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How to Optimize Your Facebook Page for Facebook Graph Search

How to Optimize Your Facebook Page for Facebook Graph Search | Tourism Social Media | Scoop.it
Facebook Graph Search: learn how to increase your exposure and prepare your Page so that it comes up more often in Facebook searches.

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Tourism Social Media
Using social media, apps, and online buzz to promote tourist attractions, hotels and restaurants
Curated by Wendy Forbes
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Apple quietly releases best travel feature yet, the Apple SIM

Apple quietly releases best travel feature yet, the Apple SIM | Tourism Social Media | Scoop.it
For WiFi-hungry travelers, the true announcement during the Apple iPad event was the Apple SIM. This features allows users to seamlessly switch carriers.
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MobileSuites app a one-stop solution for hotel guest services

MobileSuites app a one-stop solution for hotel guest services | Tourism Social Media | Scoop.it
Many hotels offer smartphone apps, resulting in a patchwork of different downloads for each of the brands. This product uses GPS to determine which hotel a traveler is at, then enables him or her to order avaliable services.
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Ritz-Carlton Gives Guest Photographs a Boost.

Ritz-Carlton Gives Guest Photographs a Boost. | Tourism Social Media | Scoop.it

The Ritz-Carlton is giving guests the power of photography as part of their updated app. As part of the luxury hotel group's enhanced app, the Ritz-Carlton is allowing guests to ability to create their own personalized travel posters, complete with a destination stamp and social media sharing.

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Travel And Hospitality Trends Revealed Through Social Conversations

Travel And Hospitality Trends Revealed Through Social Conversations | Tourism Social Media | Scoop.it
Nowadays, travelers are connected like never before. Learn what we've discovered about travel and hospitality industry trends through social conversations.
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La Turquie se crée une nouvelle identité "Turkey, Discover the potential"

La Turquie se crée une nouvelle identité "Turkey, Discover the potential" | Tourism Social Media | Scoop.it

"La Turquie lance à son tour, sa marque territoriale en présentant son logo et sa signature – Turkey, Discover the potential.

Le président de la Turquie, Recep Tyyip Erdoğan, a présenté le logo comme étant «  a symbol of ‘The New Turkey’s’ self-confidence ». En plus de devenir l’identité graphique du pays, ce nouveau symbole « d’assurance »,  remplacera l’ancienne mention « Made in Turkey » sur tous les produits fabriqués en Turquie."


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#VirginHotels promises uninhibited #wifi for #Chicago launch

#VirginHotels promises uninhibited #wifi for #Chicago launch | Tourism Social Media | Scoop.it
In typical Virgin style, the company is teasing the launch of Virgin Hotels, its latest business strand, with a nice little video.

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How one airport is using technology to overhaul the passenger experience

How one airport is using technology to overhaul the passenger experience | Tourism Social Media | Scoop.it
Think the airport is just a place you go catch a plane? Think again.
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Google Flight Search, four years in: Not the competition-killer critics feared

Google Flight Search, four years in: Not the competition-killer critics feared | Tourism Social Media | Scoop.it
The airfare search was supposed to be a game changer, but it hasn’t changed much since 2011.
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The Challenge of Integrating User-Generated Content Into Travel Advertising

The Challenge of Integrating User-Generated Content Into Travel Advertising | Tourism Social Media | Scoop.it

"There is a wealth of incredible, authentic photos of destinations and hotels on social media today, and smart brands are learning what it takes to turn those uploads into campaigns that spread brand awareness beyond individual customers’ and visitors’ social media circles."


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Chi Vo's curator insight, October 10, 3:08 AM

Integrating user-generated content is rapidly gaining traction as an input into the consumer purchase decision making process. Developing web 2.0 is a phenomenon for travel business. Ideally, analyzing of these user-generated content helps to identify causes of satisfaction and dissatisfaction among reviewers. Many hotel companies have been including links to or part of these contents on their own company’s website as a marketing tool. The most popular website among this type of content is TripAdvisor. Realizing the important of this type of content in gaining more purchases from customers,  tourism and hospitality companies are taking this to the next step. They ask customers to be part of the company’s marketing campaign. This is where websites / phone applications such as Pinterest, Instagram, Facebook come into the game. It’s brilliant but if not managed well, it can become a curse. Digital Law has become stricter over the time and will keep being made tighter. Companies have to be smart not being caught on these illegal actions. With the right usage and well management, integrating user-generated content can have a big impact of the purchase decision of customer.

Stephen Crewson's comment, October 13, 8:33 AM
I recommend listening to Social Media Examiner's Michael Stelzner interview Jesse Desjardins on how Tourism Australia integrates user generated content. It is a worthwhile interview: http://www.socialmediaexaminer.com/fan-content-with-jesse-desjardins/
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How do travellers engage with different types of images?

How do travellers engage with different types of images? | Tourism Social Media | Scoop.it
Travellers like to see their hotel room before booking, so Rome2Rio added images of train, coaches and ferries into its search result.
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Airbnb planning a tours and city experiences service

Airbnb planning a tours and city experiences service | Tourism Social Media | Scoop.it

"Airbnb, the online spare room rental service, is preparing to branch out into new areas of travel including an online marketplace to allow locals to sell tours and other experiences in their city."


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Panos Fotiadis's curator insight, October 1, 3:09 AM

the shape of things to come ...?

Puerto Rico Revealed's curator insight, October 1, 12:35 PM

#airbnb is a force to look out for in the travel industry.  I'm wondering once they get a forum ala Trip Advisor how much dent they can make. 

