Build engaged audiences through publishing by curation.
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Thinking of adding value should be the first stage in curation, PKM, or any professional online sharing.
Robin - Thanks for another great article & analysis!
Are you sure you want to delete this scoop?
Content marketing as part of your social media strategy is key to securing long term and loyal customers.
Adding value can be as small as : what touched me in this article ? what resonates for me ? any sensible way to express your P.O.V. actually !
Most Important Thing in Content Curation: Adding Value - Here 14 Ways To Do It
As a social media manager, you're probably aware of many of the pains that come with staying visible online and managing many social media channels at once. Luckily, there's an answer to the woes of social media publishing: content curation. Here are 5 problems that social media publishers face and how content curation helps alleviate the pain. Continue reading →
“Millennials.” “Generation Y.” “Generation Next.” Whatever the name, the group is the same — and so are the values. Let’s take a look at what’s what in the upcoming generation of business leaders in terms of demographics, behavioral information, and attitudes. More....
How to become a curation king / queen. Traditionally, a curator researches and puts together a collection which speaks to a narrative and / or serves a larger idea in art galleries and / or museums...
I think there is great ebenfit in refining the processes described into a pathway for self-directed and collaborative learning.
Les compétences de la curation
Great tips on duration..a resource that I'm finding to be valuable.
Recommended by other Curators, especially @Robin Good!
Writers interested in converting a document or a blog into an ebook may find this useful.
Fueled by a common desire to make things better for kids, these Millennials launched communications platforms to address systems-wide problems like truancy and classroom isolation.
This infographic looks at the growth and future of analytics tool marketing and recommend 14 best social media analytics tools that will assist you to make accurate, insightful predictions.
This article shows the 14 best analytic tools for social media. Social Media is constantly growing, as the info graphic show, and this shows the best tools to use for marketing.
Infographics on how to track down your Social Media analytics.
What will be the next Facebook, Twitter, Instagram, etc?
by Michelle Pacansky-Brock
"Demonstrates how to start a Hangout and invite 9 others even those NOT in your Circles. A great workflow for educators using Hangouts. Note: This video does not demonstrate Hangouts on Air (just regular Hangouts ... no recording or public viewing). "This tutorial was created with Movenote (a free, easy to use tool!)."
Learn to use Google Hangouts for virtual author visits, book clubs, school to school discussions, etc.
The Maker Movement, a technological and creative learning revolution underway around the globe, has exciting and vast implications for the world of education. New tools and technology, such as 3D printing, robotics, microprocessors, wearable computing, e-textiles, “smart” materials, and programming languages are being invented at an unprecedented pace. The Maker Movement creates affordable or even free versions of these inventions, while sharing tools and ideas online to create a vibrant, collaborative community of global problem-solvers. More....
More on the Maker Movement here http://bit.ly/1buT0iG
Social Media Marketing Podcast 80, in this episode Michael Wolf shares the research he carried out to help him discover more about podcasting.
When it comes to your social media strategy, you should never put all your eggs in the Facebook's basket. A lot of your audience may be there, but recent events have proven that the social network may not be a viable option for businesses with small wallets.
Ogni piattaforma ha le sue best practice, ma qui si fa di più: si pensa agli obiettivi!
Tool monitors keywords in Twitter to identify and inform the content marketing process Toronto, ON – February 20, 2014: gShift, a leading web presence analytics software provider, today launches its new Social Keyword Research module that mines Twitter. Designed to keep up with the constant, emerging and revolving content of Twitter, the Social Research Keyword […]
A beginner's guide to SEO – what SEO is, how it works and what factors affect search.
Corporate social media facilitating better and faster change management - Top 10 ways social media can facilitate change management - Torben Rick (Infographic: Top 10 ways social media can facilitate change management
20 Scoopiteers who've taught me more than I can repay in one lifetime about #contentmarketing and #contentcuration are #MustFollows :@Robin Good
@Ana Cristina Pratas
@Brian Yanish - MarketingHits.com
@The Fish Firm
@Cendrine Marrouat - www.socialmediaslant.com
I checked these curators, need to learn how quickly add them to people I'd like to follow ! :(
add your insight...
SEO is a large and dynamic puzzle. No one piece alone will achieve and sustain long term rankings. Some pieces are larger, some are smaller, but they are all imperative to a successful strategy.
