Tourisme Tendances
Follow
Find
21.5K views | +6 today
 
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourisme et marketing digital
onto Tourisme Tendances
Scoop.it!

Ces start-ups qui font évoluer les rapports de force dans l’industrie hôtelière

Ces start-ups qui font évoluer les rapports de force dans l’industrie hôtelière | Tourisme Tendances | Scoop.it

Via Julien Chapillon, Forget Jérôme, Nicolas Graeff
more...
Forget Jérôme's curator insight, February 13, 2013 2:35 AM

Article très intéressant sur les évolutions de la E-distribution et notamment la réduction des coûts de distribution hôteliers car non, il n'y a pas que le modèle de la grosse commission Booking.com !

Tourisme Tendances
Actus, tendances et innovations du e-tourisme et des voyages. News, trends and innovations in the travel industry.
Your new post is loading...
Your new post is loading...
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Airbnb becomes official 'alternative accommodations' for 2016 Olympics

Airbnb becomes official 'alternative accommodations' for 2016 Olympics | Tourisme Tendances | Scoop.it

Rio de Janeiro's hotel bed shortage was eased on Friday, as online home share startup Airbnb inked a deal to be the official "alternative accommodations" sponsor of the 2016 Olympic games.

more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourism Social Media
Scoop.it!

Why the Apple Watch will enable personalised travel

Why the Apple Watch will enable personalised travel | Tourisme Tendances | Scoop.it
Apple’s multi-device platform has enabled its strong position in the smartphone market, and we can expect to see similar uptake in the Apple Watch.

Via Wendy Forbes
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from The Insight Files
Scoop.it!

TripAdvisor unveils global hotel report

TripAdvisor unveils global hotel report | Tourisme Tendances | Scoop.it

TripAdvisor has teased out a few of the results from its new global TripBarometer report. The study is the result of a major poll among some 44,000 travellers and hoteliers (ratio of around 3:1) around the world. TripAdvisor has claimed that its hoteliers on the survey have cited online reputation management as a key investment area for the coming year. Top-line findings show 41% of travellers are likely to spend more on a trip during 2015, with just under one-quarter claiming they will spend less. Global room rates are expected to rise this year. Click here to download the report.


Via Tourism Australia
more...
Panos Fotiadis's curator insight, March 27, 4:52 AM

Good news for hoteliers!

Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Facebook Launches Messenger Platform For Content Tools And Chat With Businesses

Facebook Launches Messenger Platform For Content Tools And Chat With Businesses | Tourisme Tendances | Scoop.it
Today at its F8 conference, Facebook announced its new Messenger Platform that will allow its 600 million users to create and share content with third-party tools, and communicate directly with businesses rather than calling or emailing them.
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Travel Tech and Innovation
Scoop.it!

Mobile will be a driving force in the travel industry for 2015

Mobile will be a driving force in the travel industry for 2015 | Tourisme Tendances | Scoop.it
By 2017 more than 30% of online travel bookings by value will be made on mobile devices, according to Euromonitor.

Via ALBERTO CORRERA, Luis Costa
more...
Panos Fotiadis's curator insight, March 27, 3:42 AM

May the (mobile) force be with you...

Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

WorldCraze: travelers bringing you products from abroad

WorldCraze: travelers bringing you products from abroad | Tourisme Tendances | Scoop.it
rldCraze is an intermediation platform that enables travelers to be put in relation with people wishing to purchase products that don’t exist in their country or that are cheaper abroad.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

TOM, Travel On Move – Wannago lève 300 000 euros et dynamise les Offices de Tourisme

TOM, Travel On Move – Wannago lève 300 000 euros et dynamise les Offices de Tourisme | Tourisme Tendances | Scoop.it
La startup aide les acteurs du Tourisme à maîtriser leur communication et leur contenu en livrant une information fiable et précise aux utilisateurs, notamment sur mobile.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Veille info tourisme - The future of chinese travel - Rapport IHG sur les villes qui bénéficieront le plus de la croissance mondiale du tourisme chinois à l’étranger d'ici 2023

Veille info tourisme - The future of chinese travel - Rapport IHG sur les villes qui bénéficieront le plus de la croissance mondiale du tourisme chinois à l’étranger d'ici 2023 | Tourisme Tendances | Scoop.it
Les Chinois sont en train de changer leur façon de voyager. A l’avenir, ils voyageront de plus en plus à l’étranger, vers des destinations de plus en plus lointaines, de plus en plus pour leurs loisirs et non plus majoritairement pour affaires. Ils dépenseront plus pour se divertir et feront encore plus de shopping. C’est un véritable tournant qui s’amorce.
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Travel Tech and Innovation
Scoop.it!

