Tracking Transmedia
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Tracking Transmedia
Tracking Transmedia, Crossmedia, Interactive & Digital Storytelling
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Real is a Platform Too // Michel Reilhac // TFI Interactive Day 2014

"Stories come out of the screen, into the physical world. We've seen plenty of cohesive cross-platform narratives, but where can you go from there? The "real world" - that's where."


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mirmilla's curator insight, June 17, 2014 3:20 AM

A small taste of the Reihac thought.

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Transmedia: Five stages to selecting your Right Platforms – Part 4

This reveals step 4 of Robert Prattens five-steps to Selecting the Right Platforms. The content of this blog post is paraphrased from Prattens words in his post.

Stage 4: Consider the timing of...
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‘PEANUTS’ launches major digital and social-media expansion | Transmedia: Storytelling for the Digital Age | Scoop.it

‘PEANUTS’ launches major digital and social-media expansion | Transmedia: Storytelling for the Digital Age | Scoop.it | Tracking Transmedia | Scoop.it
The growth into new platforms and formats is all part of a massive push to “make ‘Peanuts’ relevant to younger fans,” Iconix chairman and CEO Neil Cole told Comic Riffs on Tuesday.
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