Insights online marketing Online Marketing Strategies in Travel 2015: 15 stats to consider The folks at EyeforTravel organize a series of quality events for travel industry stakeholders in North America, Europe and Asia throughout the year. I hav
This campaign is yet another example of something which the Digital Tourism Think Tank has reported on previously on numerous occasions. It is becoming increasingly valuable, and indeed important, to utilise authentic content produced by bloggers and other genuine local voices in order to convey something about a region that outsiders may not inherently understand, or even be aware of.
The City of Roswell invites UFO enthusiasts and skeptics alike to join in the celebration of one of the most debated incidents in history. The three-day event will feature guest speakers, authors, live entertainment, a costume contest, a pet costume contest, parade, family-friendly activities and more.
As if Instagram wasn’t appealing enough to the travel industry, it’s gone and introduced some brand new features for explorers. The app is introducing a largely improved search experience, including the addition of Places Search, which makes it easier to discover new places around the world. Ideal for researching exotic locations, exploring a new getaway destination or a hot new restaurant, taking a virtual look at a hotel or just seeing whether it's sunny at your favourite beach, the new feature brings a world of advantages for any travellers. On top of this, Instagram is also adding Top Search, which lets you search across People, Places and Tags all from a single search box. Find out more.
Personnel from the New Zealand tourist board have recently become bloggers and Instagramers in a digital campaign which is particularly aimed at Australians. The message behind this marketing push is to entice Australians to cross the Tasman and spend a winter weekend in Christchurch and Canterbury; two important cities in neighbouring New Zealand.
Most major airlines now employ a team of workers to respond to passenger complaints and questions that appear on social media sites such as Twitter . Spirit Airlines says "a big social media team costs money," so it uses a robot.
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Creating engaging newsletters with your curated content is really easy.