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Tourism Storytelling
tourism storytelling: tourism is the medium, tourist experience is the message
Curated by Andrea Rossi
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Rescooped by Andrea Rossi from Transmedia: Storytelling for the Digital Age
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The New TV Pilot Season: Bringing YouTube Stars, Channels And Bloggers To TV Screens

The New TV Pilot Season: Bringing YouTube Stars, Channels And Bloggers To TV Screens | Tourism Storytelling | Scoop.it

 

 


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, August 9, 3:43 PM


Nuno Bernardo:  "Hollywood is in love with YouTube. Last year, DreamWorks Animation paid $33 million for YouTube channel AwesomenessTV, Warner Bros. invested $18 million in the YouTube channel Machinima and most recently, Disney purchased Maker Studios for $500 million" ...

Rescooped by Andrea Rossi from 3D animation transmedia
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Nuno Bernardo: "The age of multiplatform media is defined by audience behaviours"

Nuno Bernardo: "The age of multiplatform media is defined by audience behaviours" | Tourism Storytelling | Scoop.it

Via The Digital Rocking Chair, Fausto Cantu
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Dr. Pamela Rutledge's curator insight, March 19, 12:07 PM

The logical extension of this is as audiences change, it is critical to set aside your assumptions about who they are and what they want and go find out.  This is why customer/audience persona development from a psychological perspective is so important.

danielle's curator insight, March 26, 5:45 AM

the importance of UCD!

António Maneira's curator insight, April 10, 1:32 PM

Great transmedia projects!