How the Internet of Things Changes Business Models

How the Internet of Things Changes Business Models | Tourisme Tendances | Scoop.it

Abstract illustration with logistics infrastructure Image source: www.kerlink.fr There has been great discussion about how the Internet of Things will chan


Via Alain Courbon, Luis Costa
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourism Social Media
Scoop.it!

TripAdvisor ramps up attractions strategy, shows why it splashed out $200 million on Viator

TripAdvisor ramps up attractions strategy, shows why it splashed out $200 million on Viator | Tourisme Tendances | Scoop.it

TripAdvisor is embarking on a major strategy to woo providers of tours and activities to the platform, with promises of direct sales to consumers.


Via Wendy Forbes
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from The Insight Files
Scoop.it!

The future of Chinese travel

The future of Chinese travel | Tourisme Tendances | Scoop.it

IHG has released a report detailing Chinese travel trends over the next decade. The report presents some interesting findings:

 

Annual arrivals from China will total nearly 97 million by 2023.88 million Chinese households will be able to travel overseas by 2023.In the next decade, over 60 million Chinese households will cross the annual income threshold of $35,000, at which point international travel becomes more affordable.Cities are the primary destinations for Chinese outbound travellers, with 85% heading for major cities around the world.Nearly 95% of total Chinese outbound travel spending is received by major global cities.Destinations with easier access, including simpler visa policies will gain most.

 

Three key trends in Chinese travel will emerge over the next decade:

Chinese demand for long-haul travel will experience huge levels of growth.Chinese travellers will mix business with leisure.Chinese travellers will spend more during overseas trips.

 

Click here to download the report.


Via Tourism Australia
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Using Chinese social networks vital to attract Chinese tourists

When looking for information, Chinese tourists go from basic information to specialised platform to e-reputation check on the search engine. They’ll use mainly Baidu to the almighty IWOM, internet word of mouth and video platforms to get a better idea of the destination or resort.
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from The Insight Files
Scoop.it!

Hitlist - a new way to distribute travel

Hitlist - a new way to distribute travel | Tourisme Tendances | Scoop.it

A new travel distribution start up, Hitlist, is targeting many segments across the inspiration, research and booking journey, but believes its 'sweet spot' is flexible travel. Hitlist targets leisure and business travellers who know where they want to go but are flexible on dates as customers as well as those tempted to travel by a good deal. Studies have shown that consumers visit an average of 32 websites before they complete a booking, with families taking an average of three weeks to book a holiday. The most difficult part of the process is finding attractive flights, and since this is where most people start their travel planning, it's also the area where an increase in conversion will have the greatest impact on the ecosystem. Hitlist aims to increase conversion by:

Making it easier to browse and evaluate options so consumers feel more confident that they're getting a good deal.Logging users' preferences so that if prices drop in the future for a trip that interests them, the platform will let consumers know.

Hitlist's goal is to help people travel more and help vendors sell more by reducing current inefficiencies in the system, therefore breaking down the barriers that lead consumers to delay or defer a purchase decision.


Via Tourism Australia
more...
Jamie Dela Torre's curator insight, March 15, 9:27 PM

Awesome! If you're wanting to travel around the globe, well, this would be also for you. http://goo.gl/3Z8Xej

Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourisme et marketing digital
Scoop.it!

Amazon teste la réservation d'hôtels

Amazon teste la réservation d'hôtels | Tourisme Tendances | Scoop.it
lechotouristique.com -
Aux Etats-Unis, le géant du commerce utilise sa plate-forme locale pour commercialiser différents hôtels.
...

Via Nicolas Graeff
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Le tourisme pour les pros
Scoop.it!

La France rate-t-elle le tournant de l’e-tourisme ? | Contrepoints

La France rate-t-elle le tournant de l’e-tourisme ? | Contrepoints | Tourisme Tendances | Scoop.it
Le tourisme du partage et de l’échange entre particuliers est possible grâce à une valeur montante : la confiance numérique. Les Français sont-ils prêts à s'y confronter ?

Via Gengembre Dominique
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourism Social Media
Scoop.it!

