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3 Facebook Mobile Marketing Tips

Are you ignoring the most engaged (and addicted) people on Facebook? Here are three services that can help your business attract legions of iPhone- and Android smartphone-wielding users.
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Tourism Social Media
Using social media, apps, and online buzz to promote tourist attractions, hotels and restaurants
Curated by Wendy Forbes
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The Stayful hotel app: No trend left behind

The Stayful hotel app: No trend left behind | Tourism Social Media | Scoop.it
Customized hotel recommendations? Yup. ApplePay? You bet. Listings that emphasis visuals? Sure thing. Stayful's new iPhone app showcases 2014 design trends.
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Australia is the most popular country on Instagram!

Australia is the most popular country on Instagram! | Tourism Social Media | Scoop.it

Australia has a new claim to fame: being the most popular country in the world on Instagram.

The official tourism Australia page @Australia has just amassed over one million followers, making it easily the most followed national destination page in the world.

The page, which is run by a small team of social media experts, has blown the completion out of the water, with it's British counterpart carrying only 131,000 followers, and the New Zealand account having only 30,000.

It features stunning images of quintessentially Australian icons like Kangaroos, Koalas and distinctly rugged landscapes, with many of the images garnering over 50,000 likes.

 

Tourism Australia's social media team has published a presentation outlining how it uses its @Australia Instagram page to inspire the world to travel to and through Australia. This can be viewed at http://www.slideshare.net/TourismAustralia


Via Julien Dos Reis Pedro
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Jake Red Dorman's curator insight, December 16, 12:15 AM

Some of the land scape pictures on this Instagram page make it easy to see why it is the most popular country on Instagram. The wild life also make this place look like an incredible place to visit. I also notices the different types of trees there. If I were to just look at this page not knowing that this was all in the same country, I would not say that most of these pictures were taken place.

Olivier P. Soares's curator insight, December 16, 7:13 AM

Excellent presentation of Australia's presence and success on instagram.

Amanda Morgan's curator insight, December 16, 10:12 PM

It is not surprising that Australia is the most popular country on instagram with all of its amazing sites and beautiful attractions.  Social media is becoming increasingly influential and virtual seeing the world through a cell phone suddenly makes it smaller, while it also advertises for  tourism.

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Social media: Changing the face of travel ‹ Impact Magazine

Social media: Changing the face of travel ‹ Impact Magazine | Tourism Social Media | Scoop.it

There is a new obsession sweeping the globe. Online photo sharing sites such as Instagram, Facebook and Tumblr have engulfed the world of travel, pulling it into a new era of escapism and social interaction. From beach selfies to montages of exotic cocktails and immense sunsets, the art of travel has perhaps been changed forever, with the birth of a new breed of tourist; snapping, filtering, cropping and sharing their holidays with hundreds of followers.

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City: #HowToSantaFe marketing campaign reaches 5 million people

City: #HowToSantaFe marketing campaign reaches 5 million people | Tourism Social Media | Scoop.it
The city’s #HowToSantaFe social media campaign didn’t #BreakTheInternet. But city officials say it exceeded their expectations, reaching 4.9 million people worldwide and generating 52.3 million views, according to a report released Tuesday.
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Agency 101: How to Build a Perfect Digital #Marketing Team - Search Engine Journal

Agency 101: How to Build a Perfect Digital #Marketing Team - Search Engine Journal | Tourism Social Media | Scoop.it
Building the perfect digital marketing team is crucial to online success, but it's not an easy task. Learn who you should be hiring and why here.
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To Buoy Tourism in Bermuda, a Campaign Turns to Social Media

To Buoy Tourism in Bermuda, a Campaign Turns to Social Media | Tourism Social Media | Scoop.it
Marketers flew popular users of networks like Instagram and Tastemade, whose users make videos about restaurants, to the island to foster promotion.
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Why you should avoid selling rooms for peanuts on last-minute hotel apps

Why you should avoid selling rooms for peanuts on last-minute hotel apps | Tourism Social Media | Scoop.it
This Thanksgiving holiday in the US was an eventful one for the hospitality industry, not least due to one particular last-minute hotel app.
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Instagram strategies for travel brands

Instagram strategies for travel brands | Tourism Social Media | Scoop.it

Images are more effective in communicating emotions and ideas than words. The reason for this is two-fold; humans interpret the world through visual queues before learning to read and the human brain processes images faster than text. An MIT study in 2014 revealed that it takes as little as 13 milliseconds for humans to process a dozen images. When it comes to printed information, an average American adult reads five words per second. Instagram unlocks the attributes of an image to connect people to their friends, family and brands in an unassuming way. Travellers are looking to their social networks for inspiration and recommendations, before, during and after their holidays. As user generated content is native to Instagram, it is becoming the most effective marketing platform in the evaluation stage - one step away from the purchase decision. Click here for more information.


Via Tourism Australia
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I Hate Thailand - reverse psychology clip goes viral, but will it work?

I Hate Thailand - reverse psychology clip goes viral, but will it work? | Tourism Social Media | Scoop.it
Tourism bosses in Thailand are no doubt extremely pleased that a quirky marketing campaign has captured the attention of many.
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Create Custom Tour Guides for Out of Town Guests

Create Custom Tour Guides for Out of Town Guests | Tourism Social Media | Scoop.it

May we recommend Jauntful, a new platform for making the world’s coolest city guides?

