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What’s your story?

What’s your story? | Tourism Storytelling, Social Media and Mobile | Scoop.it
My father, the late, great author Bryce Courtenay, used to say that inside every person was a book desperately trying to get out.
Andrea Rossi's insight:

"He cites US psychologists Melanie Green and Tim Brock, who found in their experiments that entering fictional worlds “radically altered the way information was processed”."

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Tourism Storytelling, Social Media and Mobile
Tourism Storytelling: tourism is a medium, tourist experience is the message
Curated by Andrea Rossi
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Skift Travel Megatrend for 2016: The Year of the American Traveler

Skift Travel Megatrend for 2016: The Year of the American Traveler | Tourism Storytelling, Social Media and Mobile | Scoop.it
Earlier this month we launched our annual package, Megatrends Defining Travel in 2016, where we identify the global trends in travel in 2016 and beyond. Fo
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Oculus’ New Tool Lets You Animate Films Inside of VR

Oculus’ New Tool Lets You Animate Films Inside of VR | Tourism Storytelling, Social Media and Mobile | Scoop.it
The company's new program, called Quill, allows an illustrator to create work directly in VR—and then turns the drawings into animations.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Mum creating quality entertainment for girls

Mum creating quality entertainment for girls | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, January 27, 2:17 PM


Bridget Ellis-Pegler:  "It soon became clear that this story world wasn’t going to fit into a film, but needed a whole TV series, in fact, several seasons of TV series. And books. And a website. And a computer game – in other words, I’d created a huge transmedia beast!"

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Add Jaw-Dropping, Interactive Visuals to Your Content: 5 Tools to Help

Add Jaw-Dropping, Interactive Visuals to Your Content: 5 Tools to Help | Tourism Storytelling, Social Media and Mobile | Scoop.it

See the difference embedded content can make. Learn about five tools to help you make it happen. – Content Marketing Institute


Via Kamal Bennani
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Rescooped by Andrea Rossi from Documentary Evolution
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Filmmakers Take On Police Brutality in New VR Experience  

Filmmakers Take On Police Brutality in New VR Experience   | Tourism Storytelling, Social Media and Mobile | Scoop.it
Perspective Ch. 2: The Misdemeanor is one of the many VR/AR experiences on display at the Sundance Film Festival in Utah.

Via mirmilla
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Rescooped by Andrea Rossi from Public Relations & Social Media Insight
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How to Research and Locate Your Audience Using Social Media : Social Media Examiner

How to Research and Locate Your Audience Using Social Media : Social Media Examiner | Tourism Storytelling, Social Media and Mobile | Scoop.it

.Are you struggling to connect with your customers on social networks?

Do you know where they hang out online?

To optimize your social media marketing efforts, it’s important to know who your customers are and which social networks they spend their time on.

In this article you’ll discover how to connect with your target audience on social media....


Via Jeff Domansky
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Venkatesh Iyer (venkyiyer.com)'s curator insight, January 27, 3:13 AM

Works for authors, too, I hope. I will be giving it a shot.

Venkatesh Iyer (venkyiyer.com)'s curator insight, January 27, 3:13 AM

Hopefully, this works for authors, too.

rodrick rajive lal's curator insight, January 27, 3:27 AM

There is, I guess a plus point for sellers in using social networking sites like Facebook and Twitter to conduct research in identifiying their custormers and their requirements. As we graduate to content marketing in a big way, the whole idea of researching the client or the customer has become all the more importent!

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Applications mobiles dans le tourisme : pour usage fréquent uniquement ? - Etourisme.info

Applications mobiles dans le tourisme : pour usage fréquent uniquement ? - Etourisme.info | Tourism Storytelling, Social Media and Mobile | Scoop.it
Au fil du temps, skift, est devenu pour moi une lecture incontournable dans le tourisme : actualités, nouveautés, cahiers de tendances, études, utilisation du numérique… Le site vient de publier un article sponsorisé sur les applications mobiles (How the Post-App Economy is Changing the Way Travel Brands Engage with Customers). Ce billet résume quelques tendances clés en matière d’application mobile pour les marques. Le raisonnement est également pleinement applicable pour les destinations touristiques. Je retiens 3 …

Via luc Vandendriessche
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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Where Virtual Reality Takes Us

Where Virtual Reality Takes Us | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, January 24, 3:11 PM


"The New York Times Opinion section presents three groundbreaking virtual reality films from the Sundance New Frontier lineup. These videos explore a range of topics and new approaches to nonfiction storytelling."