Time for airlines to rethink their social media marketing

Time for airlines to rethink their social media marketing | Tourisme Tendances | Scoop.it
Marketers have long extolled the benefits of social media marketing.

Via Wendy Forbes
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Automatic Newsletter, l'application qui transforme votre page Facebook en newsletter par email

Automatic Newsletter, l'application qui transforme votre page Facebook en newsletter par email | Tourisme Tendances | Scoop.it
Alors que le « reach »[1] des publications sur les pages Facebook de marques ne cesse de dégringoler (même si depuis ce petit nettoyage certains constatent une légère amélioration), il est peut-être opportun de se demander comment palier ce trou d’air avec d’autres techniques de ciblage de votre audience.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

United States: Google accused of favoring its own flight comparator

United States: Google accused of favoring its own flight comparator | Tourisme Tendances | Scoop.it
In the name of the American law that allows the “freedom of access to administrative documents,” the Wall Street Journal requested that the Federal Trade Commission (FTC), in the United States, transmits its investigation report on eventual anticompetitive practices by Google, dating from 2012. In an article published last week, we learn that the giant of Mountain View had favored its own services on its web browser, to the detriment of others. And particularly targeting travel services, through its flight comparator, Google Flight Search.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Grandes manœuvres autour de la cartographie sur mobile | Proxima Mobile

Grandes manœuvres autour de la cartographie sur mobile | Proxima Mobile | Tourisme Tendances | Scoop.it
Les technologies liées à la géolocalisation et au premier rang d’entre elles, les technologies cartographiques sont devenus stratégiques pour l’ensemble des acteurs de l’Internet. Ainsi, Google a célébré le dixième anniversaire de Google Maps.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

TOM, Travel On Move – Ceetiz.com lève 3 millions d’euros

TOM, Travel On Move – Ceetiz.com lève 3 millions d’euros | Tourisme Tendances | Scoop.it
Estimé à 100 milliards de dollars US, le marché mondial des activités touristiques est particulièrement attractif. Ce potentiel est renforcé par la montée en puissance des réservations en ligne dont la part actuelle, de l’ordre de 20% selon PhocusWright, devrait passer la barre des 50% d’ici 3 ans.
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Travel Tech and Innovation
Scoop.it!

4 Steps for Making Your Business More Emotionally Intelligent | CustomerThink

4 Steps for Making Your Business More Emotionally Intelligent | CustomerThink | Tourisme Tendances | Scoop.it
In a series of predictions for 2015, Clarabridge CEO Sid Banerjee said that businesses will focus on emotional intelligence to better understand and respond to customers. Businesses that use emotional intelligence to drive strategy will develop lasting, positive, and profitable relationships with their customers. What does it take to become an emotionally intelligent business? These four steps are a good place to start.

Via Luis Costa
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Facebook Plans To Turn Messenger Into A Platform

Facebook Plans To Turn Messenger Into A Platform | Tourisme Tendances | Scoop.it
Next week at its F8 developer conference, Facebook will announce new ways for third parties to offer experiences through its Messenger app, according to multiple sources. Facebook hopes to make Messenger more useful, after seeing Asia’s chat apps WeChat and Line succeed as platforms that go beyond just texting with friends.
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourism Social Media
Scoop.it!

Hotels for the Next Generation

Hotels for the Next Generation | Tourisme Tendances | Scoop.it
Marriott, Hilton and other big chains are appealing to “lifestyle” travelers, with lower prices, industrial design and high-tech everything.

Via Wendy Forbes
more...
india cox's curator insight, March 22, 5:46 AM

Wow these are amazing!

Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Is social media really a waste of time? Harvard professor gets it wrong | ZDNet

Is social media really a waste of time? Harvard professor gets it wrong | ZDNet | Tourisme Tendances | Scoop.it
An article on the Harvard Business Review site presents a limited, shortsighted perspective on the business value of social media and makes incorrect recommendations to readers. The author suggests social media is a waste of resources when the opposite is true.
more...
No comment yet.
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Here’s proof Airbnb is shaking up the hospitality industry

According to a recent report from Boston University, a 10% increase in Airbnb supply results in a 0.35% decrease in hotel room revenue, which translates into a 13% impact on revenue in Austin, Texas, which is home to the highest Airbnb supply. Nonetheless, hotel executives don't seem to be all that worried by these inroads.
more...
No comment yet.