Social Media in M...
Follow
Find
2.2K views | +0 today
 
Rescooped by ManufacturingStories from Curation, Social Business and Beyond
onto Social Media in Manufacturing Today
Scoop.it!

Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | Social Media in Manufacturing Today | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
more...
Siri Anderson's curator insight, February 1, 2014 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 6:49 AM
(null)
Social Media in Manufacturing Today
Social Media Brings Manufacturers, Educators, Workers, Customers & Communities Together
Your new post is loading...
Your new post is loading...
Scooped by ManufacturingStories
Scoop.it!

This is Your Brain on Content Marketing | McMURRY/TMG

This is Your Brain on Content Marketing | McMURRY/TMG | Social Media in Manufacturing Today | Scoop.it
The marketing landscape is a complex space. Success is equal parts art and science. It takes varied perspectives to see the big picture and the moving parts simultaneously.
ManufacturingStories's insight:

Linking your brand with relative and interesting content is what really attracts Millennials.  Don't forget lots of sharing options & careful use of #hashtags. 

more...
No comment yet.
Rescooped by ManufacturingStories from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

5 Tools to Track Dark Social Sharing

5 Tools to Track Dark Social Sharing | Social Media in Manufacturing Today | Scoop.it

There are new tools that allow marketing professionals to correctly understand traffic origins and therefore study their behaviour and conversions. In this post, you'll find 5 tools to help you track dark social sharing.


Via Kamal Bennani
more...
No comment yet.
Rescooped by ManufacturingStories from InformationCommunication (ICT)
Scoop.it!

Social Media Strategy Template | Social Media Strategy | Online PR | Proactive Report | Sally Falkow

Social Media Strategy Template | Social Media Strategy | Online PR | Proactive Report | Sally Falkow | Social Media in Manufacturing Today | Scoop.it

Only 38 percent of companies have a defined social media strategy. Use this 10 point social media strategy template to get a head start in 2015.


Via ICTPHMS
more...
Tony Guzman's curator insight, March 16, 9:37 AM

This article shares a 10 point social media strategy guide. Anyone using these points already?

Amelie Hyams's curator insight, March 19, 4:06 PM

Always great to have a social media plan. This template makes creating one pretty straightforward.

Alberto's curator insight, March 26, 6:12 PM

Define Your Social Media Strategy: Dr Alberto Empowers

Scooped by ManufacturingStories
Scoop.it!

A Step-by-Step Workbook Guide to Get Your Content Marketing Program Off the Ground

A Step-by-Step Workbook Guide to Get Your Content Marketing Program Off the Ground | Social Media in Manufacturing Today | Scoop.it
Is your content marketing viewed as an on-demand service? Change that thinking and work on the easy-to-complete exercises in Content Marketing Institute’s new workbook, Launch Your Own Content Marketing Program.
ManufacturingStories's insight:

Content marketing is one of the best drivers of new business for your product or service business.

more...
No comment yet.
Rescooped by ManufacturingStories from Extreme Social
Scoop.it!

How to Use the Right Photo to Boost Your Brand

How to Use the Right Photo to Boost Your Brand | Social Media in Manufacturing Today | Scoop.it
Pictures have the ability to tell our stories better than written word.

Via Rami Kantari
more...
Jakarta Web Developer's curator insight, March 7, 10:48 AM

Web Design & Development

#Jakarta #WebDesign #WebDeveloper #GraphicsDesign #News

https://www.facebook.com/JakartaWebDeveloper

Idris Grant's curator insight, March 8, 10:57 AM

Great article about boosting your brand...

Scooped by ManufacturingStories
Scoop.it!

This Week in Content Marketing: The Media Industry Is Desperately Confused

This Week in Content Marketing: The Media Industry Is Desperately Confused | Social Media in Manufacturing Today | Scoop.it
In the episode, Joe and Robert discuss Uber's new magazine and negativity around ghostwriting. Plus, the boys talk media-landscape confusion, bad native advertising, and Dove's non-beautiful move. Raves – airline safety, nifty titles.
more...
No comment yet.
Rescooped by ManufacturingStories from visualizing social media
Scoop.it!