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The Psychology of What Makes a Great Story

The Psychology of What Makes a Great Story | Tourism Storytelling, Social Media and Mobile | Scoop.it
"The great writer's gift to a reader is to make him a better writer."
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Transmedia Marketing Is the Future of Brand Storytelling

Transmedia Marketing Is the Future of Brand Storytelling | Tourism Storytelling, Social Media and Mobile | Scoop.it
Brand storytelling has evolved and it's capitalizing on the prosumerism movement. Here's what you need to know about Transmedia Marketing and why it's the future of brand storytelling.

Via Pantelis Chiotellis, Ivo Nový, massimo facchinetti, Soraia Ferreira
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Marco Favero's curator insight, January 13, 5:07 AM

aggiungere la vostra comprensione ...

Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Biometric data can change Hollywood hits like 'The Revenant' forever

Biometric data can change Hollywood hits like 'The Revenant' forever | Tourism Storytelling, Social Media and Mobile | Scoop.it
Lightwave allowed 20th Century Fox to interpret an audience’s unfiltered and unbiased reactions throughout a film.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Content Creation, Curation, Management
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How To Skyrocket Your Blog By Becoming A Blogger Outreach Ninja

How To Skyrocket Your Blog By Becoming A Blogger Outreach Ninja | Tourism Storytelling, Social Media and Mobile | Scoop.it

This post will show you how to connect with influencers the right way using blogger outreach.


Via Kamal Bennani, massimo facchinetti
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www.newstoworld.com's curator insight, January 17, 4:30 AM

http://www.newstoworld.com/business-news-publishing/


Business | Free URL Submission Websites | News To World
Free Business News Submission Website,Submit My Business to Online Directories,Free Online Business News To World, Business news today, Business News Publishing Websites

Rescooped by Andrea Rossi from Social Media, SEO, Mobile, Digital Marketing
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6 Location-based Social Media Monitoring Tools : Social Media Examiner

6 Location-based Social Media Monitoring Tools : Social Media Examiner | Tourism Storytelling, Social Media and Mobile | Scoop.it

Do you want to reach local customers on social media? This article shares six location-based monitoring tools to use for local social media marketing.


Via Kamal Bennani
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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The Collective Journey -- Part 1 & 2 -Transmedia

The Collective Journey -- Part 1 & 2 -Transmedia | Tourism Storytelling, Social Media and Mobile | Scoop.it

Via The Digital Rocking Chair
Andrea Rossi's insight:

Part 2:

http://www.huffingtonpost.com/maya-zuckerman/the-collective-journey-pa_1_b_9095040.html

 

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The Digital Rocking Chair's curator insight, February 2, 2:15 PM


Maya Zuckerman:  "The metanarrative can be viewed as the synthesis of all stories, experiences, history, ideas, beliefs of all humanity. It is comprised of the narratives of all who ever lived. It is not so much a single narrative as it is an intertwining of all narratives reaching from the dawn of humanity and stretching to our destiny" ...


DRC: The image above is from The Collective Journey -- Part 2 which can be found here.

Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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How and Why 13-24 Year-Olds Use Instagram

How and Why 13-24 Year-Olds Use Instagram | Tourism Storytelling, Social Media and Mobile | Scoop.it
Instagram plays a significant role in the lives of Millennials and Gen-Z. As they learn about the world, discover their passions, connect with friends, and find more communities to tap into, they consistently rely on visual language and storytelling.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Content Creation, Curation, Management
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How To Create An Editorial Strategy for Your Blog: Part Two

How To Create An Editorial Strategy for Your Blog: Part Two | Tourism Storytelling, Social Media and Mobile | Scoop.it

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. Or maybe you’re …


Via massimo facchinetti
Andrea Rossi's insight:

Part one here:

http://blog.journalistics.com/2016/how-to-create-editorial-strategy-blog-part-one/

 

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Sustainable tourism initiatives recognized by the UNWTO Awards - eTurboNews.com

Sustainable tourism initiatives recognized by the UNWTO Awards - eTurboNews.com | Tourism Storytelling, Social Media and Mobile | Scoop.it
The Itaipu Technological Park (Brazil), the Treetop Walking Path (Lithuania), the Sisterhood of Survivors Program (Nepal) and Re-Inventing the ...
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Rescooped by Andrea Rossi from ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
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Web 4.0 is coming - electronic agents will have an answer to everything

Web 4.0 is coming - electronic agents will have an answer to everything | Tourism Storytelling, Social Media and Mobile | Scoop.it
Web 4.0 is the impending state at which all information converges into a ball of benevolent self-aware light, and solves every problem known to mankind.

