Tourism Social Media
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Tourism Social Media
Using social media, apps, and online buzz to promote tourist attractions, hotels and restaurants
Curated by Wendy Forbes
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Cuomo orders revamp of New York State's tourism approach

Cuomo orders revamp of New York State's tourism approach | Tourism Social Media | Scoop.it

Gov. Cuomo Wants You — to visit the home of Uncle Sam in upstate Troy, N.Y.
Or head to Niagara Falls, the wineries along the Finger Lakes or even the Cheese Museum in rural Herkimer County.


Cuomo is restructuring the state’s Division of Tourism to get more people from the city and overseas to visit upstate, the Daily News has learned.

 

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The four top travel marketing campaigns showcased by Google's Creative Sandbox

The four top travel marketing campaigns showcased by Google's Creative Sandbox | Tourism Social Media | Scoop.it
In mid-September, Google launched Creative Sandbox, a "hub" where digital advertising agencies can spotlight marketing campaigns that are the most innovative and effective.
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Five Social Media Tricks Every Entrepreneur Should Know - Forbes

Five Social Media Tricks Every Entrepreneur Should Know - Forbes | Tourism Social Media | Scoop.it

“It’s 2012, and people don’t buy what you do but why you do it. Social media helps companies of all sizes expose the individuals behind the brand, humanize it and build influence,” says Amy Jo Martin, founder and chief of social media consultancy Digital Royalty and author of social media book Renegades Write The Rules, released this week.


Via Helder Gonçalves
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64 pc of smartphone restaurant searchers convert within an hour: report

64 pc of smartphone restaurant searchers convert within an hour: report | Tourism Social Media | Scoop.it

Mobile searches related to restaurants are more locally driven and more urgent than for categories such as travel and auto, with a conversion rate of nearly 90 percent, according to a new report from xAd and Telmetrics.

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Need a concierge? There's an app for that

Need a concierge? There's an app for that | Tourism Social Media | Scoop.it
Before the dawn of the Internet, there were few more reliable sources of local information, insider tips and helpful contacts than the dependably well-groomed hotel concierge.

 

But with the proliferation of online travel forums, user-review sites and interactive maps, what fate has befallen these custodians of good taste?
From so-called "concierge apps" that let hotel guests order room service at the tap of a touch-screen, to highly personal, bespoke concierge services that take the original concept to extravagant new heights, today's traveler has a multitude of concierge-style services to choose from.

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Why Travel Needs More Social Sharing

Why Travel Needs More Social Sharing | Tourism Social Media | Scoop.it

In a world with massive amounts of content generated by my friends, there is no single source to see where my friends have gone and what they did on their trip. Irrive aims to fix that problem. Irrive is a social scrapbook that automatically organizes an individual's or group's social media content (pictures, checkins, tweets, posts, etc.) around a specific event -- travel, party, wedding, weekend adventure, etc. Each Irrive social scrapbook has its own webpage and privacy setting, so it is easy to share.

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Madame Tussauds Hollywood Launches Social Media Figure Contest

Madame Tussauds Hollywood Launches Social Media Figure Contest | Tourism Social Media | Scoop.it

Madame Tussauds Hollywood, the legendary wax museum, announced this week the official kick off of its “Social Media Figure Contest” during Social Media Week Los Angeles, a worldwide event exploring the social, cultural and economic impact of social media.

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3 Myths About Booking Travel From the Source

3 Myths About Booking Travel From the Source | Tourism Social Media | Scoop.it
From cost to choice to flexibility, debunking three outdated notions about booking direct.
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A 3 step guide to DIY Keyword Research

A 3 step guide to DIY Keyword Research | Tourism Social Media | Scoop.it

A quick brief on the significance of Keywords. What is relevancy and what is popularity.

The writer will provide 3 step guide

1. Selecting the Keywords

2. Deffining the List

3. Choosing the Keywords

 

The rich diagrams is your best bonus.

 


Via malek, Aris Spanos
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Brand USA announces preliminary results of national tourism

Brand USA announces preliminary results of national tourism | Tourism Social Media | Scoop.it

Brand USA announced preliminary results of its national tourism marketing efforts. The announcement follows the release of a progress report by the Departments of State and Homeland Security on the advances made in travel facilitation since the announcement of the Executive Order on travel and tourism on January 19, 2012. The 180-day progress report outlines progress made by the departments to increase the flow of safe travelers to the United States.

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50% of Consumers Value a Brand's Facebook Page More Than Its Website [INFOGRAPHIC]

50% of Consumers Value a Brand's Facebook Page More Than Its Website [INFOGRAPHIC] | Tourism Social Media | Scoop.it
If you're debating the power of social media for branding, here's more proof that it matters.

Via Mike Cunningham
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Facebook Offers Are No Longer Free

Facebook Offers Are No Longer Free | Tourism Social Media | Scoop.it
Increasing revenue is agenda item one, two, and three at Facebook HQ these days.

