Tracking Transmedia
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Tracking Transmedia
Tracking Transmedia, Crossmedia, Interactive & Digital Storytelling
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Wolfram Alpha's Infographic: A Spookily Smart Service For Charting Your Facebook Data

Wolfram Alpha's Infographic: A Spookily Smart Service For Charting Your Facebook Data | Tracking Transmedia | Scoop.it
What workout-tracking apps like Runkeeper and Nike+ do for your daily runs and what web analytics companies like Chartbeat and Parse.ly do for your website the data pros at Wolfram|Alpha have now done for your social life.
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The Ultimate Guide to Charlie and the Chocolate Factory Review - Tapscape

The Ultimate Guide to Charlie and the Chocolate Factory Review - Tapscape | Tracking Transmedia | Scoop.it
The Ultimate Guide to Charlie and the Chocolate Factory by Valarie Budayr & Roscoe Welply is a great read.
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Wow. Wistia Infographic: One Nation Under Video

Wow. Wistia Infographic: One Nation Under Video | Tracking Transmedia | Scoop.it
As of this year, the share of Americans who report watching online videos via sites such as YouTube and Vimeo has reached a whopping 71 percent. Five years ago, it was only about half that.
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Whenabouts Turns “Modern Antiques” into a Transmedia Adventure for Curious Kids

Whenabouts Turns “Modern Antiques” into a Transmedia Adventure for Curious Kids | Tracking Transmedia | Scoop.it
Floppy disks, VCRs, telegrams, crates, and even snail-mail become puzzle pieces in a new hybrid book / subscription / game experience.

 

Montreal, Canada (PRWEB) September 04, 2012

 

Warm Ventures Inc. announces the launch of Whenabouts, an immersive exploration story for curious tweens (8-13) and their kid-at-heart parents.


Part book, part subscription, part game, part video series, Whenabouts unfolds over the course of half a year, delivered by way of 12 tangible mailings (yes, snail mail!) and 12 corresponding digital experiences.


Parents provide the key surprise to their kids: an unlabelled wooden crate and its mysterious contents, a care-worn journal filled with technical drawings, diary entries, symbology, maps, and an astonishing – but obviously incomplete – manuscript. Kids assume the role of a modern mystery hunter, assisting teenaged twins Marie-Anne and CJ Cartier in their accidental quest back through time. Along the way, the twins receive and unpuzzle a series of historical “date posts”, markers that arrive in the mail – each one conveying the communications methods of decades and centuries past: diskettes, VHS, records, telegrams, hand-written letters, and more....

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Six in the Mix: Key Advice for Young Filmmakers on How to Make the Most of the Toronto Film Festival

Six in the Mix: Key Advice for Young Filmmakers on How to Make the Most of the Toronto Film Festival | Tracking Transmedia | Scoop.it

Whether they believe it or not, just about everyone in the film industry will tell you that relationships are the glue that keep the business functional and creative. From the friendships and collaborations fostered at film school through the sympatico shorthand that gets a $200 million blockbuster greenlighted for a studio veteran, knowing people in all facets of filmmaking is essential to making a living in the industry.


The Toronto film festival arguably offers the best opportunity to encounter players from all corners of the business -- and all levels of accomplishment -- in one place at one time. So young filmmakers or those in early stages of their careers could look to the TIFF veterans below for advice on how best to make the most of the event as it launches tonight....

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Simon Staffans on Five transmedia projects – autumn 2012

Simon Staffans on Five transmedia projects – autumn 2012 | Tracking Transmedia | Scoop.it

All of a sudden, it’s autumn again and we’re coming to the home stretch of the year. Fear not, even though the days grow shorter and the weather colder (unless you’re reading this down under, in which case I envy you a little bit) it looks like we’ll have plenty to take part of and be excited about in the realm of transmedia. Here are five projects that in one way or another have caught my eye during the past weeks.

 

The Spiral

 

This is a very big project, bringing together eight European countries (Belgium, Denmark, Sweden, Norway, Germany, Finland, France and the Netherlands) to one production. It’s also very transmedia, with online and real-life treasure hunts, a narrative superstructure knitting together the whole and (as of the 5th of September) some 80.000 active players engaging in the series....

