Tourism Social Media
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Tourism Social Media
Using social media, apps, and online buzz to promote tourist attractions, hotels and restaurants
Curated by Wendy Forbes
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Four Creative Ways to Use Twitter to Generate Leads

Four Creative Ways to Use Twitter to Generate Leads | Tourism Social Media | Scoop.it

The social media network Twitter has a hidden power that few businesses are currently using. Twitter has serious potential as a way to generate leads for your business. Curious as to how you can use Twitter to generate leads? Read on, my friends.

 
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The 10 Commandments of a Social Media Strategy

The 10 Commandments of a Social Media Strategy | Tourism Social Media | Scoop.it

Dazed and confused about social media? You’re not the only one. Even the “experts” sometimes need to get back to the basics. Whether you have 10 years experience in social media, or you're simply aspiring to pen your first Tweet, you're in luck.

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LinkedIn Contacts: The CRM Tool That Simplify Hotel Social Network Collaboration

LinkedIn Contacts: The CRM Tool That Simplify Hotel Social Network Collaboration | Tourism Social Media | Scoop.it

Contacts is the smarter way to stay in touch with your most important relationships. This is your Hotels opportunity to bring all your contacts to one place.


Via Are Morch
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The Facebook Guide to Travel

Need a holiday but not sure where to go? Facebook has illuminating stats about the British Holidaymaker.
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Fewer, Bigger Travel Sites

The online travel search business is consolidating, as two of the biggest online travel agencies, Priceline.com and Expedia.com, buy smaller search engines.

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Beyond engagement and marketing – other growing pains for social media

Beyond engagement and marketing – other growing pains for social media | Tourism Social Media | Scoop.it
Listening to various panels at a recent event, I noticed many expressed a "wait and see" attitude about social media. Perhaps this reflects the reality that social media is still in its infancy.
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How to determine what's working in your social media campaign

How to determine what's working in your social media campaign | Tourism Social Media | Scoop.it

Even though social media has been around for a quite a while and is still trending, many digital marketers are struggling with how to measure the ROI of their social media campaign. This question gets asked a lot, even though many large and small organizations have already integrated this communication medium into their traditional marketing efforts.

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How Social Media Impacts Your Search Rankings

How Social Media Impacts Your Search Rankings | Tourism Social Media | Scoop.it

What can be confusing is understanding the impact of an individual post to your website ranking. While speaking at the social and search conference Pubcon in New Orleans this week several industry experts established some guidelines for improving your social signals.

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Kenya: Marketing Still a Challenge for Tourism

Kenya: Marketing Still a Challenge for Tourism | Tourism Social Media | Scoop.it

"One of the greatest challenges plaguing Kenya's hospitality industry and the East African region is lack of aggressive marketing.

This is despite having numerous tourism destinations across the region that would attract more tourists to the country"


Via Julien Dos Reis Pedro
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Place Branding - Discovering the Archetype: Interview with Günter Soydanbay

Place Branding - Discovering the Archetype: Interview with Günter Soydanbay | Tourism Social Media | Scoop.it

"Brand strategist Günter Soydanbay has a unique approach to place branding, which blends traditional strategy with psychology, mythology and storytelling. Actually, Günter sees himself less as a strategist and more as a corporate troubadour or a storyteller. He runs a popular industry blog where he showcases compelling articles about his work, ideas, and the latest developments in the branding arena. Günter’s enthusiasm and passion for his work shine through clearly in his blog. He walks the walk too, having considerable experience with clients in the public and private sector, including an especially notable city branding campaign for Turkey’s Izmir. Günter is also actively involved in promoting the Turkish Ministry of Tourism and Culture in North America."


Via Julien Dos Reis Pedro
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3 Reasons Why Pinterest is a Good Tool for Destination Marketing

3 Reasons Why Pinterest is a Good Tool for Destination Marketing | Tourism Social Media | Scoop.it
Pinterest is a digital bulletin board that is proving to be an interesting tourism marketing tool for destinations for 3 key reasons.
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CNN's Global Tourism Research depicts the reality for today's travellers

CNN's Global Tourism Research depicts the reality for today's travellers | Tourism Social Media | Scoop.it
International travellers are concerned about safety and security, price and reputation Destination websites are the #1 source of travel information
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Your Complete Social Media Disaster Response Guide

Your Complete Social Media Disaster Response Guide | Tourism Social Media | Scoop.it
Made a major flub in front of the whole world on social media? Here's how to respond.
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18 Fresh Stats About the Current State of Social Media Marketing

18 Fresh Stats About the Current State of Social Media Marketing | Tourism Social Media | Scoop.it

At some point or another, we’ve all heard people spout off about the “death” of social media. One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. So how should you, as a savvy inbound marketer, make sense of it all?

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Can tourism make the world a better place?

Can tourism make the world a better place? | Tourism Social Media | Scoop.it

“The future of tourism is really about you,” says former Calgarian Bruce Poon Tip, founder of 23-year-old G Adventures, a tour company operating in more than 100 countries. It’s about savvy travel consumers making sustainable travel choices.

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Learning when to promote your message, and when not to.

Learning when to promote your message, and when not to. | Tourism Social Media | Scoop.it
One of the hardest things about becoming the “voice” of an organization is figuring out what in the world to say. Do you promote your group endlessly? Do you send out fun links you think your constituents will enjoy?
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App helps wealthy travelers hitch rides on private jets

App helps wealthy travelers hitch rides on private jets | Tourism Social Media | Scoop.it

Wealthy travelers wanting to fly in style can book empty seats on private planes with a new app for a jet-sharing service.

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Syncapse puts dollar value to Facebook fan worth

Syncapse puts dollar value to Facebook fan worth | Tourism Social Media | Scoop.it
Combining how much online brand fans spend with how frequently they share their “likes” helps put a dollar value on a restaurant’s social media customer base.
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15 Ways To Make Social Media Work For You

More and more, I am hearing from my colleagues that they need to get into social media but have no idea where to start. With all the options available, it can be overwhelming and time-consuming as you grapple with the information.


My advice, get started but start small.

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Barbados Unveils New Tourism Initiative - (press release)

Barbados Unveils New Tourism Initiative -  (press release) | Tourism Social Media | Scoop.it

Barbados will spend $11 million dollars on a new initiative intended to boost its tourism industry. The extraordinary measures outlined in the plan caught the attention of Totally Barbados, which is committed to highlighting the latest developments in the Caribbean island.

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Tourist trends from A to Z

Tourist trends from A to Z | Tourism Social Media | Scoop.it

The annual tourist industry showcase Trenz attracted more than 1000 participants this week. Grant Bradley examines some key themes emerging from the $23 billion industry and why it is bouncing back

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Learning To Balance Your Social Network Life

Learning To Balance Your Social Network Life | Tourism Social Media | Scoop.it
Today’s world is quite different than the one our parents grew up in. It is fast-paced and only getting faster. Social networking has opened us up to levels of success that they couldn’t have even dream of.
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The Mobile Tourist: How Smartphones Are Shaking Up The Travel Market

The Mobile Tourist: How Smartphones Are Shaking Up The Travel Market | Tourism Social Media | Scoop.it

Smartphones and fast mobile Internet access have transformed nearly all facets of life, but travel has seen some of the most dramatic changes.

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USA Today Enters the Travel-Guide Game

USA Today Enters the Travel-Guide Game | Tourism Social Media | Scoop.it

With its signature bold visuals and mainstream sensibility, USA Today has entered the travel-planning arena.

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