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The benefits of content curation for seo

In a recent survey of 1,550 US professionals on the impact of content curation for their business goals, 65% said content curation helped with regards to SEO. Not only that but data from 65M+ pieces of content curated on the Scoop.it platform show that an average of 40% of traffic comes from Google Search.


This presentation explains why and outlines content curation best practices for SEO.




Via Guillaume Decugis
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Chris Agro's curator insight, August 22, 6:56 AM

Content curation is a  great way to reinforce your interests, beliefs and knowledge. -Chris Agro (@agrotising)

wanderingsalsero's curator insight, August 22, 7:27 AM

I always sorta thought it was but it's nice to see somebody else thinks so too.  

Ken Dickens's curator insight, August 29, 12:46 PM

Yet more proof that you should Curate content in addition to creating it.  Third party curated content also has the advantage of adding credibility. -Ken

 

www.2080nonprofits.org

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MIT’s new social hub is the best-designed university portal ever - MIT’s new social hub is the best-designed university portal ever

MIT’s new social hub is the best-designed university portal ever - MIT’s new social hub is the best-designed university portal ever | Social Media in Manufacturing Today | Scoop.it
There are a million different things going on at MIT every day, and the Institute is using slick design and every imaginable social channel to put on a MAXIMUM display.



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The Anatomy of a Highly Shareable Infographic

The Anatomy of a Highly Shareable Infographic | Social Media in Manufacturing Today | Scoop.it
Make sure your infographics don't fall flat. Learn what essential elements you need to increasing sharing.

The hard truth about creating content online is the amount of time you put into it isn't always proportional to what you get out of it. We all hope that everything we do is a grand slam resulting in traffic, leads, and reporters clamoring to talk to you. 

But that's not always what happens.

Luckily, there are few things we can do to infographics to hedge our bets a bit. So, we put together the following infographic on making highly shareable infographics -- helping you rake in more views and conversion opportunities. Follow these tips, and your infographic will be much more likely to get shared. 




Via Lauren Moss
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Arnaud d'Haen's curator insight, June 24, 12:07 AM

Storytelling with images, what's new?

Eduardo Area Sacristan's curator insight, June 24, 1:43 AM

añada su visión ...

massimo scalzo's curator insight, July 4, 12:11 AM

The Essentila Elements of Infographic, piece by piece...

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What & Why People Share On Social Media (Infographic)

What & Why People Share On Social Media (Infographic) | Social Media in Manufacturing Today | Scoop.it

What people are sharing and how they’re sharing it is changing fast. A new infographic from Go-Gulf, a web design team based in Dubai, has gathered the latest data, which is now available in this newly released (July 2014) social media infographic. Here are the highlights…


Via Lauren Moss
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Lee Erpelo's curator insight, September 11, 12:16 PM

Some rules change, but this info shows that photos still perform better than text links on social networks.

In addition, marketers should pay attention to the reasons behind what drives people to share. You can definitely guarantee more views and more shares when you put more effort in understanding the motivations people have to share a specific piece of content.

JOSE ANTONIO DIAZ DIAZ's curator insight, September 21, 1:26 PM

agregar su visión ...

Raihan Roney's curator insight, September 22, 9:51 PM
Raihan Roney
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Building the Perfect Marketing Pin for Pinterest

Building the Perfect Marketing Pin for Pinterest | Social Media in Manufacturing Today | Scoop.it

Building the Perfect Marketing Pin for Pinterest: Essential tips on creating the perfect marketing pin for Pinterest. [INFOGRAPHIC]




Via Frédéric DEBAILLEUL
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ManufacturingStories's curator insight, September 6, 6:45 AM

add your insight...

Harmony Com's curator insight, September 15, 12:23 AM

Pour réaliser le pin parfait

Eric Bouchet's curator insight, September 21, 1:34 AM

C'est visuel et clair !

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6 Huge Benefits of Listening to Your Community

6 Huge Benefits of Listening to Your Community | Social Media in Manufacturing Today | Scoop.it
It often takes an outsider’s perspective to learn about new opportunities, whether they take the form of flaws, bugs, or unique use cases.