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New Twitter API Drops Support for RSS, Puts Limits on Third-Party Clients

New Twitter API Drops Support for RSS, Puts Limits on Third-Party Clients | Tracking Transmedia | Scoop.it
Twitter officially unveiled version 1.1 of its API Wednesday, deprecating support longstanding features such as RSS in the process.

 

Twitter announced its new API back in August, which it described as helping create “a consistent Twitter experience” across platforms and devices.

 

Although most of the API changes were previously announced, the overview of the final API highlighted some that were previously unknown. The one sure to cause the most immediate frustration: Twitter is ending support for RSS, XML and Atom.

 

While it was easy to see the loss of XML coming — Twitter has slowly dropped support for XML in favor of JSON over the last year and a half — dropping support for RSS and Atom is a major shift....

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If Content Is King, Multiscreen Is The Queen, Says New Google Study | TechCrunch

If Content Is King, Multiscreen Is The Queen, Says New Google Study | TechCrunch | Tracking Transmedia | Scoop.it
New research out from Google, working with market analysts Ipsos and Sterling Brands, puts some hard numbers behind the often-noticed trend of how people in the U.S.
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Tell Location-Based, Multimedia-Rich Stories With Moveable Feast

Tell Location-Based, Multimedia-Rich Stories With Moveable Feast | Tracking Transmedia | Scoop.it
Arrange text, photos and videos on a map to create an immersive virtual tour.

 

Name: Moveable Feast

 

Quick Pitch: Arrange text, photos and videos on a map to create an immersive virtual tour.

 

Genius Idea: A new method of storytelling.

 

In 2003, Steve Schultz organized a walking tour of Manhattan’s Lower East Side, narrating the history and culture of the neighborhood through its various landmarks and lesser known treasures. A little less than a decade later, and Schultz is now developing tools for you to create, share, experience — and soon, monetize — multimedia-rich walking tours all over the world....

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Q&A: Top Instagrammer Shares What Makes Her Photos So Popular

Q&A: Top Instagrammer Shares What Makes Her Photos So Popular | Tracking Transmedia | Scoop.it
With more than 406,000 followers, @NewYorkCity is one of the most popular non-celebrity accounts on Instagram, beating out even Lady Gaga's follower count. But just who is the face behind the camera phone?

 

Meet 23-year-old Liz Eswein, a recent NYU graduate with a penchant for snapping beautiful photos of the Big Apple and its inhabitants.

 

After having such huge success with the popular photo-sharing app, Eswein co-founded The Mobile Media Lab with fellow Instagramers Brian DiFeo (@bridif) and Anthony Danielle (@takinyerphoto) with a mission to create "customized visual experiences with brands and their audiences on Instagram and other social media channels."

 

Now, the agency covers events for clients such as Samsung, Delta, Nine West and Sony Pictures by snapping creative, filtered photos and spreading these images to their personal audiences. Between the three co-founders, they have a whopping 726,000 followers....

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US Sanctions Anger Iranian 'World of Warcraft' Gamers, US Treasury Department Weighs In

US Sanctions Anger Iranian 'World of Warcraft' Gamers, US Treasury Department Weighs In | Tracking Transmedia | Scoop.it
"Clearly the focus of our sanctions is not on video games." — US Department of the Treasury.

 

For citizens of Iran, brutal American sanctions could mean the end of the world...

 

...of Warcraft. The Los Angeles Times reports:

 

Sanctions by the United States, it seems, have hit World of Warcraft.


Iranian gamers took to the World of Warcraft message board...complaining that they had been shut out of the online game. "Well, as if life of an Iranian couldn't get worse, the Battle.net became completely inaccessible as of today," one World of Warcraft fan wrote in frustration.

 

Another lamented, "Well we had a good run, Goodbye cruel world..."

The year's salvo of US and international sanctions, aimed at choking off Tehran's controversial nuclear program, have throttled the Iranian economy (see: plummeting oil exports), ravaging major industries like transportation and emergency civilian health care along the way.

The online role-playing game is merely the latest casualty in this drawn-out geopolitical fight....

 

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TV holding its own in changing media landscape

TV holding its own in changing media landscape | Tracking Transmedia | Scoop.it
Canadians increased their viewing time last year, CRTC annual report shows...

