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The New, Old Way to Tell Stories: With Input From the Audience

The New, Old Way to Tell Stories: With Input From the Audience | Tourism Storytelling, Social Media and Mobile | Scoop.it
New "transmedia" works like The Lizzie Bennet Diaries let viewers participate in their stories via Twitter and Facebook, but multi-platform storytelling dates back as far as 1740.

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Tourism Storytelling, Social Media and Mobile
Tourism Storytelling: tourism is a medium, tourist experience is the message
Curated by Andrea Rossi
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Rescooped by Andrea Rossi from Tracking Transmedia
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Virtual reality enhances the big screen at Tribeca Film Festival

Virtual reality enhances the big screen at Tribeca Film Festival | Tourism Storytelling, Social Media and Mobile | Scoop.it
A 360-degree filming of NBC’s “Saturday Night Live” 40th Anniversary Special will allow viewers to shift the direction of the camera at will. Some have used the feature to train the camera away from performers like Jerry Seinfeld so they can ogle famous audience members like Larry David and Michael Douglas whispering to each other and fixing their hair.
“Maybe this is a little film-geeky, but VR is really challenging the language of cinema in a big way,” says Ingrid Kopp, director of interactive at the Tribeca Film Institute.
“It takes away the frame, it takes away the edits,” Kopp said. ‘This is the time when the future Martin Scorseses are going to be testing the waters and showing some of their early work in VR.”

Via siobhan-o-flynn
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Meerkat versus Periscope: Live Streaming Twitter Revolution

Meerkat versus Periscope: Live Streaming Twitter Revolution | Tourism Storytelling, Social Media and Mobile | Scoop.it

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Rescooped by Andrea Rossi from eTourism Trends and News
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How Top Travel Brands on Social Media Perform on Pinterest, Vine and Tumblr

How Top Travel Brands on Social Media Perform on Pinterest, Vine and Tumblr | Tourism Storytelling, Social Media and Mobile | Scoop.it
Any travel brand that expects to do well on social media has a strong presence on at least half of the Facebook, Instagram, Twitter, and YouTube platforms.

But how do they connect with travelers on the more tricky social networks?


Skift took a quick look at the brands that drive the highest social activity activity within the most active social sectors (as measured on SkiftIQ), and compared this to what they’re doing on image-dependent platforms like Pinterest, Vine, and Tumblr. Of the top five airline, booking sites, destinations, hotels and media brands we found that 75 percent are on Pinterest; 70 percent are on Vine; and 30 percent are on Tumblr.

Via Roland Schegg
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Rescooped by Andrea Rossi from Mastering Facebook, Google+, Twitter
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10 Essential Social Media Tools for Social Media Managers

10 Essential Social Media Tools for Social Media Managers | Tourism Storytelling, Social Media and Mobile | Scoop.it
Arm your social media tool box with these 10 essential social media tools that every social media manager should be using.

Via The Fish Firm, massimo facchinetti
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Marco Favero's curator insight, April 14, 2:02 AM

aggiungi la tua intuizione ...

Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Packing a transmedia punch...

Packing a transmedia punch... | Tourism Storytelling, Social Media and Mobile | Scoop.it

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The Digital Rocking Chair's curator insight, April 10, 3:40 PM


Transmedia NZ's Fiona Milburn takes a look at three ongoing transmedia projects using comic books to great effect.

Rescooped by Andrea Rossi from Just Story It! Biz Storytelling
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Heart of Success? Compelling Characters: 3 Storytelling Lessons

Heart of Success? Compelling Characters: 3 Storytelling Lessons | Tourism Storytelling, Social Media and Mobile | Scoop.it
To perfect your brand of storytelling, you need to become a master of character development. Here are three lessons you can't miss.

Via Karen Dietz
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Karen Dietz's curator insight, March 23, 3:04 PM

What a great post Ted Karczewski @TeddyHK wrote about what creates fabulous stories. The secret is in creating fabulous characters.


I agree. Here are 3 solid how-to tips for crafting successful business stories by focusing on the characters.


As Ted says, "Characters are the heart and soul of a good story. In order to become an effective brand storyteller, you first need to identify and develop your main characters. Here’s how:..."


Enjoy this piece and focus on your characters. You'll be glad you did.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Six Principles for Writing in a Multiplatform World. [#Transmedia]

Six Principles for Writing in a Multiplatform World. [#Transmedia] | Tourism Storytelling, Social Media and Mobile | Scoop.it

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The Digital Rocking Chair's curator insight, March 23, 1:11 PM


Mike Jones:  "Long-standing tenets of narrative still hold, but if we’re going to live and work in a multiplatform world - where audiences are spread across many narrative forms, not conglomerated together around a dominant - then Writers may need to rethink their processes and even the definition of what they are and what they do..."

Jeni Mawter's curator insight, March 23, 9:50 PM

Mike Jones says: "In a multiplatform world a Writer cannot be defined by a Medium". I also agree with his comments that in order to write, you have to be able to talk!


Those who write for Young Adults should find this of interest.

James Coombes's curator insight, March 24, 12:08 PM

"Technology has never changed what a Story is or what audiences expect of it. The commonality of Story between a stageplay, a novel, a film and a video game is much stronger than anything technology can throw at it."