Via Mike Cunningham
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Hotel websites linking to reviews

Hotel websites linking to reviews | Tourism Social Media | Scoop.it

The reviews on sites such as TripAdvisor may not all be rosy, but hotels can benefit from allowing potential guests to see other travelers' opinions.

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Turkish Ministry of Culture & Tourism claims top prize at World Travel

Turkish Ministry of Culture & Tourism claims top prize at World Travel | Tourism Social Media | Scoop.it

The Turkish Ministry of Culture & Tourism has been named Europe’s Leading Tourist Board at the World Travel Awards 2012.

 

Turkey’s minister for culture and tourism said: “We are thrilled to have won this prestigious travel award during a year which has seen a number of awards for Turkey and unprecedented press coverage.

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Marketing's Next Five Years: How to Get From Here to There

Marketing's Next Five Years: How to Get From Here to There | Tourism Social Media | Scoop.it

If Marketing Had a Five-Year Plan, Here's What It Would Be and What You Can Do to Prepare

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Mandarin Oriental ups customer engagement, personalization via relaunched site

Mandarin Oriental ups customer engagement, personalization via relaunched site | Tourism Social Media | Scoop.it

The site boasts a new layout, informative content, personalization and price matching. There are also more functions available on the brand’s lifestyle blog, Destination MO.

 

Mandarin Oriental’s new site can be found at http://www.mandarinoriental.com.

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Turns out, social media is a pain in the ass for destinations

Turns out, social media is a pain in the ass for destinations | Tourism Social Media | Scoop.it

Okay, maybe not a total pain in the ass – perhaps massively confusing. ROI, influence, Pinterest, fans, followers, friends – where do we go from here?

 

The promise of free promotion, easy communication and masses of consumer advocates singing the limitless, yet carefully crafted message of your brand has not developed as planned.

 

Of course, no one said it would.

 

Instead, tourism destinations worldwide find themselves in a fight for social relevancy. Adding more fans is problematic, as is expanding to other social networks.

 

Seriously, I know someone said this was free!?!?

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TripAdvisor Acquires Wanderfly To Continue Social Travel Push

TripAdvisor Acquires Wanderfly To Continue Social Travel Push | Tourism Social Media | Scoop.it

TripAdvisor, a site that offers free guides and reviews for various traveling adventures, has just acquired Wanderfly.

 

TripAdvisor has been slowly but surely integrating more social layers to its platform, with Friend of Friend reviews and a Local Picks Facebook app for restaurants. But the company’s acquisition of Wanderfly is taking that social integration to the next level.

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Why Social Media Makes Customer Service Better

Why Social Media Makes Customer Service Better | Tourism Social Media | Scoop.it

The social landscape is evolving, but one thing remains certain in all this uncertainty. Your ability to serve your customers, in the channels they wish to be served in, is critical to your business success. But social media customer service isn’t a cute tool to be used by opportunistic marketing departments to big up the brand; it is an essential method of communication that needs to become part of a clearly defined organizational model.

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Visit Richmond premiers new tourism video

Visit Richmond, the city's official tourism bureau, has released a new promotional video showcasing Richmond and surrounding areas.
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croak.it! Helps you Create and Share Audio

croak.it! Helps you Create and Share Audio | Tourism Social Media | Scoop.it

This is a great tool for creating short audio files which can be posted to Facebook, Twitter or shared by email. The tool runs in the browser but there are also apps for iPhone and Android. In the settings you can also change the speed and pitch of the wudio file. Very Useful.


Via Nik Peachey, Jamie Forshey, Jimun Gimm
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Can a road-tripper make his way around the US on $11-a-day using social media sites?

Can a road-tripper make his way around the US on $11-a-day using social media sites? | Tourism Social Media | Scoop.it
If the internet made the world into a community, social media is making it into a family. Complete strangers can catch a ride, bum a bed, and meet up for dinner.
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Locals hope yodelling class boosts Austrian tourism

Locals hope yodelling class boosts Austrian tourism | Tourism Social Media | Scoop.it

Go hiking in the Alps around Salzburg these days and you won’t be surprised to hear a resounding “Hol-la ra-e ho-e he!”

 

Amid the green pastures and snowy peaks that famously inspired Julie Andrews to launch into song in “The Sound of Music”, a new Yodel hiking trail — the first in the world — hopes to teach tourists and locals this unique art of singing.

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Wayne County Tourism bureau offers photo contest

Wayne County Tourism bureau offers photo contest | Tourism Social Media | Scoop.it

The Wayne County Convention and Tourism Bureau is encouraging area residents to get their cameras clicking again.

 

The bureau is sponsoring a fall photo contest. Its spring contest netted 300 photos. 

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Traveller types based on social media and technology habits [INFOGRAPHIC]

Traveller types based on social media and technology habits [INFOGRAPHIC] | Tourism Social Media | Scoop.it
Is there a correlation between how consumers use mobile phones or embrace social media channels such as Twitter and the type of traveller they are and trips they prefer taking?
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