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Ten social media and technology mega-trends to watch

Ten social media and technology mega-trends to watch | Tourisme Tendances | Scoop.it

I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Here are some highlights from this excellent report...

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Tourisme Tendances
Actus, tendances et innovations du e-tourisme et des voyages. News, trends and innovations in the travel industry.
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Wiidii : la première application universelle de conciergerie

Wiidii : la première application universelle de conciergerie | Tourisme Tendances | Scoop.it
Les Académies du Tourisme Numérique d’Aix-les-Bains, viennent de décerner le prix de l’innovation à cette application.

Cette dernière a pour finalité d’assister le voyageur dans tous ses déplacements.
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End of French hotels' price parity prompts fears of peak season 'chaos'

End of French hotels' price parity prompts fears of peak season 'chaos' | Tourisme Tendances | Scoop.it
Hotels in France are to be granted “unprecedented control” to dictate prices across all online channels from next month’s holiday peak period, it is being claimed.
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How to make mobile travel booking six times faster

How to make mobile travel booking six times faster | Tourisme Tendances | Scoop.it
Online travel agency bookings have undergone a massive shift.
For the first six months of 2014, over 40 percent of Americans booked travel reservations.
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SnapShot Travel secures Euro 25 million for hotel analytics tech

SnapShot Travel secures Euro 25 million for hotel analytics tech | Tourisme Tendances | Scoop.it
Significant jump in profile and expectation ahead for hotel technology startup Snapshot Travel after securing a Euro 25 million investment round.
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Thailand and China Top List of World's Most Connected Travelers

Thailand and China Top List of World's Most Connected Travelers | Tourisme Tendances | Scoop.it
Mobile usage is on the rise throughout the entire traveler journey and more are using their smartphones to book parts of their travel, according to the TripBarometer Connected Traveler⊃1; report released today by TripAdvisor.
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Tripadvisor devient un OTA avec une commission identique aux autres "Online Travel Agency"

Tripadvisor devient un OTA avec une commission identique aux autres "Online Travel Agency" | Tourisme Tendances | Scoop.it

Via Do You Trip
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Instagram adds travel search appeal

Instagram adds travel search appeal | Tourisme Tendances | Scoop.it

As if Instagram wasn’t appealing enough to the travel industry, it’s gone and introduced some brand new features for explorers. The app is introducing a largely improved search experience, including the addition of Places Search, which makes it easier to discover new places around the world. Ideal for researching exotic locations, exploring a new getaway destination or a hot new restaurant, taking a virtual look at a hotel or just seeing whether it's sunny at your favourite beach, the new feature brings a world of advantages for any travellers. On top of this, Instagram is also adding Top Search, which lets you search across People, Places and Tags all from a single search box. Find out more.


Via Tourism Australia , Wendy Forbes
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Routard.com is going to sell trips with tour-operators and comparators

Routard.com is going to sell trips with tour-operators and comparators | Tourisme Tendances | Scoop.it
The Routard website has formed partnerships with tour-operators and comparators to offers trips to its Internet users. A move to monetize its audience and its brand that is very popular amongs...
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France Launches French Tech Ticket, A Startup Visa For Foreign Entrepreneurs

France Launches French Tech Ticket, A Startup Visa For Foreign Entrepreneurs | Tourisme Tendances | Scoop.it
 French Minister of State for the digital economy Axelle Lemaire announced last week a new entrepreneur visa package called the French Tech Ticket.
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Ignore the hyperbole: SEO is alive and kicking in travel (even for the small guys)

Ignore the hyperbole: SEO is alive and kicking in travel (even for the small guys) | Tourisme Tendances | Scoop.it
"SEO is dead" is a well-known catchphrase, most commonly heard from newly unemployed spam merchants in bitter reaction to Google’s latest algorithm update.

Via Luis Costa
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All you need to know about hotel and flight wifi

All you need to know about hotel and flight wifi | Tourisme Tendances | Scoop.it

The need to get to information quickly means consumers expect it to be freely available. Vouchercloud has put together an infographic on Wi-Fi covering numerous sectors and drawing data from a huge range of sources. There are 58 million wifi hotspots in the world - one for every 117 people - but by 2018, there will be one for every 20 people. In the US, 73% of consumers say they would rather give up alcohol than wifi and 70% in India say the same. Such is the thirst for rapid access to information that consumers expect pages to load in two seconds (47%), abandon a page if it takes three seconds or more (40%), and tell friends about a bad online experience (44%). Find out more in the infographic above.


Via Tourism Australia
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Thomas Cook shoots for up to 70% web sales by 2020 |

Thomas Cook shoots for up to 70% web sales by 2020 | | Tourisme Tendances | Scoop.it
Thomas Cook Group is targeting up to 70% of sales to be made online within five years, as it continues its digital transformation

Via ALBERTO CORRERA, Luis Costa
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Why your hotel needs service on-demand

Why your hotel needs service on-demand | Tourisme Tendances | Scoop.it
Rather than diminishing hospitality traditions, on-demand mobile services can bring unprecedented convenience, customisation, and comfort to guests while increasing efficiency, feedback, and morale for staff—all of which translate to higher revenue.