Should I Post This? Your Guide to Social Media [Infographic]

Should I Post This? Your Guide to Social Media [Infographic] | Social Media in Manufacturing Today | Scoop.it

Social media is often used for personal expression; to show special interests, proud moments, something informative, and personal statements. Social media accounts can be an extension of who were are. We live in a time where we can reach more people than in person. It can be tempting to tell everyone everything...


Via Lauren Moss
more...
Chris Gower's curator insight, March 5, 11:06 AM

Some valuable e-safety thoughts :) 

Owen Kim's curator insight, March 7, 4:48 AM

Social media is something that almost everyone uses and can give significant impact to people. Some people cannot differentiate what is and what is not appropriate to upload or publish hence it is good that everyone knows what and when to upload. Some people now days leave negative comments because of inappropriate posts which may lead to conflicts between people or hurting one's emotion. I feel that people should be sensitive when uploading a post so that negative impacts of social media will not worsen.

Sze Min's curator insight, March 8, 6:20 AM

Almost everyone has social media accounts nowadays. But it stills narrow down to whether you are using it appropriately or not. Especially when the social medias are linked together, you would have to be careful on how you use it, as once the photos or status are online, everybody in the world would be able to see it.

Rescooped by ManufacturingStories from School & Learning Today
Scoop.it!

How To Create A Perfect Tweet [INFOGRAPHIC]

How To Create A Perfect Tweet [INFOGRAPHIC] | Social Media in Manufacturing Today | Scoop.it
Much has been written about how to write the perfect tweet, from what link shortener to use to how many characters to leave room for retweets.
Now the folks at Neomobile have tried their hand at creating a guide to composing the perfect tweet.

Via Brian Yanish - MarketingHits.com, ManufacturingStories
more...
Pyramid Point Acct.'s curator insight, March 9, 8:44 AM

how to write a best tweet....

Martin (Marty) Smith's curator insight, March 13, 7:58 AM

Great Brian Yanish share (as always).

Tamasa Nelson's curator insight, March 16, 10:49 PM

Info graphics are a great way to assemble and distribute information, especially data in one document. Teachers can request their students to compile data and create a visual to share quantifiable information.

Scooped by ManufacturingStories
Scoop.it!

8+ Key Elements to Get the Most from Your eBook

8+ Key Elements to Get the Most from Your eBook | Social Media in Manufacturing Today | Scoop.it
The payback of a well-designed, well-packaged, and strategically distributed eBook can be huge for your brand. Make sure you have the tools to maximize its potential to help convert visitors into leads and leads into customers.
more...
No comment yet.
Scooped by ManufacturingStories
Scoop.it!

Sources and Tags: Dennis O'Connor's Curating Secrets

Sources and Tags: Dennis O'Connor's Curating Secrets | Social Media in Manufacturing Today | Scoop.it

There's no question that Dennis O'Connor has found much success on Scoop.it. It wasn't all coincidental, though. Dennis shared with us two of his best curation secrets and tricks:


1. Develop multiple sources for your topics
It's important to carefully think through the keywords that you set for your topic so that Scoop.it can crawl the web and provide you with interesting and relevant content and inspiration. In addition to taking full advantage of this, Dennis also uses other tools like Twitter, StumbleUpon, and Prismatic to find content to share on Scoop.it. Once he finds the content he wants to share with his audience, he uses Scoop.it as his social media hub to add value to that content and share it everywhere.


2. Tag your posts
Dennis takes a lot of time to tag each of his posts. This allows him, he explained, to assemble publications based upon his tagged topics. When he's using his information on Scoop.it for his E-learning classes, it's easy for him to filter his Scoop.it pages based upon different subjects and easily compile a list of posts and articles on appropriate topics to provide to his students. Something interesting that Dennis does with his tagged articles is to pull them by subject and create "special editions" of his topics on his blog for special classes and events that he is teaching.

more...
Brad Upton's curator insight, March 9, 12:04 PM

This caught my attention due to the picture giving me some insight on the article.

Rhys Williams's curator insight, March 9, 12:05 PM

This picture here gave me some insight onto what was going on within the article.

