealed! What can you learn from Kickstarter failures? [INFOGRAPHIC] | Appsblogger.com

Kickstarter failures revealed! What can you learn from Kickstarter failures? [INFOGRAPHIC] | Appsblogger.com | Tracking Transmedia | Scoop.it
For the first time ever, the Kickstarter failure numbers are revealed. I recently came across Dan Misener’s article, Kickstarter hides failure, where he talked about how Kickstarter makes it difficult for you to see/find failed projects.
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Did Social Media Push Backfire on ‘Prometheus’?

Did Social Media Push Backfire on ‘Prometheus’? | Tracking Transmedia | Scoop.it

A highly inventive social media campaign for the 20th Century Fox movie “Prometheus,” which opened on Friday, likely helped its strong showing at the box office during its opening weekend. But social media may also be hurting the film as some disgruntled and disappointed fans are taking to Facebook, Twitter and influential film blogs to express their disappointment with the film....

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Great Infographic: A Look Back at Facebook's Revenue and Valuations | Visual.ly

Great Infographic: A Look Back at Facebook's Revenue and Valuations | Visual.ly | Tracking Transmedia | Scoop.it
Facebook's long-awaited IPO kicked off Friday, May 18th, in a stock event that will make millionaires and billionaires out of many of the people who h...
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A theory about Prometheus and the Space Jockeys | Live for Films

A theory about Prometheus and the Space Jockeys | Live for Films | Tracking Transmedia | Scoop.it

Spoilers! I'm bookmarking until I see it..


'I was going to call this post “Why I am done with Ridley Scott.” I thought that was a bit harsh. We will see how it goes from here.
Last night I finally got to see Prometheus. It was in 3D IMAX. The film looked stunning, especially in the first half. It had a great sense of scale and depth showing us just how small mankind really is.
SPOILERS AHEAD:
The story left me feeling a bit “Is that it?” Lots of the characters made stupid decisions:
Surely they would have scanned the place before they went in?
Why would they step in pools of liquid on an alien planet without checking if it was acid?...'

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Whoa: FB fans aren’t seeing your posts (and how to fix it) | The Always Upward Blog

Whoa: FB fans aren’t seeing your posts (and how to fix it) | The Always Upward Blog | Tracking Transmedia | Scoop.it

Editor's Note: Be sure to check out Part II of this post---looks like we need to go a step further..


Uh huh. Read that one correctly too. Pay to post.


Not to advertise—to reach the fans you already have. The ones who thought clicking “like” added you to their newsfeeds.


Out of sheer curiosity, I clicked Promote, then began crunching numbers. If I want a post to reach all 90,600 fans of The 3/50 Project, I need to pony up more than $500.


Per post.

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Long Detailed Review: Huntsman: every trick in the fairytale book | fxguide

Long Detailed Review: Huntsman: every trick in the fairytale book | fxguide | Tracking Transmedia | Scoop.it

How face replacements, shattering soldiers, CG trolls and magic metallic mirrors were made for Snow White and the Huntsman. fxinsider members can also watch an exclusive interview with Double Negative, Rhythm & Hues, Pixomondo, Lola, The Mill, Hydraulx, Baseblack, BlueBolt and Nvizage, plus overall visual effects supervisor Cedric Nicolas-Troyan.


Working together with co-visual effects supervisor Phil Brennan, Nicolas-Troyan co-ordinated a wide range of shot-types – 1300 in all – for director Rupert Sanders’ first feature film. “I think besides spaceships and exploding New York, we’ve done everything that’s in the visual effects book!,” he jokes. “We’ve done creatures, transformations, animals and plants, buildings, fire and so much stuff. Cloth simulations, liquid metal, dynamics, face replacements. You name it – it’s somewhere in the movie.”.....