 

Canadians’ love affair with television programs remains undiminished, despite the proliferation of new online and wireless platforms that were supposed to threaten traditional media.

 

The federal regulator’s new report on the communications industry shows Canadians watched an average of 28.5 hours of TV last year, up 30 minutes from 2010, even though they had more media choices than ever before.

 

In fact, Canadians increased their TV program viewing even more – if the 2.8 hours spent watching television shows online is included.

Radio listening was also up only more moderately, from 17.6 to 17.7 hours a week....

 

 

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A New Film Distributor That Wants To Do It RIght

A New Film Distributor That Wants To Do It RIght | Tracking Transmedia | Scoop.it
Izkara is redefining the movie experience for both film goers and content creators.

Help us bring Izkara to the world.

 


We believe great films should be easy to find and watch. We're tired of reading about great films or watching awesome trailers and not being able to see them. We believe filmmakers should be paid fairly for their work. We believe consumers should own what they purchase. And finally, we believe that media should be available worldwide, ready to be watched on any device, at anytime, anywhere.

 

Imagine having immediate access to some of the most amazing films we can find that don't have massive distribution deals. Now imagine being able to watch those films when you want to, where you want to, on your terms. This is the heart and soul of the Izkara platform. Your purchased content is yours to keep....

 

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My Fave Thing Today: Star Trek Google Doodle 2012 Full Interactive Movie

Yet another Google Doodle! On the 8th of September 2012 it s all about Star Trek because the first Star Trek episode was aired on the 8th of September 1966. ...
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Transmedia: between augmented storytelling and immersive practices

Transmedia: between augmented storytelling and immersive practices | Tracking Transmedia | Scoop.it
INA Global, the Revue of Creative Industries and Media...

 

The cultural industries, especially the audiovisual sectors (television and cinema, among others), have been going through deep changes related to the convergence of technologies, and with what Henry Jenkins calls “Convergence Culture”. These two movements have helped bring about the emergence of new production strategies: cross-media, transmedia storytelling (Henry Jenkins), deep media (Franck Rose), and media mix (Mizuko Ito) have gradually been making their appearance in the audiovisual landscape since the 1990s.

 

Behind these fashionable words are narrative and economic realities and a wish, on the part of the production industry, to put in place competitive creative strategies. For the audience, especially fans, there is a desire to immerse themselves in the discovery of storytelling worlds, just as there is a desire to hijack them and make them their own.

 

This article aims to scrutinize the phenomenon of transmedia storytelling in order to explain the mechanisms and the challenges for the cultural industries, in particular film and television. In the first instance, we will give a panorama of the definitions covered by the term. We will then look at how production strategies help bring about the creation of narrative worlds and of augmented storytelling. We will finish by explaining how alternate reality games (ARG) are examples – both immersive and hybrid – of transmedia creation....

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Thoughts on the Digital Video Space: Digital Video by the Numbers for Summer, 2012

Thoughts on the Digital Video Space: Digital Video by the Numbers for Summer, 2012 | Tracking Transmedia | Scoop.it

...It is estimated that 111 million Americans watch time shifted TV content these days at least once monthly (DVR and VOD), but 143 million Americans watch TV or Film content delivered on-line delivered via some connected device (connected TV, PC, tablet) at least once monthly.


UltraViolet, the content industry-backed initiative to enable consumers to purchase physical media (DVDs or Blu-rays) and get a cloud-based digital copy through several participating retailers has progressed their catalog and UV now penetrates more than 50% of the IMDB Top 100 movies list (and has nearly doubled their penetration at the SD version level)....

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"Transmedia projects activate the senses and the imagination in unexpected ways." Quickfire Q&A with Social Designer and TEDx Transmedia 2012 Speaker Andrew Shea

"Transmedia projects activate the senses and the imagination in unexpected ways." Quickfire Q&A with Social Designer and TEDx Transmedia 2012 Speaker Andrew Shea | Tracking Transmedia | Scoop.it
Today’s Quickfire Q&A is with New York-based Social Designer, Andrew Shea. He talks everything from wanting to be Michael Jordan to writing his recent book, Designing For Social Change.
To see Andrew...

 

Hi Andrew, Please can you tell us what led you into social design and what your relationship is with Transmedia?