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3 SEO Techniques You Probably Haven’t Heard About

3 SEO Techniques You Probably Haven’t Heard About | Social Media in Manufacturing Today | Scoop.it

Search Engine Optimization, or SEO as we popularly know it, is perhaps the most important thing to do these days if a business wants to have a successful online presence. This post is about deviating from the traditional SEO concept and introducing 3 SEO techniques you (in all probabilities) do not know of yet.




Via Guillaume Decugis
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Guillaume Decugis's curator insight, August 25, 7:16 PM
And content plays a key role in #1 and #2. This is how much SEO changed in just a couple of years (even though you'll still encounter the backlink building dinosaurs...). To build on #1, content curation is a great way to add semantic power to content as it will naturally help you build content connections you didn't imagine and win long tail keywords you wouldn't have planned for.
TeresaSiluar's curator insight, August 25, 11:54 PM

Artículo con algunas técnicas para mejorar el SEO

Donna Bruno's curator insight, August 29, 2:03 PM

Check this out Coldwell Banker agents.

 

Being found on the internet is important to your business. Rules change all the time. Here are some new tips.

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46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic

46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic | Social Media in Manufacturing Today | Scoop.it

How often do you use Google to find something on the internet?

If like a lot of people you use Google every day you’ll be astounded by the number of hidden tips and tricks their search facility offers.

Find 46 of them featured in this infographic.




Via Lauren Moss
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Edgar Mata's curator insight, September 1, 7:09 PM

Cómo usar google

Kimberly House's curator insight, September 16, 3:57 AM

Fantastic infographic. This one goes on the door to my room. Great to share with classroom teachers as well. 

connie butcher's curator insight, September 23, 7:43 AM

Awesome information for educators and students!!!

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The Ultimate Directory Of Free Image Sources | Edublogger

The Ultimate Directory Of Free Image Sources | Edublogger | Social Media in Manufacturing Today | Scoop.it
So, you need an image for your blog? We’ve spent some time categorizing our favorite sources for free images and organizing them in such a way as to help you find what you’re looking for. Here are ...



Via Rob Hatfield, M.Ed.
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Mary Starry's curator insight, August 30, 12:21 PM

A faculty member can never have too many resources for images.

MrBieb's curator insight, September 2, 1:49 AM

Een heel bruikbare lijst om je voortaan geen zorgen meer te maken over het rechtmatig gebruik van foto's/afbeeldingen.

Ana Fernández's curator insight, September 2, 2:23 AM

¿Eres consciente de la importancia de utilizar imágenes de uso libre en tus proyectos?  ¿Alguna vez te has parado a pensar en los problemas que pueden derivarse del uso de imagenes de terceros? ¿Sabías que Google Imágenes permite filtrar las búsquedas por el tipo de licencia?

En este artículo nos presentan una selección de estos bancos de imágenes libres de derechos que nos serán de gran utilidad.

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46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic

46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic | Social Media in Manufacturing Today | Scoop.it

How often do you use Google to find something on the internet?

If like a lot of people you use Google every day you’ll be astounded by the number of hidden tips and tricks their search facility offers.

Find 46 of them featured in this infographic.



Via Lauren Moss
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Edgar Mata's curator insight, September 1, 7:09 PM

Cómo usar google

Kimberly House's curator insight, September 16, 3:57 AM

Fantastic infographic. This one goes on the door to my room. Great to share with classroom teachers as well. 

connie butcher's curator insight, September 23, 7:43 AM

Awesome information for educators and students!!!

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A Curated Collection of The Best Search Engines Organized Around Your Needs

A Curated Collection of The Best Search Engines Organized Around Your Needs | Social Media in Manufacturing Today | Scoop.it





Via Robin Good
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Fatima Formariz's curator insight, March 31, 2:41 PM

Refining research by choosing best fitting search engines..

Steve Whitmore's curator insight, June 17, 4:59 AM

Good reference list. I didn't realize there were so many search engines.

Pushpa Kunasegaran's curator insight, June 19, 4:58 PM

This is an excellent resource!

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Animaker - Make Animated Videos

Animaker - Make Animated Videos | Social Media in Manufacturing Today | Scoop.it
Animaker.com is a cloud-based do-it-yourself (#DIY) video making app that is bringing studio quality professional animation tools within reach of everyone.



