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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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The New, Old Way to Tell Stories: With Input From the Audience

The New, Old Way to Tell Stories: With Input From the Audience | Tourism Storytelling, Social Media and Mobile | Scoop.it
New "transmedia" works like The Lizzie Bennet Diaries let viewers participate in their stories via Twitter and Facebook, but multi-platform storytelling dates back as far as 1740.

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Tourism Storytelling, Social Media and Mobile
Tourism Storytelling: tourism is a medium, tourist experience is the message
Curated by Andrea Rossi
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Google's Ingenious Plan to Make Apps Obsolete

Google's Ingenious Plan to Make Apps Obsolete | Tourism Storytelling, Social Media and Mobile | Scoop.it
Google just laid out a course for making apps obsolete. And it's paved by Google Now.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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A Complete Guide To Self-Publishing Comics: Comfort Love And Adam Withers Talk Shop, Plus Review

A Complete Guide To Self-Publishing Comics: Comfort Love And Adam Withers Talk Shop, Plus Review | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, May 31, 3:41 PM


Michele Brittany:  "Comfort and Adam use the term “comics” to encompass comics, manga and webcomics. Obviously, if you are thinking and researching the self-publishing route, this book is for you. [...] This book is also for creative individuals who are not looking to self-publish. As a freelance writer of popular culture, this book armed me with comic book industry terminology and knowledge that I did not have before."

Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Porto histórico nas latas de Coca-Cola

Porto histórico nas latas de Coca-Cola | Tourism Storytelling, Social Media and Mobile | Scoop.it
O centro histórico da cidade do Porto, área classificada como Património da Humanidade, vai estar presente nas latas de Coca-Cola, este verão, como já sucedeu, há dois anos, com as gravuras rupestres do vale do Côa.

Via Soraia Ferreira
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Travel Apps: The Latest and Greatest

Travel Apps: The Latest and Greatest | Tourism Storytelling, Social Media and Mobile | Scoop.it
TravelPulse's rundown of the newest top travel apps includes a transportation guide, a translator, outdoor apps, and a friend to the travel agent community.
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Four Apps for Mapping Your Walking Routes

Four Apps for Mapping Your Walking Routes | Tourism Storytelling, Social Media and Mobile | Scoop.it
These apps track your route to create an interactive record of where you’ve been, even adding photos, videos and notes to make a digital scrapbook.

Via Wendy Forbes
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Rescooped by Andrea Rossi from Content Creation, Curation, Management
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14 Content Marketing Tools That Will Double Your Search Traffic

14 Content Marketing Tools That Will Double Your Search Traffic | Tourism Storytelling, Social Media and Mobile | Scoop.it

What’s the best content marketing tool out there? Chances are, it’s mentioned in this article – along with thirteen other tools that can double your blog’s search trafficwhen paired up with good stories and valuable content.

Marketers are investing more into content marketing than ever before – but just like them, you want to make sure that you get the best ROI.


Via Brian Yanish - MarketingHits.com, massimo facchinetti
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Rescooped by Andrea Rossi from Public Relations & Social Media Insight
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50 Mobile Facts & Stats Every Merchant Needs to Know - Payfirma

50 Mobile Facts & Stats Every Merchant Needs to Know - Payfirma | Tourism Storytelling, Social Media and Mobile | Scoop.it

From Mobile payments to in-store mobile shopping, men, women, young and old are all embracing mobile technology in a big way. Merchants must implement mobile strategies in order to stay relevant and keep up with consumers demand for an amazing mobile experience. We’ve scoured the web for some of the most insightful mobile facts and stats to help you determine what strategy you must take....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 21, 1:46 AM
Multichannel merchants need to know these mobile facts and statistics so that they can start to establish mobile strategies. Learn more thanks to this epic post by Alicia Doiron at Payfirma. Highly recommended reading for all marketers. 10 / 10
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!F Lab episode 1: StoryBooster

!F Lab episode 1: StoryBooster | Tourism Storytelling, Social Media and Mobile | Scoop.it
When stories go interactive it is not only the story that gets fragmented, but the whole production process that needs to accept a new redistribution of roles and creative responsibilities. We now ...

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mirmilla's curator insight, May 19, 10:44 AM

I was there and believe me it was such a thrilling experience... Tough but enlightning and super useful. Regarding the participants, great projects by great people. Last but not least, our mentors did a really good job at every level. 