Via Roland Schegg, Luis Costa
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Clock Software's curator insight, June 24, 2:14 AM

Opening a dedicated channel for guests to request, consume and pay for services whenever they need is what can make the difference from failure to success. Hotels that embrace digital technology to facilitate the always connected traveller in interacting with staff and consuming services are bound to experience revenue and loyalty growth, while those who ignore the trend are in great risk of losing business.

SnapShot Travel's curator insight, June 26, 8:53 AM

Study the term "convenience", it is a driving force marketers and hoteliers must not only understand, but in the end condone. 

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Airbnb open to the idea of working with travel agents

Speaking at a digital summit run by Travolution's luxury travel sister trade title Aspire on Monday, McClure said that while there is no official system set up or agent hotline to call, but that the company is evolving and is very open to ideas.
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Startup pitch: HomeToGo ready to take vacation rental metasearch global

Startup pitch: HomeToGo ready to take vacation rental metasearch global | Tourisme Tendances | Scoop.it
Today’s startup pitch comes to us from Berlin, where HomeToGo operates a metasearch engine for vacation rentals.
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Flight reviews could be the next big thing

Flight reviews could be the next big thing | Tourisme Tendances | Scoop.it

Expedia has been quietly testing flight reviews for the past 18 months - with results illustrating that they could become as important as hotel reviews. Expedia has discovered there is not only enthusiasm by consumers to share their feedback from a flight, but the presence of reviews in results has a clear impact on conversions. The company has already had 3 million flight reviews since the test began in early 2014, with it expected to reach over 5 million by the end of 2015. Consumers in the US are invited to leave a review of their flight via a post-trip email, similar to those issued for hotel reviews. The idea is to give as much information as possible to help customers make better flight choices. Flight reviews are becoming an increasingly important part of the purchase decision, with travellers looking to learn not only the difference in products and facilities on board but the quality of the overall experience. Find out more.


Via Tourism Australia
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Home sharing start-up attracts investment from hotel groups

Home sharing start-up attracts investment from hotel groups | Tourisme Tendances | Scoop.it
Hotel companies are investing in home-sharing start-up rivals to Airbnb and launching digital initiatives designed to cater to travellers looking for alternative forms of accommodation.
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G1G debuts travel insurance metasearch that’s global, mobile-first

G1G debuts travel insurance metasearch that’s global, mobile-first | Tourisme Tendances | Scoop.it
Travel insurance aggregator Go One Global has been around since 1985. But it has just launched its new platform for selling insurance to travelers worldwide at G1G.com.
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What tech-savvy travellers want, what the industry is giving them (or not)

What tech-savvy travellers want, what the industry is giving them (or not) | Tourisme Tendances | Scoop.it
New research reveals a worrying disconnect between what so-called connected travellers want from a trip and how hoteliers are failing to respond.

Via Luis Costa
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Instagram users challenged to create travel guides on a Budget

Instagram users challenged to create travel guides on a Budget | Tourisme Tendances | Scoop.it
A team of 28 Instagram users have been challenged by Budget Car Rental to create series of travel guides with less than £162, the average amount needed to spend on a weekend.
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Classement des chaînes hôtelières : l’Asie, terre d’avenir pour l’hôtellerie

Classement des chaînes hôtelières : l’Asie, terre d’avenir pour l’hôtellerie | Tourisme Tendances | Scoop.it
Les enseignes hôtelières gagnent un peu plus de terrain dans le monde, poussées par l’appétit grandissant des acteurs chinois et leur fort développement sur leur marché d’origine, mais pas seulement.
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Despite setbacks, Expedia CEO sees a bright future in activities, China and vacation rentals

Despite setbacks, Expedia CEO sees a bright future in activities, China and vacation rentals | Tourisme Tendances | Scoop.it
In a candid one-on-one, Expedia boss Dara Khosrowshahi shared his thoughts on tours and activities, China, vacation rentals and the company’s growth with Trivago, Travelocity, and — hopefully soon — Orbitz.
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The world of hotel web marketing, in one complex chart

The world of hotel web marketing, in one complex chart | Tourisme Tendances | Scoop.it
Rate parity, search engine optimisation, keyword buying, distribution strategies - themes that many a hotel owner or intermediary grapple over every day.

Via Wendy Forbes
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Les 4 tendances qui font changer le voyage d’affaires

Les 4 tendances qui font changer le voyage d’affaires | Tourisme Tendances | Scoop.it
26/06/2015 09:30:00Carlson Wagonlit Travel et Adagio Aparthotel publient simultanément une étude sur les attentes des voyageurs d’affaires.
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Move along, Twitter - Facebook will be the future of customer service in travel

Move along, Twitter - Facebook will be the future of customer service in travel | Tourisme Tendances | Scoop.it
Sorry, Twitter lovers - It’s time to upend some common assumptions. Forget the tweets, Facebook is the place.

Via Wendy Forbes
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Norman Peires's curator insight, June 28, 3:03 PM

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