Via Baiba Svenca
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Richard Whiteside's curator insight, August 12, 9:06 AM

Looks quite impressive. In beta currently, but worth keeping an eye on.

Aris P. Louvris's curator insight, August 13, 11:53 AM

Σε beta έκδοση, δωρεάν με εγγραφή...

Melissa Marshall's curator insight, August 25, 8:41 PM

Here is a new tool for making animations direct from the browser - no apps, no downloads, no cost. I have had a play and it looks pretty good!

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Start a conversation about a Pin - Pinterest

Start a conversation about a Pin - Pinterest | Social Media in Manufacturing Today | Scoop.it

Every day, people send more than two million Pins. Sending a Pin is a great way to let someone know you found something they’d love. We wanted to make it easier for you to have a good old fashioned conversation about those Pins. So now, when someone shoots you a Pin, you’ll be able to reply with a message or send a Pin back!..Read More....

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6 Ways to Derail Your Content Marketing Program

6 Ways to Derail Your Content Marketing Program | Social Media in Manufacturing Today | Scoop.it

Almost every business claims to have a content marketing program. But modern content marketing is not simply a matter of slapping up content as a part of your marketing program. Real content marketing is a modern thing, catalyzed by a combination of social technology, business analytics and the changing needs of customers.

 

A real content marketing program is developed in concert with the needs of both sales and marketing. It acts both as education and to generate leads. It should be interactive. And smart content marketers figure out ways to solicit ideas for content from the customers and from outside the business.

 


There are many ways to successfully operate a content marketing program. But, more often, businesses become ensnared by common pitfalls and their content marketing efforts fail to produce. Here are the six most common failures of content marketing – as a content marketer myself, I’ve seen each of them debilitate otherwise promising programs.





Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, July 31, 6:52 AM

A great set of cautionary #contentmarketing failure points that every #brandmanager needs to know. Post on your bulletin board. 

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The Curator Job Is To Unpack Specialized Information To An Interested Audience

As the director of the Metropolitan Museum of Art in New York, Thomas P. Campbell thinks deeply about curating—not just selecting art objects, but placing them in a setting where the public can learn their stories.




Via Robin Good
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Gust MEES's curator insight, September 25, 5:11 AM

It's similar for content curation...


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


Quran Coaching's curator insight, September 25, 6:42 AM

The Quran-Coaching is the best platform for the quran learning by taking online quran classes.
http://goo.gl/st4aLZ
Like/Share/Comment.
#quran #onlineQuran #islam #Tajweed

Ajo Monzó's curator insight, September 26, 4:20 AM

Muy interesante y profunda  charla sobre el concepto de "curación" .

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37 Point Checklist: How to Create Content That Will Increase Your Traffic by Tomorrow Morning

37 Point Checklist: How to Create Content That Will Increase Your Traffic by Tomorrow Morning | Social Media in Manufacturing Today | Scoop.it

Have you ever wondered if the content you are writing sucks? If no one likes your content, you won’t get any social shares, linkbacks, or traffic.


Whether you write content for B2B or B2C sites, there is an art to content creation.


Follow the tips below, and you’ll increase the likelihood of your content being shared, which will help you generate traffic.


Here is a 37-point checklist that will help you create great content....




Via Jeff Domansky
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Jedidiah Yousefi's curator insight, September 17, 1:24 PM

This article is spectacular! It gives you 30 some ideas on how to better receive traffic from a business to business scenario or from business to consumer. This can be very helpful in marketing today; especially when there is a need to haul in consumers and to get attention. Here are some of the suggestions that are mentioned in the article :

Limit your paragraphs – ideally, your paragraphs shouldn’t be longer than 5 to 7 lines. This will make your content easy to read.A picture says a thousand words – all text with no images makes content boring.Make your images relevant – don’t use pictures for the sake of using them. Make sure they are relevant to your content.Create an expectation within your intro – once people read the intro, they should know what to expect from the rest of your post.Let your personality shine – from vulnerability to humor, show off your personality. Let your readers get to know you. 

These are all great tips for marketers to use when working on line, posting content, or writing something. One I particularly like is too “have an emotional crack" another wards, be funny and crack a joke. When you are boring, you lose the focus of the people you are trying to PRECISELY get.

