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Facebook dominates social networking sites, Google leads in search

Facebook dominates social networking sites, Google leads in search | Tourisme Tendances | Scoop.it
comScore recently released its annual Digital Future in Focus reports, which looked at what happened in 2012 and how the prevailing trends in social media, search, online video, online advertising, mobile and e-commerce are defining/impacting the...
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Tourisme Tendances
Actus, tendances et innovations du e-tourisme et des voyages. News, trends and innovations in the travel industry.
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France : bientôt la 1re destination de voyage des Chinois ?

France : bientôt la 1re destination de voyage des Chinois ? | Tourisme Tendances | Scoop.it
D'après les prévisions de certains experts de la société de courtage CLSA, Hong Kong, Macao et la Thaïlande sont aujourd'hui moins attractifs qu'auparavant auprès des touristes chinois.

Via SL, Thomas-Penette Michel
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The rise of the young Asian traveller

The rise of the young Asian traveller | Tourisme Tendances | Scoop.it

The rapid emergence of Asian economies and the accompanying boom in travel has attracted the attention of the global travel and tourism community, as well as countless others. 'The Rise of the Young Asian Traveller' produced and published by the Pacific Asia Travel Association (PATA), explains how and why it is predominantly young people that are fuelling this growth. The full report includes data from a wide-ranging survey, which drew nearly 3,000 responses from young people across Northeast and Southeast Asia, supported with insight from a variety of industry experts. Click here to view the report's executive summary to gain an understanding of the power of the young Asian traveller to shape global travel and tourism in the years to come.


Via Tourism Australia
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How mobile and data is changing the travel industry - 5 new emerging trends

An Infographic identifying 5 new trends emerging in reaction to the increasing use of data and mobile by the airline, hotel, OTA and travel industry was today release by Eyefortravel. It outlines the more subtle changes that are happening at an organisational, business model and financial level.
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30 years of Ryanair: “There’s a before and an after, it’s the Google of air transport!”

30 years of Ryanair: “There’s a before and an after, it’s the Google of air transport!” | Tourisme Tendances | Scoop.it
Ryanair is celebrating its 30 year anniversary in 2015. Due to this moment, TourMaG.com is dedicating it a special feature. In this first section, we’ll retrace the history of the company that pushe...
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Google study: Online travel purchases by channel

Google study: Online travel purchases by channel | Tourisme Tendances | Scoop.it

With customer buying behaviour constantly evolving, online travel brands are constantly tuning their approach towards purchase patterns and other factors. Google has analysed 36,000 Google Analytics accounts to understand the role played by various online channels towards shopping/booking decisions. The study plots data for 11 industries including travel, retail, finance, health and media. Users can also view the report data for seven countries - US, UK, Japan, Brazil, Germany, France and Canada. The chart above illustrates the role played by various marketing channels in the US travel industry, with social and email channels assisting users in their purchase decision. Direct and other paid channels act as a completion channel in their purchase decisions. Click here for more information.


Via Tourism Australia
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Airbnb tipped to double in size and begin gradual impact on hotels

Airbnb tipped to double in size and begin gradual impact on hotels | Tourisme Tendances | Scoop.it
Such a statement would be expected from Airbnb itself – but the prediction comes from one of the leading financial travel analysts in Europe.
In an investor note released last week, Barclays says it forecasts the sharing economy poster-child should double in size over the course of the next 12 months.
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E-tourisme : les tendances à l'horizon 2016

E-tourisme : les tendances à l'horizon 2016 | Tourisme Tendances | Scoop.it
lechotouristique.com -
En France, la croissance de l'e-tourisme est-elle vraiment brisée ? Les agences traditionnelles vont-elles continuer à perdre des parts de...

Via Philippe Fabry, Do You Trip
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Philippe Fabry's curator insight, January 15, 8:39 AM

Ventes globales de 18,5 milliards en 2014.

Maïté Abrin's curator insight, January 22, 5:15 AM

TEST 1

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Les trois prédictions de Mark Zuckerberg sur le futur des réseaux sociaux | Superception

Les trois prédictions de Mark Zuckerberg sur le futur des réseaux sociaux | Superception | Tourisme Tendances | Scoop.it
Il les a énoncées lors d'un chat public en Colombie.