 

I’ve always worked on projects that aligned with my interests and curiosity but it wasn’t until graduate school at Maryland Institute College of Art that I learned more about how design can address social problems in meaningful ways.

I don’t have a particular relationship with Transmedia, though I’ve worked across various media.

 

What’s the most important part of Transmedia for you? In your experience, what makes a great Transmedia project?

 

Transmedia projects activate the senses and the imagination in unexpected ways.

One project where I tried to do this was called “Listening Watching.” It was a radio show at MIT that a friend and I started in 2007. We prepared for each two-hour show by choosing words (usually nouns) that conjured up a visual, like “train,” “newscaster,” cruise ship,” or “buzz.” Then I would search YouTube for videos using that word. The radio show consisted of mixing the audio from the videos that we found with sounds effects and music in order to create a listening experience that was visual and imaginative....

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Exclusive Media Launches New U.S. Distribution Arm Exclusive Releasing as Toronto Fest Starts

Exclusive Media Launches New U.S. Distribution Arm Exclusive Releasing as Toronto Fest Starts | Tracking Transmedia | Scoop.it

The acquisitions derby of the Toronto International Film Festival just gained another player. On Thursday, Exclusive Media launched Exclusive Releasing, a U.S. distribution company that plans to release three or four films per year, mostly acquisitions.


Former Rhino Entertainment president Scott Pascucci will run the new venture as president and COO, while former Paramount Worldwide Acquisitions Group head Matt Brodlie will lead acquisitions. While the new company will focus on theatrical film releases, it also plans to acquire concert films and music docs, experiment with VOD platforms and distribute homegrown Exclusive Media productions.... 

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Man Of Action Studios Founders Talk Games And Transmedia - Forbes

Man Of Action Studios Founders Talk Games And Transmedia - Forbes | Tracking Transmedia | Scoop.it

VideoMan of Action Studios is a bi-coastal entertainment company that was started in 2000.  The studio’s best known for creating the international hit Ben 10, a $3 billion boys’ action empire, along with cult favorite series Generator Rex, for Cartoon Network. Man of Action Studios, the creative collective formed by creators Joe Casey, Joe Kelly, Duncan Rouleau and Steven T. Seagle, worked on the largest franchise characters in comics from Superman to X-Men before refocusing on creating their own original worlds and characters for their comic books and graphic novels, which are published through their Man of Action imprint at Image Comics.

 

They’ve been busy in the gaming world with projects like Activision’s X-Men Legends and D3 Publisher’s Ben 10 franchise. The creators talk about the convergence of games and the transmedia plans of their projects in the videos throughout this post....

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Chris Cunningham Unveils His Most Intense Project Yet (And It Includes Robots And Lazers) | The Creators Project

Chris Cunningham Unveils His Most Intense Project Yet (And It Includes Robots And Lazers) | The Creators Project | Tracking Transmedia | Scoop.it
The director behind huge videos for Aphex Twin, Björk, Madonna, and lots more legends gives birth to his own warped brainchild: Jaqapparatus.
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CRTC paints picture of Canada’s Netflix boom

CRTC paints picture of Canada’s Netflix boom | Tracking Transmedia | Scoop.it

Report shows 10 per cent of adults subscribed to Internet service as of last fall, up from 6 per cent previous spring. That amount has jumped even higher since then, industry observers say.

 

And as Canadians increasingly turn to the Internet service, they are spending more time each week viewing screens and monitors. Those without the service watch roughly 16 hours of regular and Internet TV each week, while those with Netflix watch about 21 hours per week, including TV, Internet TV and more than five hours of Netflix programming combined....

 

“If you add up all the laptops, tablet computers and smartphones used by Canadians [and capable of streaming video online] it will hit 31 million this year,” said Kaan Yigit, president of Toronto-based Solutions Research Group. That will exceed the number of television screens in Canada for the first time.

 

“It’s almost like, from a cultural standpoint, video content is wallpaper now. It’s the background, it’s everywhere.”...

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Take This Lollipop Makers' launch Linkin Park’s Personalized Music Video Leaves Fans “Lost in the Echo”

Take This Lollipop Makers' launch Linkin Park’s Personalized Music Video Leaves Fans “Lost in the Echo” | Tracking Transmedia | Scoop.it

From the makers of "Take This Lollipop," Linkin Park’s interactive video invites users to connect through Facebook and see themselves onscreen.