Ally Greer's curator insight, September 19, 11:42 AM

Three great lists divided into "general," "B2B writing," and "B2C writing."

CESSON's curator insight, September 26, 4:58 PM

Raise your reach and interactive numbers with these helpful tips. 

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10 Tools to Create Beautiful Infographics and Visualize Data - noupe

10 Tools to Create Beautiful Infographics and Visualize Data - noupe | Social Media in Manufacturing Today | Scoop.it

They used to say content is king. But what really makes up content? Gone are the days when “content” meant purely text. Today, if you want to engage and enchant your customers, your content must have some visual cues. The human brain processes visual information much quicker than text. And with web 2.0 visuals like infographics, you can convey complex, boring data in a meaningful manner. Although infographics make things simpler, it can be time-consuming to create them. Here is a list of my top 10 tools to create your own beautiful infographics and more visual content (no Photoshop required!).




Via Jeff Domansky
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Michelle Gilstrap's curator insight, September 4, 1:55 PM

Good information about Infographics and how to use these tools

Vicky Dobbin's curator insight, September 4, 6:38 PM

Are infographics overused?

Jennifer Yaniz's curator insight, September 4, 7:48 PM

Everything I do nowadays id infographic inclusive, which I can easily share on social media for a client and get great results!

Thanks for the info

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Why Pharma Should Rethink How To Use Social Media -

Why Pharma Should Rethink How To Use Social Media - | Social Media in Manufacturing Today | Scoop.it

Getting down to it, the impact of patients and practitioners going online to research, communicate and make healthcare decisions has transformed the entire healthcare communications paradigm. For the pharmaceutical industry, this shift has been met with trepidation of how to effectively embrace the opportunity of leveraging social media for business goals.




Via Philippe Marchal/Pharma Hub
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Natasha Brachet's curator insight, September 4, 12:57 AM

"72% of adult internet users have searched online for information about health issues"

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Third-party content is 4x to 7x more trusted than your own

Third-party content is 4x to 7x more trusted than your own | Social Media in Manufacturing Today | Scoop.it
"I had always believed that most of the marketing content used by a company should be developed internally (...). Because of three recent research studies, I now have a different view on this issue."

Source: customerthink.com

Some people still think that the only type of content that can demonstrate your expertise and show your thought leadership is the one you create.

If you're still thinking that, think again as the data has spoken. Continue reading →

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How to Write Better Headlines [Infographic]

How to Write Better Headlines [Infographic] | Social Media in Manufacturing Today | Scoop.it

Here are some tips for writing more compelling headlines...

The infographic by Neil Patel from Quick Sprout will give you a simple formula for enticing headlines. Though there's no one-size-fits-all headline trope that guarantees a crazy influx of traffic, the tactics below should help you tweak your headlines to get your posts the attention they deserve.



Via Lauren Moss
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Kim Borghouts's curator insight, August 30, 9:36 PM

Some helpful hints for heading writing.

Smartwords's curator insight, September 4, 9:13 AM

Le titre est le produit d'appel de votre contenu. Rendez-le le plus attractif possible !

Mary Clark's curator insight, September 29, 7:39 AM

There are some great tips here. Our 7th grades write newspaper front pages for an historical fiction project, and last year we talked about good headlines and captions. I'll share this with them this year. 

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The benefits of content curation for seo

In a recent survey of 1,550 US professionals on the impact of content curation for their business goals, 65% said content curation helped with regards to SEO. Not only that but data from 65M+ pieces of content curated on the Scoop.it platform show that an average of 40% of traffic comes from Google Search.


This presentation explains why and outlines content curation best practices for SEO.




Via Guillaume Decugis
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Chris Agro's curator insight, August 22, 6:56 AM

Content curation is a  great way to reinforce your interests, beliefs and knowledge. -Chris Agro (@agrotising)

wanderingsalsero's curator insight, August 22, 7:27 AM

I always sorta thought it was but it's nice to see somebody else thinks so too.  