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How to Finance Your Next Film with European Co-Production Funds

How to Finance Your Next Film with European Co-Production Funds | Tourism Storytelling, Social Media and Mobile | Scoop.it
If you’re a US-based filmmaker, you may not have considered co-production funding before because there are zero co-production treaties between the USA and Europe. (In comparison, Canada has 50. Thanks American studio system!) However, with a tiny bit of creativity, you can actually tap into hundreds of European film funds who actually want to invest in your movie. 

Via siobhan-o-flynn
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Interactive Documentary in the Transmedia Age: Hibryd Genres and New Narrative Codes

Interactive Documentary in the Transmedia Age: Hibryd Genres and New Narrative Codes | Tourism Storytelling, Social Media and Mobile | Scoop.it
The new media landscape, marked by the convergence of devices and cross-cut by transmedia narratives, has opened up huge prospects for new…

[spanish]


Via mirmilla
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Rescooped by Andrea Rossi from 3D animation transmedia
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Akira Kurosawa - Composing Movement

Can movement tell a story? Sure, if you’re as gifted as Akira Kurosawa. More than any other filmmaker, he had an innate understanding of movement and how to capture…

Via Fausto Cantu
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Rescooped by Andrea Rossi from Travel Tech and Innovation
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Best Social Media Management Tools: Spring 2015 report - G2 Crowd

Best Social Media Management Tools: Spring 2015 report - G2 Crowd | Tourism Storytelling, Social Media and Mobile | Scoop.it

From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.


Via iNeoMarketing, Luis Costa
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iNeoMarketing's curator insight, March 18, 9:12 PM

No surprise that Hootsuite is upper left. And TweetDeck? The price is right!

Rescooped by Andrea Rossi from ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
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Interview: How One Italian Tourism Board Banks on Local Products and Food

Interview: How One Italian Tourism Board Banks on Local Products and Food | Tourism Storytelling, Social Media and Mobile | Scoop.it
Editor’s Note: Skift is publishing a series of interviews with CEOs of destination marketing organizations where we discuss the future of their organizatio

Via ALBERTO CORRERA
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Rescooped by Andrea Rossi from management tourism
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The Top 50 Marketing, Social Media and Productivity Blogs

The Top 50 Marketing, Social Media and Productivity Blogs | Tourism Storytelling, Social Media and Mobile | Scoop.it
We rounded up our top 50 favourite blogs across marketing, social media and productivity, and presented them in one handy list

Via luc Vandendriessche
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Writing the Future of Virtual Production Girish Balakrishnan

Writing the Future of Virtual Production Girish Balakrishnan | Tourism Storytelling, Social Media and Mobile | Scoop.it
Girish Balakrishnan is a prodigy in the virtual production field and is currently the virtual production technical director at Digital Domain

Via Fausto Cantu
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Vine Experiments With Expanded Storytelling At Coachella

Vine Experiments With Expanded Storytelling At Coachella | Tourism Storytelling, Social Media and Mobile | Scoop.it
This weekend, Vine debuted a channel dedicated entirely to Coachella, but did so in a very different way. Instead of opening it up to the masses of content..

Via Soraia Ferreira
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Rescooped by Andrea Rossi from 3D animation transmedia
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The Layman’s Guide To Virtual Reality

The Layman’s Guide To Virtual Reality | Tourism Storytelling, Social Media and Mobile | Scoop.it
So many companies, so many technologies. Who can keep it all straight? We can! Here's a plainspeak FAQ to get you up to speed.

Via siobhan-o-flynn, Fausto Cantu
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David W. Deeds's curator insight, April 13, 11:47 AM

This is an excellent introduction. 

Rescooped by Andrea Rossi from Tracking Transmedia
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From Burning Man to StoryDrive: participatory festivals are the next big wave of digitisation | The Frankfurt Book Fair Blog

From Burning Man to StoryDrive: participatory festivals are the next big wave of digitisation | The Frankfurt Book Fair Blog | Tourism Storytelling, Social Media and Mobile | Scoop.it

"Today’s digital natives have grown up online and consequently consider the online world to be primary while the physical world is secondary, the exact opposite of their parents’ priorities. No matter how much the older generation moralises against this shift of world view, the younger generation will win out simply because it has become more rewarding and relevant to view the virtual world as the real one. And learning from history, there is no turning back. However this does not mean that the physical world is of no interest to the digital natives. Rather it is now viewed with a completely different set of glasses, mainly as a playground where virtual fantasies can be be staged..."


Via siobhan-o-flynn
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Children and robots work and write together

Children and robots work and write together | Tourism Storytelling, Social Media and Mobile | Scoop.it
Researchers from the Ecole Polytechnique Fédérale de Lausanne (EPFL) in Switzerland have developed a system for that encourages children and robots to learn together.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Just Story It! Biz Storytelling
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Dark Storytelling, Marketing, and New Horizons for Biz Stories

Dark Storytelling, Marketing, and New Horizons for Biz Stories | Tourism Storytelling, Social Media and Mobile | Scoop.it
the marketing industry is obsessed with telling stories, but brands need to become story makers, not storytellers, writes david berkowitz.