Rescooped by Andrea Rossi from Digital Storytelling
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How To Make A Fairy Tale Convert : The Art Of Storytelling

How To Make A Fairy Tale Convert : The Art Of Storytelling - The Coffeelicious - Medium
By now, companies and brands across the world are well aware of the fact that irrespective of how different their produc…

Via José Carlos
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Jean-Louis LEFEBVRE's curator insight, May 24, 3:29 AM

Le conte de fées comme inspirateur.

Rescooped by Andrea Rossi from Tracking Transmedia
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Game sales to reach $113B in 2018; about three-quarters of all revenues this year will be digital

Game sales to reach $113B in 2018; about three-quarters of all revenues this year will be digital | Tourism Storytelling, Social Media and Mobile | Scoop.it

China and the U.S. will duke it out for overall market share, according to a new study from games market analyst Newzoo.


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Muslim-friendly tourism portal set for launch

Muslim-friendly tourism portal set for launch | Tourism Storytelling, Social Media and Mobile | Scoop.it
CrescentRating will launch a portal marketing Muslim-friendly tour packages at the Arabian Travel Market next week.

Via InfoBlaze
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Top Analytical Tools to Monitor Social Media Popularity

Top Analytical Tools to Monitor Social Media Popularity | Tourism Storytelling, Social Media and Mobile | Scoop.it
Web analytics gives data and data make decisions. With the growing importance of social media signals in determining consumer buying behavior models, business owners in the ecommerce space have truly

Via Soraia Ferreira
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12 Basic Principles of Animation in Motion Design - HOW Design

12 Basic Principles of Animation in Motion Design - HOW Design | Tourism Storytelling, Social Media and Mobile | Scoop.it
James Pannafino outlines 12 principles of animation in motion design with a collection of supporting videos.
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Google is partnering with Levi's for its Project Jacquard smart fabric

Google is partnering with Levi's for its Project Jacquard smart fabric | Tourism Storytelling, Social Media and Mobile | Scoop.it
Google today unveiled a partnership with the Levi’s fashion brand to create smart clothing using Project Jacquard, a conductive textile material that can be woven into any fabric. Google’s ATAP…

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Rescooped by Andrea Rossi from Tracking Transmedia
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Google's Cardboard App Is the Go-To How-To for VR Design | WIRED

Google's Cardboard App Is the Go-To How-To for VR Design | WIRED | Tourism Storytelling, Social Media and Mobile | Scoop.it
The new app explains the medium's most important principles, using Google's own low-cost headset.

Via siobhan-o-flynn
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Fausto Cantu's curator insight, June 2, 12:14 PM

El como se hace de la realidad virtual: Google cardboard

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Computational Aesthetics Algorithm Spots Beauty That Humans Overlook | MIT Technology Review

Computational Aesthetics Algorithm Spots Beauty That Humans Overlook | MIT Technology Review | Tourism Storytelling, Social Media and Mobile | Scoop.it
Beautiful images are not always popular ones, which is where the CrowdBeauty algorithm can help, say computer scientists.
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Rescooped by Andrea Rossi from Tracking Transmedia
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ABC Family Launches 'Stitchers' Virtual Reality App That's 'Very Minority Report'

ABC Family Launches 'Stitchers' Virtual Reality App That's 'Very Minority Report' | Tourism Storytelling, Social Media and Mobile | Scoop.it
The network’s new sci-fi procedural has its own smartphone app and headsets that promises to immerse users in a 360-degree video experience

Via siobhan-o-flynn
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Rescooped by Andrea Rossi from Public Relations & Social Media Insight
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100 Best Vine Accounts (Viners) of 2015

100 Best Vine Accounts (Viners) of 2015 | Tourism Storytelling, Social Media and Mobile | Scoop.it

This is the Vine list to end all Vine lists—the one that actually counts. So far this year DailyTekk has rounded up and ranked the 100+ best Instagrammers, the 100 best YouTubers, the 100 best Pinners and the 100 best blogs and websites of 2015.

 

Today we conquer curate Vine, the site where people cram as much creativity, humor, information or idiocy into 6-second videos as humanly possible. And I will say this: Viners, you have a very, very unique community. It’s so different than the other social networks I just listed. The amount of effort that you have put into these short videos is nothing short of astounding. Kudos...