Ken Dickens's curator insight, August 29, 12:46 PM

Yet more proof that you should Curate content in addition to creating it.  Third party curated content also has the advantage of adding credibility. -Ken

 

www.2080nonprofits.org

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Your 2014 Digital Marketing Roadmap - Marketing Technology Blog

Your 2014 Digital Marketing Roadmap - Marketing Technology Blog | Social Media in Manufacturing Today | Scoop.it

Sometimes it’s easier to just follow the dotted line as you’re looking to ensure your digital marketing is balanced and complete. This infographic compliments of Two Legit aims to do just that, walking you through your web presence, mobile, ecommerce, outbound, inbound, content and social media marketing initiatives.+

One element lost in this infographic is the ability for all of the strategies to work with one another. For instance, utilizing your content marketing to power newsletters that are optimized for mobile devices. That’s not defined in this infographic but it’s an absolute necessity if you’d like to fully leverage email and ensure your emails are read properly. I’ve written before that the modern digital media consultant is more of a conductor, balancing the volumes of each strategy to make some sweet, sweet music!+

More often than not, we find that the key to marketing well isn’t doing everything… it’s balancing a combination of strategies, amplifying the impact by having them work together, and understanding how much of each strategy to initiate in order to maximize results. That said – this is still a great checklist to go down and ensure you’re not missing anything! This infographic also provides some statistics behind the digital marketing trends.

 



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Jeff Domansky's curator insight, August 16, 6:17 PM

Great infographic good luck at digital trends.

Paulo Stamm's curator insight, August 17, 2:44 PM

Excelente gráfico sobre marketing tecnológico.

Steve Whitmore's curator insight, August 18, 5:29 AM

Something to think about??? I need to examine more closely.

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The Secrets to Writing an Attention-Grabbing Blog Post [Infographic]

The Secrets to Writing an Attention-Grabbing Blog Post [Infographic] | Social Media in Manufacturing Today | Scoop.it

Do you know what elements go into a great blog post? Get the inside scoop here.




Via Lauren Moss
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2DiFore Marketing Solutions's curator insight, April 16, 4:50 AM

Tips for being a great #blogger revealed!

Nine0Media's curator insight, April 16, 8:55 AM

#Wordpress #Nine0Media

Susan Kay Daniels's curator insight, July 18, 4:09 PM

This infographic gives us invaluable and extensive information to make our blog posts stand out and be noticed. A lot of work went into this - just check out the sources!

Warmly,

Susan

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53+ Free Image Sources For Your Blog and Social Media Posts

53+ Free Image Sources For Your Blog and Social Media Posts | Social Media in Manufacturing Today | Scoop.it
In social media, we're all increasingly thinking about visual content. But there's one question we get asked quite often: Where can you find free, good quality images that are cleared to use for your blog posts or social media content?...



Via Ana Cristina Pratas
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Readymag

Readymag | Social Media in Manufacturing Today | Scoop.it

readymag was founded in 2012 starting with the simple idea that everyone can be a publisher. Finding inspiration in the beauty of printing and functionalist design philosophy, we started to rethink digital interfaces to build the most elegant, powerful and easy-to-use online publishing tool. At Readymag, we’re passionate about thoughtful design and truly believe that better tools empower people to self-express and inspire to create a better content.



Via Nik Peachey
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Lento Mar De Ana's comment, August 11, 9:40 PM
Totally agree with you. My first thinking was "my students can work it as project".
Filipe Cálix's curator insight, August 13, 12:36 PM

Mesmo a versão gratuita  de Readymag permite a criação de produtos com um aspeto muito moderno e elegante. Os portefólios e  as apresentações podem ajudar muito o trabalho dos alunos e com os alunos.

Ramon Pavia's curator insight, August 14, 12:03 AM

Seems to be a useful and easy-to-use tool....

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What Does Organic SEO Mean? SEO Infographic by SEO Sherpa | #TheMarketingTechAlert

What Does Organic SEO Mean? SEO Infographic by SEO Sherpa | #TheMarketingTechAlert | Social Media in Manufacturing Today | Scoop.it
Have you ever wondered what organic SEO really means. This infographic explains the difference between organic and non-organic or manufactured SEO.


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iNeoMarketing's curator insight, March 9, 5:42 PM

h/t to http://www.marketingtechblog.com/organic-seo/.

Keyur Parmar's curator insight, August 5, 11:05 PM
Great info for organic search
WebTech Group STL's curator insight, August 6, 11:33 AM

Great intel...........we are seo experts.