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Zombie Research: The Need for New Research Frameworks & Insights in a Networked World. Tim Stock

how outdated research frameworks are deadening opportunities for insights in a new network world

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Tourism Innovation
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Too many cooks ... Sack Hong Kong’s tourism officials and hand their jobs to a PR firm

Too many cooks ... Sack Hong Kong’s tourism officials and hand their jobs to a PR firm | Tourism Innovation | Scoop.it
Hundreds of millions of dollars are spent each year on promoting the city yet the results leave much to be desired
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Do millennials use travel agents?

Do millennials use travel agents? | Tourism Innovation | Scoop.it

Are travel agents still relevant for a generation that grew up with the likes of Expedia, Skyscanner and other online travel booking websites? According to a new survey, it’s a definitive yes! According to MMGY Global's Portrait of the American Traveller, the most online generation is also the group most likely to use a travel agent. The report found that 28% of millennials surveyed had used a travel agent in the past 12 months, compared with 15% of Gen X consumers, 13% of baby boomers and 21% of mature-aged consumers. Interestingly, the same report found that the millennial generation were by far the most knowledgeable consumers of the pack. Find out more.


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12 unusual hotels you won't believe actually exist

12 unusual hotels you won't believe actually exist | Tourism Innovation | Scoop.it
TripAdvisor's list of quirky places to stay redefines the phrase "unique sleeping experience"

Via Ranjan KHOTEJA
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6 Charts That Explain the State of Global Tourist Visas in 2016

6 Charts That Explain the State of Global Tourist Visas in 2016 | Tourism Innovation | Scoop.it
The world has less restrictive visa policies in 2016 than it did before the global economic crisis. Let's hope temporary setbacks from terrorist attacks and security fears do not cause Governments to send us backwards.

Via Roland Schegg
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add your insight ...

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Uganda Hires Three Global PR Firms to Market Her Tourism

Uganda Hires Three Global PR Firms to Market Her Tourism | Tourism Innovation | Scoop.it
Uganda Tourism Board has recruited three Public Relations firms to represent the country in source markets.
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Australia launches innovative international tourism campaign - Travelandtourworld.com

Australia launches innovative international tourism campaign - Travelandtourworld.com | Tourism Innovation | Scoop.it
Tourism Australia has launched its latest campaign, which is focused on highlighting the country’s world-class aquatic and coastal experiences, in a bid to lure more international visitors to Australia.     The new creative, the latest instalment in Tourism Australia’s …
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Les Alpes unies face aux défis communs

Les Alpes unies face aux défis communs | Tourism Innovation | Scoop.it
La démarche a été initiée à Grenoble en 2013.

L’Union européenne lançait mardi en Slovénie sa stratégie pour les Alpes. 7 pays sont concernés dont la France qui en a été le moteur ...


Via Francis Fiesinger Pro, luc Vandendriessche
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Francis Fiesinger Pro's curator insight, January 27, 8:10 AM

Les dossiers brûlants: hébergements tièdes, qualité de services, gouvernance territoriale, le numérique, les liens vallées montagne, entrepreneuriat en montagne, les mobilités, l'agriculture et la préservation de la biodiversité ...touchent à ma montagne !

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Destination marketing with Shopping Tourism tools

Destination marketing with Shopping Tourism tools | Tourism Innovation | Scoop.it
Shopping is a highly relevant component for travelers when choosing and preparing their trip
Andrea Rossi's insight:

UNWTO Global Report on Shopping Tourism (PDF link):

http://ftnnews.com/images/documents/shopping-report.pdf

 

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Tour operator predictions for 2016

Tour operator predictions for 2016 | Tourism Innovation | Scoop.it

U.S. travellers are concerned about terrorism but still want to visit emerging destinations on their next holiday, according to a poll conducted by the U.S. Tour Operators Association. Below are four takeaways on how tour operators expect consumers to travel next year:

 

Boomers want to tour - tour operators polled said that more than half of their customers are baby boomers, while those 35 to 50 years old represent one-quarter of their customers.Terrorism concerns are real - Tour operators think that terrorism is the top threat to traveller confidence in the U.S. in 2016, with global financial stability and political instability seen as lesser threats to traveller confidence.Everyone wants to visit Cuba - Cuba was named as the top emerging destination among tour operators, followed by Myanmar, Iceland, Colombia, Ethiopia and Japan.Italy remains the top international tourism destination - For the fourth year in a row, Italy was the top destination for U.S. international travellers, followed by the U.K., China, France, South Africa, Peru and India.