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OMG... SO CUTE: Hide and seek Toddler POV

My darling 2 year old wearing my head cam, and playing hide and seek https://www.facebook.com/BraceillerProductions Thank you for all the amazing comments so...
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He’s Not Done With Exploring the Universe- ‘Prometheus’ Returns Ridley Scott to Outer Space

He’s Not Done With Exploring the Universe- ‘Prometheus’ Returns Ridley Scott to Outer Space | Tracking Transmedia | Scoop.it
Ridley Scott, the director of “Alien,” takes a legend into the future in his new film “Prometheus.”...


IT is the year 2089 when Elizabeth Shaw, an archaeologist with a spiritual bent, chips through a wall in a cave in the bleak mountains of Scotland and finds out that the human race is not alone in the universe. Illuminated by her torchlight is a 35,000-year-old painting of people worshiping a giant, who is pointing to a small cluster of stars.


“I think they want us to come and find them,” she says, eyes alight.


Feel free to start screaming anytime. The words “we’re not alone” can be a doorway to either salvation or terror.


That is the knife edge on which the British director Ridley Scott has balanced “Prometheus,” his long-awaited return to the universe without mercy or comfort that he first created in the 1979 movie “Alien.”...

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Alan Turing’s Patterns in Nature, and Beyond

Alan Turing’s Patterns in Nature, and Beyond | Tracking Transmedia | Scoop.it

How Turing Patterns Work


At the heart of any Turing pattern is a so-called reaction-diffusion system. It consists of an "activator," a chemical that can make more of itself; an "inhibitor," that slows production of the activator; and a mechanism for diffusing the chemicals.


Many combinations of chemicals can fit this system: What matters isn't their individual identity, but how they interact, with concentrations oscillating between high and low and spreading across an area. These simple units then suffice to produce very complex patterns.


"In principle, the behavior is generic. The trick is that you have to have the right rates for the chemical reactions, the right diffusion rates of reacting species," said Irving Epstein, a Brandeis University chemist who studies pattern formation.


Image: A schematic comparison of the reaction-diffusion model to what's known as the morphogen-gradient model, which is essentially a reaction-diffusion system with two non-interacting chemicals. (S. Miyazama/Science)

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Nice. How much data is generated every minute? [infographic]

Nice. How much data is generated every minute? [infographic] | Tracking Transmedia | Scoop.it
This infographic from Domo contains some mindblowing stats about the sheer volume of data generated by the web.
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Clouds: beta is a computational documentary featuring hackers & media artists

Clouds is a computational documentary featuring hackers and media artists in dialogue about code, culture and the future of visualization. This is a preview of a feature length production to be released later this year.

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Cool! Case Study with Conducttr: Transmedia Storytelling in the Class Room |

Cool! Case Study with Conducttr: Transmedia Storytelling in the Class Room | | Tracking Transmedia | Scoop.it

Storytelling by Química visual: 


Transmedia Storyteller Ltd (TSL) asked Rex Hall, Project Manager, Broadcast & New Media at Doubletake Studios in Tampa, Florida USA to talk about his experience in bringing transmedia storytelling to the class room.

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Creating Prometheus’ Alien Sounds, With Parrots and Pop Rocks

Creating Prometheus’ Alien Sounds, With Parrots and Pop Rocks | Tracking Transmedia | Scoop.it
[HTML1]The grand sound effects for Ridley Scott's sweeping epic Prometheus often came from odd, unlikely sources -- including Pop Rocks, Xer...
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Donald Sutherland: ‘Hunger Games’ ‘Shows What Being a Capitalist Is’

Donald Sutherland: ‘Hunger Games’ ‘Shows What Being a Capitalist Is’ | Tracking Transmedia | Scoop.it
Actor Donald Sutherland told a rapt cinema audience at Paris' brand new Champs Elysées Festival on Saturday evening that "The Hunger Games" "shows what being a capitalist is in the United States.
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Social Login and Sharing Trends Across the Web | Visual.ly

