Technology is a tool used to enhance the customer experience; however, it can also be seen as a distraction, according to industry experts.
During the World Travel and Tourism Council (WTTC) Asia Summit 2013, leaders in travel technology gathered to discuss the future potential and current pitfalls that exist within the industry.
“Technology, well-being and design are the three mega-trends associated with the future traveller,” Hong Kong Polytechnic University Professor Kaye-Sung Chon said.
While technology is notably important for the next generation of tourists, its potential is still unclear.
Via Tourism Australia Global Insights