Social Media in Manufacturing Today
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Social Media in Manufacturing Today
Social Media Brings Manufacturers, Educators, Workers, Customers & Communities Together
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Rescooped by ManufacturingStories from Public Relations & Social Marketing Insight!

Infographic: Which Social Media Platform Drives the Most Sales?

Infographic: Which Social Media Platform Drives the Most Sales? | Social Media in Manufacturing Today |

You’re a 21st Century business-owner, which means you know you need to have a presence on social media, but do you know the effectiveness of your social channels to your business? If you want to scale and sell online, you better have your brand out there for the world to see and interact with. Being social really does matter but it is important that you take the time to calculate your ROI for each network you’re business is on.

To determine the value of social media accounts to businesses Shopify analyzed 37 million social media visits that led to 529,000 orders. Facebook is the largest of the social networks, it also had the most traffic and sales for companies, with 85% of social media sales for those on Shopify coming from Facebook. Surprisingly the high order values came from fashion aggregator Polyvore. Along with the information Shopify collected on its merchants, they also analyzed the profitably of social media accounts for various industries....

Via Jeff Domansky
Jeff Domansky's curator insight, July 20, 2015 2:09 AM

Shopify analyzed data from 37 million social media visits that led to 529,000 order to determine and visualize the ROI of having a social media account.

Nicole Reid's curator insight, July 20, 2015 10:06 AM

This a great aspect for products and marketing. Based on the product you are trying to sell this infographic shows you a visual breakdown of where you should share and focus your product. This infographic will help cut time down on sites that may not bring in as much revenue as a larger one would. It allows you to better manage your time for the biggest output.

Gonzalo Moreno's curator insight, July 21, 2015 5:52 AM

Social Media, the perfect place to shop!

Rescooped by ManufacturingStories from Curation, Social Business and Beyond!

Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | Social Media in Manufacturing Today |
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
Siri Anderson's curator insight, February 1, 2014 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 6:49 AM
Rescooped by ManufacturingStories from Marketing Strategy and Business!

The Complete Guide To Use Better Pinterest | ProBlogger

The Complete Guide To Use Better Pinterest | ProBlogger | Social Media in Manufacturing Today |

Excerpted from this long and useful article by ProBlogger about Pinterest:
"I believe that blogs in any niche, not just DIY crafty blogs, are missing out on huge amounts of traffic and exposure if they are ignoring Pinterest. If you want to see your blog grow in leaps and bounds in 2013, you’ve got to pay attention to Pinterest.

I want to make sure that you fully understand the power of Pinterest, I’m going to start with the very basics before digging into the good stuff that will get you the blog success you’re looking for.
At least read through the basics and info about using Pinterest accounts so that you have a better understanding of what’s going on and how to apply that to your blog.

Here’s what I’m going to cover:
- What is Pinterest?
- Why care about Pinterest?
- Basics of using Pinterest.
- Strategies for using your Pinterest account.
- Get your pins maximum exposure.
- Get more traffic to your blog using Pinterest.
- Pinterest tools for bloggers."

Each section is analyzed with many details. Read full interesting article here:



Via Giuseppe Mauriello
ManufacturingStories's insight:

Pinterest is a Social Media powerhouse.  It takes a bit of work to keep up with PinEtiquette but it is well worth it.  We are up to 5 repins and 5-10 Likes or Board follows a day and growing.  There is Powere in those Pins!!

'John L Evans''s curator insight, March 14, 2013 7:16 AM


Ruth Bass's curator insight, April 1, 2013 12:27 PM

add your insight...

Rebecca Scriven's curator insight, April 2, 2013 1:36 AM

This give a good breakdown of what Pinterest is and how to use it.

Scooped by ManufacturingStories!

Just Story It - Scoops

Just Story It - Scoops | Social Media in Manufacturing Today |

Here are the best articles from across the web that I can find on using stories and storytelling in business.

I've chosen them because they actually make a contribution to our knowledge and wisdom about stories, show us how to apply stories to growing our businesses, or give valuable how-to tips.

I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat!

I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.


How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.


I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over.  If you wonder if I've seen an article that is not included here, send me a message and I'll respond.

After doing biz story work for over a decade (and with a PhD in Folklore) I hope you find many great insights and tips here. Many thanks for visiting and enjoy the articles!


And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: 

Karen Dietz's comment, August 13, 2013 12:03 PM
Thank you!
Karen Dietz's comment, August 14, 2013 5:18 PM
Hey Bart! Thanks for letting me know about the broken link. I'll let the tech folks at know. In the meantime, here's the correct link:
ManufacturingStories's curator insight, September 7, 2013 8:15 AM

Karen is dedicated to the art of Storytelling as a key tool in running a business or any other type of endeavor.  Here at we fully support this art form as the best way to generate positive and effective change.  Thanks Karen for all of your dedicated and tireless work! It's a tood Story!!

Rescooped by ManufacturingStories from visualizing social media!

7 Trends Shaping How Brands Use Social Media in 2014 [INFOGRAPHIC]

7 Trends Shaping How Brands Use Social Media in 2014 [INFOGRAPHIC] | Social Media in Manufacturing Today |

2013 was a year of exploration for brands on social media. From testing Vines to launching Instagram ads, many companies were dabbling in social media efforts across the Web just to see how customers would react.

Now, in 2014, brands are geting serious. They’re using the wealth of data as well as the human connection that social media can provide to develop deeper relationships with customers.

Visit the link for more on these seven ways brands are using social media to increase customer loyalty this year.

Via Lauren Moss
Eyal Levi's curator insight, May 8, 2014 2:41 AM

Here some of the benesits considering social media

Katie Muirhead's curator insight, August 19, 2014 11:52 AM

Further highlights statistics of social media consumption and the information behind the choices of online advertisiers

David W. Deeds's curator insight, October 7, 2014 4:21 PM

Thanks to Lauren Moss.

Rescooped by ManufacturingStories from Storytelling, Social Media and beyond!

Your Story is Your Brand - Empower Employees and Customer Advocates to Carry the Message

Your Story is Your Brand - Empower Employees and Customer Advocates to Carry the Message | Social Media in Manufacturing Today |

Via janlgordon
Russ Merz, Ph.D.'s comment, September 7, 2013 8:38 PM
Scalability only works with very standardized and repeatable product/services. If you are a customized job shop the scalability of direct SME interaction is limited and ultimately a money losing proposition, unless you bill for it. Think about legal or medical practices where every interaction is likely to be unique.
Hans Heesterbeek's curator insight, September 9, 2013 12:31 AM

we need marketing, we need the people customers, employees, freinds. We need relationships. Relationships are build on authenticithy are build on feelings, truth. Not build on hollow frases you have to put in energy in relationships and honesty. Meeting people one way or the other 

janlgordon's comment, September 9, 2013 2:10 PM
Hans Heesterbeek I absolutely agree with you, thank you for your comment.
Scooped by ManufacturingStories!

exploreB2B - The Intelligent way of Networking

exploreB2B - The Intelligent way of Networking | Social Media in Manufacturing Today |

Expand your professional network, interact with a relevant audience
and present your expertise.

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