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Majority of Digital Travel Researchers Will Be Mobile by Next Year - eMarketer

Majority of Digital Travel Researchers Will Be Mobile by Next Year - eMarketer | Tourism Social Media | Scoop.it
2015 will be the tipping point: Half of digital travel researchers will check out flights, hotels and more not only on a desktop or laptop PC but also (or only) via mobile, eMarketer predicts. And smartphones are more commonly used for both researching and booking travel than tablets.

Via Andrea Rossi
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Olivier P. Soares's curator insight, November 28, 7:18 PM

Every year, mobile keeps on raising the bar higher.  What I would like to know in these statistics is what is the actual share of travel booking that are performed by the big players (Priceline, world hotel chains..) compared to independent or small players. 

This would be relevant and interesting stats to follow year on year.


Anyone can point me to any study as sort ?

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At Melbourne hotel, regular guests can leave their luggage behind

At Melbourne hotel, regular guests can leave their luggage behind | Tourism Social Media | Scoop.it
The Grand Hyatt Melbourne has launched its Leave it at Hyatt scheme, enabling visitors to safely store their belongings on site, ready for their next stay.
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New tourism marketing video for Spain: "Whatever you need, you need Spain"

"Few destinations offer you as many choices as Spain. Whatever kind of experience you want to have on your holiday, this country will give you more of what you need and more than you could imagine. That’s just how Spain is."

www.spain.info/whateverineedspain/en


Via Julien Dos Reis Pedro
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The end of the age of the travel app - hello, SnapApps

The end of the age of the travel app - hello, SnapApps | Tourism Social Media | Scoop.it
Every day we see it: Try me!! Download my brand new, amazing travel app!! NOW!!!
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HOTELS 2015 Forecast: Talking tech

HOTELS 2015 Forecast: Talking tech | Tourism Social Media | Scoop.it

While Facebook posts and Twitter feeds aren’t going to stop showing up on hoteliers’ marketing to-do lists, experts contend the operational models of “sharing economy” sites like Airbnb mean hotel companies need a seismic shift in their thinking. That starts with upping the ante on all aspects of the mobile experience.  - See more at: http://www.hotelsmag.com/Industry/News/Details/54924#sthash.CzA8eTCj.dpuf

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Facebook's 10 Most Popular Spots in the U.S. in 2014

Facebook's 10 Most Popular Spots in the U.S. in 2014 | Tourism Social Media | Scoop.it
This just in: Facebook just released 2014's top ten most checked-into places in the United States—the places where Facebookers happily said "Here I am!" Before you dismiss the likes of Disneyland, Universal Studios, and Hollywood as crowded tourist traps filled with selfie-taking Facebookers, check out our tips on how to make the most out of your experience at the top ten destinations. These
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Gonzalez & Associates's curator insight, December 12, 10:05 AM

Good to know.... Want to go?  Call us today!  727-362-6202

A professional Travel Agent is standing by..... =)

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Hotels top social media trends

Women are the most active on social media and Asians are more likely to be swayed by social adverts, according to Accorhotels’s latest Social Media Monitor.


The survey claimed four out of five respondents follow corporate brands on social media, with the Chinese and Vietnamese the most keen, and those from Japan, Australia and New Zealand the least.

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Mobile Trends for Destination Marketing, 2015

“What's are the key changes we can expect from the technological landscape, that will have great effect on travel marketing. This presentation focusses on mobi…”


Via Zac Woolfitt
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Serena McArter's curator insight, December 11, 3:48 AM

the rise of the silent travelller

Daijie Huang's curator insight, December 11, 9:35 AM

Mobile devices are becoming essential in traveling

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Luxury Hotel Offers Free Stays to Social Media Stars

All that time you thought was wasted on social media may actually pay off. If you're super-popular on Facebook or Instagram you can stay at a luxury hotel for free, courtesy of the new "Social Network
as Currency" promotion from the Nordic Light Hotel in Stockholm, Sweden.
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North Korea Launches Bizarre Website In An Attempt To Encourage Tourism

North Korea Launches Bizarre Website In An Attempt To Encourage Tourism | Tourism Social Media | Scoop.it

North Korea launched a travel website on Monday that is decidedly more strange than it is inviting -- particularly since the country currently has a ban on international tourists entering the country due to fears of the Ebola virus.

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Site offers users cash for their travel reviews

Site offers users cash for their travel reviews | Tourism Social Media | Scoop.it
Yonderbound is a new site that pays travelers for posting their opinions and generating hotel sales.
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Social Media Trends for Tourism Boards in 2015

Social Media Trends for Tourism Boards in 2015 | Tourism Social Media | Scoop.it

"This new, free Skift presentation, “Social Media Trends for Tourism Boards,” was presented by our data analyst Joyce Manalo at the Social Media Tourism Symposium in Nashville earlier this month, and contains the state of social media, case studies from six top tourism boards, and upcoming trends."


Via Julien Dos Reis Pedro
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Thailand Tourism Tries an 'I Hate Thailand' Strategy to Win Back Travelers

Thailand Tourism Tries an 'I Hate Thailand' Strategy to Win Back Travelers | Tourism Social Media | Scoop.it

The video called “I Hate Thailand” drew more than 1 million views within days of being posted last week.

But it turned out the clip was produced by Thailand’s tourism authority, using a counterintuitive strategy to attract tourists after the country’s image was battered by a military coup in May and the brutal murders of two British tourists on an idyllic beach in September.


Via Julien Dos Reis Pedro
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Morning News: Would You Book a Hotel on Amazon.com?

Morning News: Would You Book a Hotel on Amazon.com? | Tourism Social Media | Scoop.it
Amazon.com will launch a hotel- and resort-booking service as soon as January 1. Would you use it?
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