Via Mathieu Bruc, Gengembre Dominique
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Mathieu Bruc's curator insight, January 21, 5:00 AM

Interrogé sur sa vision de l’avenir de Facebook à 10 ans, il mit en exergue trois évolutions prévisibles dans le secteur des réseaux sociaux.

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Google Glass Never Really Had A Fighting Chance

Google Glass Never Really Had A Fighting Chance | Tourisme Tendances | Scoop.it
 When Google announced it was ending the Glass Explorer program yesterday and handing over the reins to Nest’s Tony Fadell, it seemed to exit with more of a whimper than a scream. Let’s face it, from its earliest days, people loved to hate Glass.
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Le marché des applications mobiles en pleine évolution !

Le marché des applications mobiles en pleine évolution ! | Tourisme Tendances | Scoop.it
Moins d'applications ... pour plus d'utilisation. Harris Interactive a mesuré l'évolution de certaines données d'usages et d’attitudes des utilisateurs de smatphones initialement mesurées fin 2012....

Via Gengembre Dominique
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Arnaud Courtillat's curator insight, January 20, 3:23 AM

Quelques chiffres et tendances à garder à l'esprit.

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Google veut révolutionner les outils de traduction avec sa nouvelle application

Google a décidé de rendre son service encore plus puissant en intégrant la traduction instantanée via l’appareil photo de notre smartphone.
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Tendances digitales 2015

Nous traversons une période de transition où les usages évoluent profondément. Les smartphones remplacent l’ordinateur dans notre vie quotidienne, les objets e…

Via Gengembre Dominique
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Francis Fiesinger Pro's curator insight, January 14, 2:28 PM

mme digitale soleil

Stéphanie Durville's curator insight, January 15, 8:22 AM

Marque, racontes moi une histoire :-) à lire, les tendances digitales des marques pour 2015 #webmarketing #mobile #reseauxsociaux 

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Startup pitch: Vamo fuses scope of a travel agent with online booking tool

Startup pitch: Vamo fuses scope of a travel agent with online booking tool | Tourisme Tendances | Scoop.it
oday’s startup pitch comes from Vamo, an emerging travel startup that promises to fuse a travel agent’s ability to handle complex itineraries with the conveniences of a fully-customizable online booking tool.
Users departing from the US and Canada are able to select a destination, and then book complex, multi-city itineraries all in one place.
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Mobile use for travel and holidays rapidly becoming the norm - Econsultancy (blog)

Mobile use for travel and holidays rapidly becoming the norm - Econsultancy (blog) | Tourisme Tendances | Scoop.it
One in four people use their mobiles to book (28%) or pay (24%) for their daily commute, a figure double that of 2013.

Via Juan Jesus Garcia, Luis Costa
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Startup pitch: Trevii helps you compare attraction deals - Tnooz

Startup pitch: Trevii helps you compare attraction deals - Tnooz | Tourisme Tendances | Scoop.it
Trevii helps travelers find the best offer for tickets to museums and similar attractions at popular destinations. It recommends the best value option for a customer’s itinerary and personal interests.
Unlike similar services, it attempts to account for free entry dates, voluntary admissions, age-related discounts, and others alternative options for finding the cheapest tickets.
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Why consumers prefer booking with online travel agencies

Why consumers prefer booking with online travel agencies | Tourisme Tendances | Scoop.it

Many hotels are experiencing a notable increase in reservations coming from online travel agencies, most notably those from Booking.com. At the same time, direct bookings, those generated from a hotel's own website, are declining both in absolute and relative terms when compared to what OTAs generate. Not only are OTAs dominating in the area of sales against direct bookings through hotel websites, they are also becoming the preferred reservation method for tourists, most notably when up against small chains and individual hotels. Word of mouth on positive experiences and personalised offers and recommendations tailored by OTAs are crucial to this shift. Click here for more information.