 

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Destinations establish way of measuring ROI of social media

Destinations establish way of measuring ROI of social media | Tourism Innovation | Scoop.it
Destinations are some of the most prolific users of social media - using a wide number of channels and often backed by hefty levels of marketing spend.
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The Biggest Thing We Learned About Millennials in Meetings in 2015

The Biggest Thing We Learned About Millennials in Meetings in 2015 | Tourism Innovation | Scoop.it
Skift spoke with a wide range of millennials working in the meetings and conventions industry in 2015, including both meeting planners and young executives
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The 10 best history and battlefield tours for 2016

The 10 best history and battlefield tours for 2016 | Tourism Innovation | Scoop.it
The best history holidays for 2016, including battlefield sites, expert-led
tours and special museum visits, in destinations such as Italy, Paris,
Morocco and Cuba
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Rescooped by Andrea Rossi from Innovation and trends in tourism
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Six Spa Trends to Watch in 2016

Six Spa Trends to Watch in 2016 | Tourism Innovation | Scoop.it
The Global Wellness Summit, held in Mexico in November, offered a much broader wellness focus than when it first launched in 2007 as the Global Spa Summit. But the spa industry continues to be a vital part of the wide spectrum of wellness businesses in the annual event.    
When Travel Market Report asked a few attendees to weigh in on new developments we might see in 2016 and beyond, they suggested the following: 

Via Roland Schegg
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How the Travel Industry Defines Innovation -- Skift MeetingsIQ

How the Travel Industry Defines Innovation -- Skift MeetingsIQ | Tourism Innovation | Scoop.it
The Skift MeetingsIQ newsletter defines the future of meetings and events with an emphasis on disruptive strategies that improve knowledge sharing. Subscri
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Rescooped by Andrea Rossi from DESIGN THINKING | methods & tools
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Over 700+ Entrepreneur Tools

Collection of tools & resources for startups & entrepreneurs. Emphasis is on already released tools requiring no coding, cheap / free / have free plan, or otherwise worthwhile for bootstrapping startups. Initially made for entrepreneurship students @ University of Calgary. Featured on ProductHunt.

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Michael Sabah's curator insight, February 2, 2:09 PM

Great compilation of free and cheap tools for design thinking and innovation!

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Hotel and tourism market experiences continued growth due to mergers and new trends

Hotel and tourism market experiences continued growth due to mergers and new trends | Tourism Innovation | Scoop.it

An all-star line-up of hotel groups will exhibit at MIPIM 2016 to speak on the rise of hotel & tourism sectors.

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Kenya receives UNWTO award for innovation and excellence in tourism - Travelandtourworld.com

Kenya receives UNWTO award for innovation and excellence in tourism - Travelandtourworld.com | Tourism Innovation | Scoop.it
Kenya has received the prize for innovation and excellence in tourism, in public policy and governance during the 12th edition of the UNWTO’s awards in Madrid, Spain, Wednesday. UNWTO recognised Kenya’s efforts for innovation, participation and involvement in the pursuit …
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Southeast Asian Tourism: 10-year plan to market region as a single destination - eTurboNews.com

Southeast Asian Tourism: 10-year plan to market region as a single destination - eTurboNews.com | Tourism Innovation | Scoop.it
MANILA, Philippines — Southeast Asian tourism ministers on Friday launched a 10-year plan to ramp up marketing of their region as a single ...
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Virtual reality primed to become a tourism marketing reality - Tnooz

Virtual reality primed to become a tourism marketing reality - Tnooz | Tourism Innovation | Scoop.it
It’s safe to say that 2016 will be the year that virtual reality (VR) emerges from the shadows, opening itself up to mass marketing and mass uptake.
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Tourism Australia's latest plan to attract big spenders

Tourism Australia's latest plan to attract big spenders | Tourism Innovation | Scoop.it
Tourism Australia has launched a $40 million marketing campaign in New York, using the voice of actor Chris Hemsworth, to help lure cashed-up foreign tourists.
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British Tourism Authority appoints new leadership for England

British Tourism Authority appoints new leadership for England | Tourism Innovation | Scoop.it

The British Tourist Authority has appointed a new interim director, England, Andrew Stokes.

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Chengdu takes another step forward onto global tourism map

Chengdu takes another step forward onto global tourism map | Tourism Innovation | Scoop.it
A favored destination in China for European tourists, Chengdu, the capital of Sichuan province, has become the first city in western China to adopt tax-refund policies for overseas travelers.
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Destination management tips from visiting lecturer Doug Lansky

Destination management tips from visiting lecturer Doug Lansky | Tourism Innovation | Scoop.it
On August 31st, we welcomed Doug Lansky as a guest speaker for the Contemporary Issues in Marketing class on Bulle campus. As an expert on the topics of travel
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Marriott & PCMA take meeting trends to the next level | Rus Tourism News

Marriott & PCMA take meeting trends to the next level | Rus Tourism News | Tourism Innovation | Scoop.it
What do wearables, telepresence, big data and CrossFit have in common? They’re key to leading trends that will shape how meetings could be imagined and
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Routes touristiques, patrimoine linguistique -Veilletourisme.ca

Routes touristiques, patrimoine linguistique -Veilletourisme.ca | Tourism Innovation | Scoop.it
Une bonne façon de mettre en valeur ses particularités culturelles et linguistiques est d’organiser l’offre de manière harmonieuse et de la promouvoir par l’entremise de routes touristiques qui deviennent de véritables moteurs de développement. Voici des exemples inspirants pour de petites communautés.

Via Roland Schegg
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