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Jeff Domansky's curator insight, May 21, 11:57 AM

Let this be kind of your guilty pleasure. Sort of like reality TV. Nobody admits they watch it but everybody checks in on it. Some fun, some profound, mostly silly.

Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Lance Weiler’s must-read story about the future of storytelling

Lance Weiler’s must-read story about the future of storytelling | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via siobhan-o-flynn, The Digital Rocking Chair
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Annette Simmons's comment, May 21, 9:00 AM
Fantastic article!
Daniel Christian's curator insight, May 21, 4:22 PM

As Scooped by @siobhan-o-flynn

Jeni Mawter's curator insight, May 22, 2:13 AM

What matters is that the work is making an emotional connection in some way and that the story is leaving room for those experiencing it to be playful.

Read more: http://kidscreen.com/2015/05/13/lance-weilers-must-read-story-about-the-future-of-storytelling/#ixzz3aqSsLXpS

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Telling Stories Differently: Activism And Engagement In The Age Of New Media

Presented on April 22, 2015 at the ICP School, this panel explores how different visual, digital storytelling tools (e.g. Instagram, Medium, multimedia platf...

Via mirmilla
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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A Look into the World of Transmedia Storytelling and Alternate Reality Games

A Look into the World of Transmedia Storytelling and Alternate Reality Games | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, May 19, 4:17 PM


Molly Ebner:  "In a search for similarity, one particular aspect of the human psyche stands out. This is our underlying desire for beauty, which differs from person to person.  Regardless, we are all compelled to seek it out in life. And when we find it, a feeling of content resonates within."

Rescooped by Andrea Rossi from The Insight Files
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Millennials smile for Snapchat

Millennials smile for Snapchat | Tourism Storytelling, Social Media and Mobile | Scoop.it

This year, 95% of 18-24-year-old internet users in the US will log on to a social network via any device at least once per month, according to eMarketer - the highest penetration among any other age range. Based on recent research by comScore Media Matrix, Snapchat usage skews heavily toward this group, with internet users ages 18 to 24 accounting for 45% of US users in recent research. Millennials spend more time than older users with the social network each day, and they're most likely to use smartphones when smiling for the camera. In comparison, for every other social network studied, young millennials didn't even represent 30% of the audience.


Via Tourism Australia
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Rescooped by Andrea Rossi from The Insight Files
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5 Smart Tourism Boards on Their Favorite Instagram Influencers

5 Smart Tourism Boards on Their Favorite Instagram Influencers | Tourism Storytelling, Social Media and Mobile | Scoop.it
Celebrity endorsements on print campaigns are taking shape as influencer takeovers on Instagram.

Via Tourism Australia
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Switzerland Tourism's grand content marketing plan with National Geographic

Switzerland Tourism's grand content marketing plan with National Geographic | Tourism Storytelling, Social Media and Mobile | Scoop.it

Switzerland Tourism has teamed up with National Geographic Traveller to develop a content platform on the National Geographic website highlighting the newly created Switzerland Grand Tour. The Grand Tour consists of 1,000 miles of railroad and highway journeys connecting both well-known and lesser visited destinations throughout the country. Switzerland is hoping to direct more long-haul customers to lesser known destinations in an effort to extend room nights and drive new business to traditionally underserved regions. In preparation for the unveiling of the Grand Tour, the tourism board developed traditional online and print marketing materials to promote the initiative, in addition to selecting National Geographic Traveller to promote the tour to Americans. This represents the largest destination sponsored content project for both the client and agency to date. Skift sat down with the director of the Americas for Switzerland Tourism for a little more background behind this content marketing partnership.


Via Tourism Australia
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Rescooped by Andrea Rossi from Content Creation, Curation, Management
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16 Ways to Reverse-Engineer Your Competitors' Organic SEO Strategy

16 Ways to Reverse-Engineer Your Competitors' Organic SEO Strategy | Tourism Storytelling, Social Media and Mobile | Scoop.it

Being able to distinguish and put your finger on what your competitors are doing, especially when they’re outperforming you, is a huge plus. This list of individual methods will allow you to do that.


Via Kamal Bennani, massimo facchinetti
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Marco Favero's curator insight, May 4, 2:57 AM

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