Via ALBERTO CORRERA
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Rescooped by Andrea Rossi from Pervasive Entertainment Times
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The Abbot's Book wants to be the gothic Myst of virtual reality — can it pull it off?

The Abbot's Book wants to be the gothic Myst of virtual reality — can it pull it off? | Tourism Storytelling, Social Media and Mobile | Scoop.it
A VFX supervisor's 25-year-old labor of love puts environment and exploration first.

Via Gary Hayes
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Gary Hayes's curator insight, January 25, 10:19 PM

Quote "Pure environmental wandering isn't an unusual idea, but it tends to be seen in experiences that are a few hours long at most, like seminal "walking game" Dear Esther. Even the non-traditional Telltale games are almost nonstop cinematic events and conversations, and Amnesia developer Frictional relies on puzzles, jump scares, and fragments of books and diaries to draw players through its worlds. Has anyone done something this big that's purely explorational? "I don't think anyone is telling a narrative" in that way, he says, so The Abbot's Tale will be the first."

Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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15 Storytelling Techniques Every Content Marketer Should Know

15 Storytelling Techniques Every Content Marketer Should Know | Tourism Storytelling, Social Media and Mobile | Scoop.it
Storytelling techniques any marketer can use to tell a brand story.

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Creative ideas to make your marketing strategy stand out in 2016

Creative ideas to make your marketing strategy stand out in 2016 | Tourism Storytelling, Social Media and Mobile | Scoop.it
If something is boring or dull to the eye it’s likely that it won’t garner our attention for more than a second and warrant further attention. Yes, the content could be amazing but unless it visually stands out the consumer simply won’t pursue it further. Marketing content needs to stand out...

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Transmedia Storytelling meets Tourism
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Transmedia Storytelling: The benefits of Participative Consistency and the Hidden Markov Model

Transmedia Storytelling: The benefits of Participative Consistency and the Hidden Markov Model | Tourism Storytelling, Social Media and Mobile | Scoop.it
By Tim van Leeuwerden in Participatory Research and Narrative. This thesis argues the current state of fictional story world production and methods for content spreadability across platforms, often known as Transmedia Storytelling. Assisted by

Via Soraia Ferreira
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Rescooped by Andrea Rossi from Public Relations & Social Media Insight
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How to Build Your 2016 Influencer Strategy

How to Build Your 2016 Influencer Strategy | Tourism Storytelling, Social Media and Mobile | Scoop.it

Influencer marketing was huge in 2015. Just take a look – it’s been on a pretty fast trajectory recently:That presents a challenge to marketers who have been doing it for awhile. Sure, you might have a network that’s engaged with your content and a few VIPs you can rely on to help promote,  but they’re getting busier as more companies try to work with them.


With more companies start sending outreach emails, it’s getting harder to get the attention of your targets. The key is following the right steps in planning, research, and nurturing relationships consistently.


To demonstrate the entire process from start to finish, Paul May, co-founder of BuzzStream, joined us for a webinar last week walked us through the real, complete influencer strategy involved in the launch of a previous BuzzStream ebook....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 13, 10:46 AM

Brittany Berger shares an excellent blueprint to developing an influencer marketing strategy. Recommended reading.  9.5/10

Rescooped by Andrea Rossi from Web Marketing and Social Media
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Are You Measuring The Real Impact Of Your Content Marketing?

Are You Measuring The Real Impact Of Your Content Marketing? | Tourism Storytelling, Social Media and Mobile | Scoop.it
So your content is getting a lot of buzz -- but is it leaving a lasting impression? Columnist Christoph C. Cemper shows how to look beyond the noise and find the metrics that really matter.

Via Sergio Prior
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How to Develop a Social Media Reporting System : Social Media Examiner

How to Develop a Social Media Reporting System : Social Media Examiner | Tourism Storytelling, Social Media and Mobile | Scoop.it
Are you responsible for reporting your social media results? Discover how to develop a social media reporting system for your business.

Via Sergio Prior
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