 

Perhaps the best thing to come out of MTV’s prioritization of "reality" TV over music videos is that more artists have sought more creative means to tell their stories--including releasing interactive videos online that transcend the TV broadcast experience. The latest example comes from electro-leaning rap-rockers Linkin Park, and directors Jason Zada and Jason Nickel from production company Tool, the team that created last year’s award-winning interactive experience, Take This Lollipop.

 

"Linkin Park came to us with the idea of creating an interactive music video," says Zada. "Since [interactive director] Jason Nickel and I had recently done a Facebook Connect experience, we pitched the idea of doing a personalized music video. The band has almost 45 million Facebook fans, so doing something within that world seemed to make a lot of sense."...

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A New 3-D Printing Center Aims To Recreate U.S. Manufacturing

A New 3-D Printing Center Aims To Recreate U.S. Manufacturing | Tracking Transmedia | Scoop.it

Why fabricate it when you can print it? That philosophy is driving the National Additive Manufacturing Innovation Institute, a $70 million effort to make almost any design a printable object. Jets, homes, computers, drones, bicycles, and spare parts are just a few of the things, at least in theory, that will be exuded out of printer nozzles using a 3-D-printing process in the future rather than a massive factory.

 

The Institute is a public-private partnership, headed by the U.S. military, that will try to take 3-D printers where they have never gone before. Designs are reconfigured on a computer, and manufactured on the fly without retooling or new factories. The printer is the factory. Unsurprisingly, the military is very interested: Such printers could churn out replacement parts on the battlefield, or cut manufacturing’s energy intensity by 50% within a decade (a Department of Energy goal)....

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You Might Already Be Rich In The Newest Alternative Currency: Social

You Might Already Be Rich In The Newest Alternative Currency: Social | Tracking Transmedia | Scoop.it

In 1991, Paul Glover created an alternative paper currency to trade goods and services within the Ithaca, New York, community. It sounds crazy, but with several million dollars in value, Ithaca Hours is a huge success, and is now one of the oldest and largest of numerous local currencies in the U.S.

 

This piece is part of a Collaborative Fund-curated series on creativity and values written by thought leaders in the for-profit, for-good business space.


As commerce shifts from cash transactions to electronic payments and more exchanges move online, new forms of electronic currency in the spirit of Ithaca Hours are starting to take hold. The most well-known is Bitcoin, which describes itself as "an experimental new digital currency that enables instant payments to anyone, anywhere in the world." By allowing users to remain anonymous and by operating outside of any government or entity, Bitcoin has the potential to transform banking, international trade, and even illicit trade.

 

As a general purpose currency, Bitcoin may be gaining traction steadily, but it’s still far from being widely used. In the meantime, application-specific and in-game virtual currencies like FarmVille Cash, Microsoft Points, WoW Gold, and Linden Dollars have been growing very quickly. In 2011 alone, $2.3 billion was spent on virtual goods using in-game currencies....

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To Raise A Generation Of Creative Kids, Let Them Make Their Own Stories

To Raise A Generation Of Creative Kids, Let Them Make Their Own Stories | Tracking Transmedia | Scoop.it
This piece is part of a Collaborative Fund-curated series on creativity and values written by thought leaders in the for-profit, for-good business space.A generation of kids is now growing up with a deluge of new screens, new technologies, and new...

 

A generation of kids is now growing up with a deluge of new screens, new technologies, and new tools that are perfectly set up to help stimulate kids’ natural creative instincts. But these devices can equally be used for passive consumption of media and entertainment. Every time I see our kids walk up to the TV and try to swipe through content wishing it to be a giant iPad, I realize that they’re begging to be able to participate and create with media.

 

We can determine the direction of our children. We need to help facilitate a shift toward helping kids become their own content creators, not just content consumers. For this shift to happen we need to invest in better stories, better technology tools, and better education.

 

COLLABORATIVE STORIES

 

For years, stories have been predominately linear push communications. Elite storytelling auteurs would weave their masterful tales. The great stories were devoured page-by-page, scene-by-scene by an engrossed, yet passive audience. However, kids growing up now will never know this purely passive form of content consumption....

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