Social Login and Sharing Trends Across the Web | Visual.ly | Tracking Transmedia | Scoop.it
Each quarter, Janrain analyzes social login and social sharing preferences for online users across the 365,000 websites using Janrain Engage.
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'Mad Men' Creator Matthew Weiner Reflects on the Season So Far

'Mad Men' Creator Matthew Weiner Reflects on the Season So Far | Tracking Transmedia | Scoop.it
Matthew Weiner, the creator and show runner of "Mad Men," answers questions about the characters and events of this season prior to Sunday night's finale.
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Excellent Post: Sherlock: A Study in Series Reboots

Excellent Post: Sherlock: A Study in Series Reboots | Tracking Transmedia | Scoop.it

Sherlock Holmes is pretty popular guy these days in the entertainment world. Guy Ritchie’s two films starring Robert Downey Jr. and Jude Law amassed serious box office bucks, and CBS has a new TV series planned for fall called Elementary featuring Jonny Lee Miller and Lucy Liu as modern day New York-dwelling Sherlock and Watson, respectively (yes, that’s a female Watson). This past Sunday, PBS’ Masterpiece aired the final Series 2 episode of Sherlock which originally aired on BBC television.


All three iterations take different approaches to the classic sleuth and his sidekick. Sherlock creates a world where Holmes texts and Watson blogs. A credit to the show’s creators, Sherlock spun into a modern world feels new without being gimmicky. The technological advantages aid in the cases while not overshadowing the real show runner: Sherlock himself and his gifted ability to read people and situations....


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Love- Introducing the Leap: 3D Gestural Control

Leap represents an entirely new way to interact with your computers. It's more accurate than a mouse, as reliable as a keyboard and more sensitive than a touchscreen. For the first time, you can control a computer in three dimensions with your natural hand and finger movements....

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Love this: 22 Pixar story rules (one version)

Love this: 22 Pixar story rules (one version) | Tracking Transmedia | Scoop.it

SUNDAY, MAY 15, 2011 AT 03:39PM
Pixar story artist Emma Coats has tweeted a series of “story basics” over the past month and a half — guidelines that she learned from her more senior colleagues on how to create appealing stories:


#1: You admire a character for trying more than for their successes.


#2: You gotta keep in mind what’s interesting to you as an audience, not what’s fun to do as a writer. They can be v. different.


#3: Trying for theme is important, but you won’t see what the story is actually about til you’re at the end of it. Now rewrite....

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Who Actually Falls for Hollywood's Viral Marketing? Well, for Starters, Me

Who Actually Falls for Hollywood's Viral Marketing? Well, for Starters, Me | Tracking Transmedia | Scoop.it

Scott Meslow for The Atlantic:


'From 'Blair Witch' to 'Prometheus,' increasingly elaborate interactive ad campaigns rely on fan fervor, even if they don't guarantee box-office success..


A few weeks ago, I received an email from the year 2073. As a "valued shareholder" of Weyland Industries—the space exploration company at the center of Prometheus, Ridley Scott's new sci-fi blockbuster, which arrives in theaters tomorrow—I was invited to complete "an exhaustive battery of both physical and cognitive tests" that would determine if I was a good candidate for Project Prometheus. I immediately clicked over to the Project Prometheus web forum, where members were working on cracking what they believed was a secret embedded in the code of the website. As the real-life strangers banded together to search for the Internet equivalent of buried treasure, one commented, "I foresee another sleepless night..."


I recently ended up investing a few hours into an alternate-reality game that turned out to be a promotion for Wrigley's 5 Gum. In the run-up to its release, Prometheus has been promoted like any other film: theatrical trailers, 15-second commercials, guest appearances by its stars on a variety of late-night shows. But Prometheus' most interesting advertisements—which have ranged from a TED Talk delivered by Guy Pearce's Peter Weyland in the year 2023 to a video explaining the technology behind David-8, the android played by Michael Fassbender—have gone straight to the Internet, to be devoured and deciphered by an enthusiastic (and sometimes obsessive) fanbase. And I should know. I'm one of them....'

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