Brad Upton's curator insight, March 9, 12:10 PM

I liked this article because it deals digital information fluency.

Rescooped by ManufacturingStories from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

7 Golden Rules of Link Building Revisited

7 Golden Rules of Link Building Revisited | Social Media in Manufacturing Today | Scoop.it

Here are seven golden rules of link building from years past and a look at whether or not they've stood the test of time.


Via Kamal Bennani
more...
Rescooped by ManufacturingStories from Public Relations & Social Media Insight
Scoop.it!

10 Graphic & Web Design Tools That Will Explode in 2015

10 Graphic & Web Design Tools That Will Explode in 2015 | Social Media in Manufacturing Today | Scoop.it

Every designer has a collection of tools that they find indispensable to doing their job. Some of these tools are popular ones that you will likely find in every designer’s toolbox, while others are not so well known. In this article, we will take a look at 9 graphic and web design tools that are set to explode in 2015.


Via Jeff Domansky
more...
Debra Walker's curator insight, January 29, 5:07 PM

Some great ideas and concepts here for getting stories out in the firnat that gets them told.

Jake Peters's curator insight, January 30, 8:56 AM

We use a lot of these already. Definitely worth checking out if you're a designer/developer.

Sam Coomber's curator insight, March 4, 10:08 AM


Some great tools here to get your creative juices flowing.

Scooped by ManufacturingStories
Scoop.it!

The Complete Guide to #SocialMedia Image Sizes 2015 - #infographic

The Complete Guide to #SocialMedia Image Sizes 2015 - #infographic | Social Media in Manufacturing Today | Scoop.it
Get your social media platforms optimized with the right image sizes and stand out from the crowd.
more...
No comment yet.
Scooped by ManufacturingStories
Scoop.it!

Why Interactives are the Next Big Thing in Content Marketing

Why Interactives are the Next Big Thing in Content Marketing | Social Media in Manufacturing Today | Scoop.it

Visual content is taking the web by storm. Infographics. Motion graphics. Micro-content.It’s hard to keep track of it all.

I’m here to talk about interactive graphics – the cool new kids on the block when it comes to visual content – and why they’re the next big thing in content marketing.

What makes an Inter-ACTIVE?

Interactive graphics, or ‘interactives’ for short, are like the Transformers of visual content: They can take on a variety of forms. You can find an interactive that’s a microsite, dashboard, or a map, to name a few. But at the core, they’re all visualizations that allow viewers to explore the information presented for themselves...Read More....

more...
No comment yet.
Rescooped by ManufacturingStories from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

How to increase your LinkedIn profile views by 425%

How to increase your LinkedIn profile views by 425% | Social Media in Manufacturing Today | Scoop.it

How to make your profile views soar, which could lead to more potential job opportunities, connections and visibility.


Via Kamal Bennani
ManufacturingStories's insight:

Easy & effective LinkedIn profile improvement strategies .

more...
Janet Vasil's curator insight, March 25, 3:38 PM

This article outlines a good strategy for making the most of LinkedIn.

Scooped by ManufacturingStories
Scoop.it!

The New Formula for Connecting with B2B Buyers Infographic

The New Formula for Connecting with B2B Buyers Infographic | Social Media in Manufacturing Today | Scoop.it
In a selling environment where 90% of decision makers no longer respond to cold calls or emails, social selling adoption has become a necessity for connecting with B2B buyers. Brynne Tillman, CEO Social Sales Link, tells us that “LinkedIn is a
ManufacturingStories's insight:

Content Marketing is an increasingly stronger force to gain the attention of and direct potential customers to your products or services.

more...
No comment yet.
Rescooped by ManufacturingStories from Public Relations & Social Media Insight
Scoop.it!

How to Create Awesome Infographics Without Being a Designer

How to Create Awesome Infographics Without Being a Designer | Social Media in Manufacturing Today | Scoop.it

Well, I’m here to tell you that it’s definitely possible to create some awesome infographics in any category that you choose, EVEN if you’re not a designer. In this blog post, I’m going to introduce you to three awesome tools to create the best infographics, tell you how to use them AND how you can share your infographics in different channels all over the web. So, let’s get started!..