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Where do you book a hotel in a week? New app has vacancies

Where do you book a hotel in a week? New app has vacancies | Tourism Social Media | Scoop.it
HotelTonight, the first mobile-only hotel reservations app, released a new version that provides hotel bookings up to seven days in advance.
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Best Luxury Travel Bloggers 2014

Best Luxury Travel Bloggers 2014 | Tourism Social Media | Scoop.it
Here are the best luxury travel bloggers for 2014, nominated by USA Today. The best of the best, these luxury travel bloggers include JustLuxe, Mrs. O Around the World, Pursuitist, Luxury Travel Mom and many more.
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Hotel Marketing Trends to Watch in 2015

Hotel Marketing Trends to Watch in 2015 | Tourism Social Media | Scoop.it

It’s that time of year again – the period in which we reflect back on 2014 and prepare for what 2015 will bring, and what it’ll mean for hotel marketers. Our new eBook, “Show, Share, Stand Out: The Most Important Hotel Marketing Trends to Watch in 2015,” looks at the core topics that will define 2015 that your hotel can’t afford to miss out on.


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WIHPhotel's curator insight, October 17, 6:09 AM

Summary

- Year in review

- Content Marketing

- The Shopping Journey

- The power of SoMo

- Targeting

- What the experts are saying

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How Amadeus, Concur and Sabre Humanize Their Brands on Social

How Amadeus, Concur and Sabre Humanize Their Brands on Social | Tourism Social Media | Scoop.it
Challenges and solution from travel tech companies marketing on social media.
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New app lets hotel guests find companionship on the road

New app lets hotel guests find companionship on the road | Tourism Social Media | Scoop.it

Billed as “The Travelers Social Network,” guests use the HelloTel app to check into their hotel and indicate whether they're there for “business” or “socializing.”   Once checked it, users can search for happenings in the area and can reach out to people either on the public forum or in a private message.

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Spoof Virgin viral ad from Thorne Travel sees bookings rocket 110%

Spoof Virgin viral ad from Thorne Travel sees bookings rocket 110% | Tourism Social Media | Scoop.it
Its stardust special effects, overly-enthusiastic locals and baggy ‘pilot’ outfit have sent people scoffing from Edinburgh to Sydney – but now Thorne Travel is having the last laugh, as its bookings have rocketed by 110 per cent since their ad went viral.
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iambassador bloggers to visit Jordan

iambassador bloggers to visit Jordan | Tourism Social Media | Scoop.it

Two months ago, the Jordan Tourism Board (JTB) and the worldwide leader in social travel digital campaigns, iambassador, announced a partnership to welcome a contingent of some of the world’s most influential travelers to help share the beautiful story of Jordan. - See more at: http://www.iambassador.net/2014/10/gojordan-2014/#sthash.o99enJdz.dpuf

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Hotel guests get luxury upgrade for volunteering at local nonprofits

Hotel guests get luxury upgrade for volunteering at local nonprofits | Tourism Social Media | Scoop.it
The Ritz-Carlton Hotel in Washington launched an offer that gets guests involved in community projects during their stay, in return for a host of complimentary perks.
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In Amsterdam, hotel lets guests order high street fashion to their room

In Amsterdam, hotel lets guests order high street fashion to their room | Tourism Social Media | Scoop.it
The Dylan hotel's Room Shopping service lets guests source products from the local 9 straatjes district and get them delivered to their room in under an hour.
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Top 10 Hotel Brands on Social Media for September 2014

Top 10 Hotel Brands on Social Media for September 2014 | Tourism Social Media | Scoop.it
A view of what the most popular hotel brands were sharing on social media last month.
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What Hoteliers Need to Know About Online Video

What Hoteliers Need to Know About Online Video | Tourism Social Media | Scoop.it
A recent study from Software Advice, backed up by a study from Google, sheds light on the most effective hotel promotional online videos.
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Koh Kek Wen's curator insight, October 7, 8:45 PM

As many people know, some hotel websites are not posting the actual photos of their products such as rooms, facilities and others. This may influence the customers' perspective towards the hotels once they arrived. Nowadays, majority of travelers will look through the many hotel's website before they decide to reserve a room. Usually a traveler will watch a promotional video via travel website or the hotel website itself as this is more accurate compared to the photos. However, travelers will be directed to other hotel's website if there is a link attached to the same page. Most travelers are looking for the type of rooms, facilities, amenities and transportation that best suited their needs and wants which will be their final decision.Online video showcase of a room represents a hotel's reputation to the outside world, therefore, it is very important that the hotel must show their specialties to the customers to help them make the best choice. To maintain long term business for a hotel, they must always update the newest promotional videos or photos to their website to attract more attention from customers. 

 

(184 words)

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Marketing watch: Marriott's Teleporters entertain and inspire newlyweds with virtual reality

Marketing watch: Marriott's Teleporters entertain and inspire newlyweds with virtual reality | Tourism Social Media | Scoop.it
Marriott is the next up to test virtual reality with its GetTeleported campaign targeting newlyweds outside of New York's City Hall.
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You are missing real opportunities - linking Social Media to the real world

You are missing real opportunities - linking Social Media to the real world | Tourism Social Media | Scoop.it
Your marketing efforts are somehow wasted if you invest lots of time and money in Social Media strategies that aren't linked to the real world. How to be successful with Social Media Strategies? Case study with a few brands.
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KLM Airlines' Lost & Found Dog Is a Fake Marketing Stunt

KLM Airlines' Lost & Found Dog Is a Fake Marketing Stunt | Tourism Social Media | Scoop.it
As it turns out, the "lost and found dog" that appeared in an adorable KLM Airlines video is not an actual service the company provides.
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