To have a successful SEO strategy, you will need to put all of the pieces of the puzzle together.
Is Your Site Easy For Search Engines To Read?
Meta Tags: use the proper description for all pages
Title Tags: use a unique and relevant title for each page
H1: use relevant and structured headings throughout the website
IMG: make use of alt description tags for images
SITE MAP: Keep a xml copy of your site map on your server and submit it search engine.(google, bing,yahoo)
Google does not rank websites, they rank pages.
Each Category and product should have its own page
Consider the site hierarchy
Use Breadcrumb links
On Page Factors
Quality Content: The key to a successful website is unique and relevant content
Keyword Research: Analyze and choose the appropriate keywords for your site.
Keyword Usage: Do your website pages use the words & phrases you want to be found for?
Keyword Density: Proper saturation of keywords being optimized for
Engagement: Site Analytics- CTR, Bounce Rate, Time on Page, Time on Site, Total Pages Visited
Freshness of Content- Revise and Refresh content often
Off Page Factors
Content, Content, Content
Link Relevancy: Create high quality back links directing to your website
Anchor Text Links : Do links pointing to your pages use the appropriate keywords?
Link Quantity : The more high quality & relevant links pointing to your site the better
Link Quality: Link from only high quality relevant websites
Anchor Text Links
Facebook Likes: Bing uses Facebook likes as a ranking signal for logged in users
Facebook Shares- How often are your posts shared?
Google+ Plus 1's : Google says it is working on using +1's as ranking signals
Twitter Followers : Tweets help Google index content faster
Twitter ReTweets – How often are your posts retweeted?
Social Authority- What is your social authority on the web
Social Authority of your fans/ friends/ followers/ connections
Blog regularly: Include unique and relevant content
Social Forums: Engage in relevant social forums
Online Directories: Complete profile on online directory sites
Website Reputation: What other are saying about your business
Review Sites: Google Reviews, City Search, Yelp
Trust : Trust from users and search engines is imperative for long term-success
Domain Age- How long has your site been online?
Domain Authority: Strength of your website
Page Authority: Strength of your internal pages
Location of searcher
Personal settings of searcher
Search History of searcher
Robin Good's Master New Media is a daily online magazine targeted at individuals, small businesses, communicators and media professionals passionate about communicating more effectively with new media technologies
Giving your writing personality is vital if you want to make impact online. That quality is called “voice.” Here are 5 tips to add voice to your content
Being able to identify the demographics of social media audiences at a granular level is the basis for all targeted marketing and messaging.
A team of researchers from UCLA and the University of Michigan has developed a material that could help prevent blood clots associated with catheters, heart valves, vascular grafts and other implanted biomedical devices.Blood clots at or near implanted devices are thought to occur when the flow of nitric oxide, a naturally occurring clot-preventing agent generated in the blood vessels, is cut off. When this occurs, the devices can fail.
Ever wondered what the most common grammar mistakes are that bloggers make? Run-on sentences, punctuation, or maybe use of wrong tenses? This infographic highlights common blog post writing errors and blogging facts.
Useful in the writing process.
Put your best foot forward when blogging. It's your rep.
Some great learning lesions. ozzie Mindfulness.com okay...I did it intentionally to interject some humor.
LinkedIn has re-defined the resume. So a well organised LinkedIn profile is now essential. Here are 21 key steps to create an awesome LinkedIn profile.
Every time I visit the Museum of Modern Art (MoMA) in New York City, I see something I’ve never seen before. In fact, t’s considered the most influential museum of modern art in the world. With that in mind, meet Klaus Biesenbach. Klaus holds the title “Chief Curator at Large” at MoMA. If you’ve visited the MoMA and walked away impressed (like I have), Klaus has a lot to do with that.As content curators, we should all aspire to be like Klaus. After all, wouldn’t it be great if our content collections drew as much interest, respect and admiration as the collections at MoMA? In order to achieve this feat, we need to become highly effective content curators. In other words, we need to curate Internet content as we would fine art.Let’s consider seven habits of content creation that would make Klaus Biesenbach proud. Continue reading →
How Top Brands Are Using Twitter [INFOGRAPHIC]
Smart advice here
Scoopit being extremely usefull
There are many great reasons to adopt a website content strategy, namely to get better search rankings and more visitors to your site. From that point of view, let’s look at the options: - Read More...