Via Jeff Domansky
more...
Erik Glitman's curator insight, March 9, 9:52 AM

Infographics can be either enlightening or confusing. These steps will help keep you on the right track when you create infographics

Itsdevelopmental's curator insight, March 10, 10:04 AM

Useful Infographic creation tools here.

Samantha Patterson 7's curator insight, March 10, 6:48 PM

This really is an awesome article to help with infographics.

Scooped by ManufacturingStories
Scoop.it!

4 Ways to Streamline High-Quality Content Creation

4 Ways to Streamline High-Quality Content Creation | Social Media in Manufacturing Today | Scoop.it
When you're in a bind to create a high-quality blog post that generates brand awareness, educates your potential audience and draws in qualified leads, follow these tips.
more...
No comment yet.
Rescooped by ManufacturingStories from Learning Technology News
Scoop.it!

8 Classic storytelling techniques for engaging presentations

8 Classic storytelling techniques for engaging presentations | Social Media in Manufacturing Today | Scoop.it
A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky. Try these eight storytelling techniques for a presentation that wows.

Via Nik Peachey
more...
Raquel Oliveira's curator insight, March 10, 3:51 PM

Contação de historias como modelo milenar de aprendizagem de adultos #avancee

Rosemary Tyrrell's curator insight, March 13, 8:05 PM

Worth sharing. 

Andrea Stewart's curator insight, March 21, 4:55 PM

Great techniques for teaching or professional development. The article gives video examples of each.

Scooped by ManufacturingStories
Scoop.it!

How To Fix 9 Harmful Misconceptions about Content Marketing

How To Fix 9 Harmful Misconceptions about Content Marketing | Social Media in Manufacturing Today | Scoop.it
Some marketers make “content marketing” interchangeable with content-marketing activities like social media. Learn 9 misperceptions that devalue content marketing and its potential for success, and find out how to avoid making them again.
more...
No comment yet.
Rescooped by ManufacturingStories from Public Relations & Social Media Insight
Scoop.it!

17 Fantastic Infographic Generators!

17 Fantastic Infographic Generators! | Social Media in Manufacturing Today | Scoop.it

Data is crucial. However, displaying a chunk of plain data can be monotonous. Infographics visualize plain data and make it visually more appealing. Data turned into infographic has a higher potential to go viral and be effective. While many of us are designers who can design amazing infographs, Infographic Generators can come in handy to Designers and non-designers alike. They can be a time saving resource. So here is a list of 17 fantastic Infographic Generators I compiled together:...


Via Jeff Domansky
more...
Lee Hall's curator insight, March 13, 4:46 PM

Get your ideas and data across in a very effective way.

Monica S Mcfeeters's curator insight, March 20, 11:49 PM

Here are links for to help with creating info-graphs.

Barbara Vermaas's curator insight, March 23, 6:21 AM

Omdat ik heb zitten stoeien met Easel.ly en dat niet echte een fijne tool vind (heel beperkt en grafisch niet zo...), hoop ik dat hier een tool bij zit die me meer aanspreekt! Uitproberen dus...

Rescooped by ManufacturingStories from Content Curation World
Scoop.it!

Content Curation Takes Time

Content Curation Takes Time | Social Media in Manufacturing Today | Scoop.it

Notwithstanding the viral content-marketing tam-tam keeps selling the idea of content curation as a miracle-shortcut to work less, produce more content and get all of the benefits that an online publisher would want to have, reality has quite a different shade.

To gain reader's attention trust and interest, it is evidently not enough to pull together a few interesting titles while adding a few lines of introductory text.


Unless your readers are not very interested themselves into the topic you cover, why would they take recomendations from someone who has not even had the time to fully go through his suggested resources?

Superficially picking apparently interesting content from titles or even automatically selecting content for others to read is like recommending movies or music records based on how much you like their trailers or their cover layouts.


Can that be useful beyond attracting some initial extra visibility?


How can one become a trusted information source if one does not thoroughly look and understand at what he is about to recommend?