Via Tourism Australia
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Mastering the art of Instagram for your business

Mastering the art of Instagram for your business | Tourisme Tendances | Scoop.it

Tourism Australia is the most followed country on Instagram, with over 1 million people following the @Australia profile. Join Tourism Australia's social media team in a free webinar exploring what makes the profile so popular worldwide, with discussion of recent case studies and colourful examples. Topics include:

 

What makes a great Instagram photoThe latest Instagram research conduced by Tourism AustraliaThe best case studies from across AustraliaHow Tourism Australia choose and feature images on their profilesHow to use images captured by your customers in other marketing assets

 

This webinar will be conducted on 3 February 2014 at 1:00pm AEDT. It will comprise a 30-minute presentation followed by 15 minutes of Q&A. Click here to register.


Via Tourism Australia
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Tripbooka matches travellers with agents for customised itineraries - WIT

Tripbooka matches travellers with agents for customised itineraries - WIT | Tourisme Tendances | Scoop.it
Customised itinerary planning remains one of the hardest problems to solve with technology but one Australia-based start-up is having a go at it. Tripbooka is an online platform connecting travel agents with travellers who want the ease of technology but still want the human touch when it comes to planning their holidays and itineraries. Luke Crawford, co-founder and CEO, shares the company’s vision and plans.
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What influences business travelers and how to adapt hotel marketing

What influences business travelers and how to adapt hotel marketing | Tourisme Tendances | Scoop.it
Kelly A McGuire (PhD), executive director of hospitality and travel global practice, SAS and Dr. Breffni Noone, associate professor at Penn State, conducted a thorough study into the booking habits and influences of business travelers in the US (click here for details on the study).
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Navigating the online travel landscape

Navigating the online travel landscape | Tourisme Tendances | Scoop.it

The online travel landscape is complex and can be hard for a startup to navigate the different elements in addition to how they fit together. This breakdown of the online travel landscape by Mozio shares details on almost all aspects of the online travel industry, including OTAs, metasearch, hotel booking engines, merchandising platforms, airport parking, property management systems/hotel booking tools, cruise lines, multimodal search engines, traditional travel agencies and more. Many of the new travel start-ups are in a few categories, including peer-to-peer marketplaces, travel inspiration and discovery and multi-modal. Click here for additional details.


Via Tourism Australia
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How to defend online travel margins against web-scraping bots

How to defend online travel margins against web-scraping bots | Tourisme Tendances | Scoop.it
In the years since everyone became their own travel agent, finding the best deal has become almost a Vegas-like “beat the system” game.
NB: This is an analysis by Rami Essaid, CEO and co-founder at Distil Networks.
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After The Social Web, Here Comes The Trust Web

After The Social Web, Here Comes The Trust Web | Tourisme Tendances | Scoop.it
The bitcoin train is really made up of two revolutions in one: Money and finance, based on the bitcoin protocol, and exploiting the "currency programmability"..

Via ThomasTravelPRO
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Google pursues higher quality local reviews with Local Guides program

Google pursues higher quality local reviews with Local Guides program | Tourisme Tendances | Scoop.it
Google has launched a program called Local Guides in a concerted effort to increase the quality and quantity of local reviews on its platform.

Via Wendy Forbes
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II. Désintermédiation : "le moyen de doubler ses marges immédiatement !"

II. Désintermédiation :  "le moyen de doubler ses marges immédiatement !" | Tourisme Tendances | Scoop.it

Désormais, une agence de voyages, à l’aide d’une plateforme, peut parfaitement construire des séjours pour ses clients, même au bout du monde. La technologie autorise toutes les mises en relation dans des conditions parfaites de confort et de sécurité. S’agit-il de désintermédiation? ... 

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The reality of distribution in tours and activities

The reality of distribution in tours and activities | Tourisme Tendances | Scoop.it
I write this article in the hope that someday soon the reality of distribution in the tours and activities space will change, and change dramatically.
For years I’ve been advocating for increased distribution of things to do and for years I’ve been disappointed with the lack of uptake.
This past year, however, something changed; in-destination activities got a wake up in the form of the acquisition of Viator by travel brand giant, TripAdvisor.
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