Via Eric_Determined / Eric Silverstein, Karen Dietz
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CIM Academy's curator insight, March 24, 5:45 AM

This article suggests that professional marketers should to focus their efforts storymaking in order to build brand awareness.   

Amarens Schuurmans's curator insight, March 24, 7:43 AM

Luister je naar verhalen van je klanten of druk je jouw verhaal, koste wat het kost, door. #Focus op het faciliteren van verhalen door jouw doelgroep en verrassende punten zullen naar voren komen. Tenslotte vertelt een goed verhaal zichzelf.

Arielle Monnerot-Dumaine's curator insight, April 2, 11:48 AM

so true ! 

Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Little Baby Bum: how UK couple built world's fifth-biggest YouTube channel

Little Baby Bum: how UK couple built world's fifth-biggest YouTube channel | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, March 22, 4:24 PM


Stuart Dredge:  "The rise and rise of an animated nursery rhymes channel whose most popular video has been watched more times than Frozen’s Let It Go"

Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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StoryCode Reports - The Promise and Realities of Creating Immersive Media Projects - Best Practices [#Transmedia]

StoryCode Reports - The Promise and Realities of Creating Immersive Media Projects - Best Practices [#Transmedia] | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, March 21, 5:23 AM


Michael Epstein and Mike Knowlton:  "Transmedia writer and director Lance Weiler predicts that a “more social, more connected, more personalized wave of media” is coming, in stride with the platforms and practices of the new generation. But, like any new media form, there will probably be a lot of borrowing from older forms and audiences will take a while to warm up."

Rescooped by Andrea Rossi from How to find and tell your story
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Storytelling For Brands: The Ultimate Storytelling Guide - #Infographic | Digital Information World

Storytelling For Brands: The Ultimate Storytelling Guide - #Infographic | Digital Information World | Tourism Storytelling, Social Media and Mobile | Scoop.it

"The invention of internet has changed the course of storytelling. Nowadays, anyone can tell stories to millions of people around the world.

But, the problem with such an accessible medium is that attention spans are dwindling and the amount of content is endlessly rising.

Which means you have to find the best stories and tell them right.

 

So, how do you do it?"

 

Read the full article to view the infographic, created by ReferralCandy, that illustrates:

what is storytellingwhat it can do for your brandwhy it worksfinding your storytelling your storyexamples of storytelling that works


Via Tom D'Amico (@TDOttawa) , Kim Zinke (aka Gimli Goose)
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Rescooped by Andrea Rossi from Just Story It! Biz Storytelling
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Intel Storytelling: "What Lives Inside," A New Social Film Starring Oscar-Winner J.K. Simmons

Intel Storytelling: "What Lives Inside," A New Social Film Starring Oscar-Winner J.K. Simmons | Tourism Storytelling, Social Media and Mobile | Scoop.it
The fourth of the branded "Inside Films" series directed by Robert Stromberg, also stars Colin Hanks and Catherine O'Hara.

Via Karen Dietz
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Karen Dietz's curator insight, March 19, 7:30 PM

This must be the day for creative storytelling because here comes Intel and Dell with their 4th installment in their social film series "What's Inside".


Since 2011 Intel has been making these films. Another came out in 2011, and the third in 2012. The article has links to other posts about the films.


As it turns out, Intel is releasing the entire series soon. The current film debuts on Hulu, with new episodes weekly for four weeks, then starting May 6 the full series will be available on WhatLivesInside.com and YouTube. Yeah!


This is brilliant marketing and storytelling. If Intel can tell us stories about their invisible product (computer microprocessors -- what makes your computer go), which you will never see but can't live without, then you can too!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

Rescooped by Andrea Rossi from Social Media Bites!
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The Illusion of Visual Content Strategy - 8 Experts Share Tricks

The Illusion of Visual Content Strategy - 8 Experts Share Tricks | Tourism Storytelling, Social Media and Mobile | Scoop.it
8 experts and brands reveal their magic tricks for executing a successful visual content strategy that gets results.

Via David Blundell
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Nerina Finetto's curator insight, March 20, 2:58 PM

My favourites:
"Don't Reinvent the Wheel
Don't Be Boring
Stay relevant &
Make it Simple but Significant!"

Ivana Dacheva's curator insight, March 25, 8:58 AM

Another good post by Donna!

Tamika Singleton's curator insight, April 25, 2:10 PM

If you're needing visual content strategies that works then this is for you ENJOY!

 

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Handbook of Digital Storytelling

Handbook of Digital Storytelling | Tourism Storytelling, Social Media and Mobile | Scoop.it
The Digital Commmonwealth team have been working on producing a resource which helps people develop digital storytelling skills. The handbook is intended for use by the participants of the project,...

Via José Carlos
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Joyce Valenza's curator insight, March 18, 8:34 AM

Great tips for digital storytelling in all media from our friends at the University of the West of Scotland.

Nerina Finetto's curator insight, March 20, 2:33 PM

A short introduction to digital storytelling:
Blogging, audio,video, social media & "How to stay involved".