This is why selling or even thinking the idea of using content curation as a time and money-saver is really non-sense.

Again, for some, this type of light content curation may work in attracting some extra visibility in the short-term, but it will be deleterious in the long one, as serious readers discover gradually that content being suggested has not even been read, let alone being summarized, highlighted or contextualized.

Content curation takes serious time.


A lot more than the one needed to create normal original content.

To curate content you need to:

  1. Find good content, resources and references. Even if you have good tools, the value is in searching where everyone else is not looking. That takes time.

  2. Read, verify and vet each potential resource, by taking the time needed to do this thoroughly.

  3. Make sense of what that resource communicates or represents / offers and be able to synthesize it for non-experts who will read about it.

  4. Synthesize and highlight the value of the chosen resource within the context of your interest area.

  5. Enrich the resource with relevant references, and related links for those that will want to find out more about it.

  6. Credit and attribute sources and contributors.

  7.  Preserve, classify and archive what you want to curate.

  8. Share, distribute, promote the curated work you have produced. Creating it is not enough.


(While it is certainly possible to do a good curation job without doing exactly all of the tasks I have outlined above, I believe that it is ideal to try to do as many as these as possible, as each adds more value to the end result you will create.)


These are many more steps and activities than the ones required to create an original piece of content.

Curation is all about quality, insight and attention to details.

It is not about quantity, speed, saving time, producing more with less.


Via Robin Good
more...
No comment yet.
Rescooped by ManufacturingStories from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

How Hashtags Work on Twitter, Instagram, Google Plus, Pinterest, Facebook, Tumblr and Flickr

How Hashtags Work on Twitter, Instagram, Google Plus, Pinterest, Facebook, Tumblr and Flickr | Social Media in Manufacturing Today | Scoop.it

Hashtags, which make it easier to find, share and curate content on social platforms, can be an invaluable tool in your marketing arsenal.


Via Kamal Bennani
ManufacturingStories's insight:

Outstanding article on #Hashtags and super website for content marketing info and resources

more...
Kym Reinstadler, SCN Feature Writer's curator insight, February 12, 12:12 PM

Still think of “#” as a pound sign? It’s time for a hashtag primer! Here’s an article on how they work across different social media platforms.

RebeccaMoore's curator insight, February 17, 8:05 PM

Keep this for future reference for project and networking in the future.

Ingrid B's curator insight, February 23, 1:26 PM

¿Cómo funcionan los Hashtags enTwitter, Instagram, Google +, Pinterest, Facebook, Tumblr y Flickr? Guía en inglés que explica cómo los Hashtags sirven para buscar, compartir y curar contenido en las redes sociales.

Scooped by ManufacturingStories
Scoop.it!

10 Ways to Get Into the Content Marketing 38%

10 Ways to Get Into the Content Marketing 38% | Social Media in Manufacturing Today | Scoop.it
Are you among the 62% of content marketers whose efforts aren’t effective? Want to join the 38% who say their efforts are worthwhile? Follow these 10 ways to help your content marketing do what it’s supposed to do – grow your brand.
ManufacturingStories's insight:

Content Marketing is the new SEO

more...
No comment yet.
Rescooped by ManufacturingStories from Aplicaciones y Herramientas . Software de Diseño
Scoop.it!

50 recursos y herramientas importantes para bloggers (infografía)

50 recursos y herramientas importantes para bloggers (infografía) | Social Media in Manufacturing Today | Scoop.it
Una interesante infografía que nos presenta, de forma iconográfica, un total de cincuenta herramientas y recursos muy útiles para los bloggers.

Via evangelina chavez
more...
evangelina chavez's curator insight, November 27, 2014 12:29 PM

Infografía que nos muestra hasta 50 herramientas y recursos de gran utilidad para los bloggers.

Barbara Monica Pérez Moo's curator insight, December 29, 2014 11:51 PM

Ayudas para organizar el blog.

Check2me's curator insight, January 1, 6:24 AM

Una interesante infografía, merece la pena visitar la página del creador  para más detalles:

http://www.twelveskip.com/guide/blogging/1162/blogging-tools-i-use-recommend