Tips & Tricks
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Tips & Tricks
Helpful tips directed toward business, or social media avenues will be highlighted on this page
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197 Educational YouTube Channels You Should Know About - InformED

197 Educational YouTube Channels You Should Know About - InformED | Tips & Tricks | Scoop.it
RT @marshallgjones: 197 Educational YouTube channels you should know about http://t.co/ypLKlosS4T #edtech #aect #OER #irockrh

Via Dr. Susan Bainbridge
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Veronique's curator insight, November 20, 2013 12:43 AM

#EME2040

Ness Crouch's curator insight, December 23, 2013 3:17 AM

I need to check out these Channels. I'm gathering useful channels on our school Youtube Page.

Alberto Cardoso's curator insight, February 24, 2014 6:30 PM

Educational YouTube Channels

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49 Social Media Tips For Business: Ready To Tweet Tips on #SocialMedia

49 Social Media Tips For Business: Ready To Tweet Tips on #SocialMedia | Tips & Tricks | Scoop.it
A list of 49 social media tips, ready for your Twitter feed in under 140 characters from some of the industries smartest social media strategists.
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10 Reasons Why You Should Choose Twitter Over Facebook - Business 2 Community

10 Reasons Why You Should Choose Twitter Over Facebook - Business 2 Community | Tips & Tricks | Scoop.it
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These are good

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Top 10 Best Entertainment Apps for Android

Top 10 Best Entertainment Apps for Android | Tips & Tricks | Scoop.it
Here’s a list of the top 10 best entertainment apps for Android. 1. Netflix With the free app for Android, users can instantly stream their favorite TV shows and movies.
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40 Infographics & Cheat Sheets For Social Media Marketers | Useful Online Resources for Designers and Developers

40 Infographics & Cheat Sheets For Social Media Marketers | Useful Online Resources for Designers and Developers | Tips & Tricks | Scoop.it

In this round up, we are presenting for you some useful cheatsheets and infographics for social media marketers especially. These infographics and cheatsheets will help you learn more about trends in social media and how you can give your brand an increased exposure and let your message spread all over the world. Enjoy...


Via Jeff Domansky
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Phil Lauterjung's curator insight, November 10, 2013 4:19 PM

Useful resource of helps for any business. Enjoy!

 

 
Cloe Blanchet's curator insight, November 11, 2013 5:56 PM

Really nice info graphic showing how internet marketing works as a tactic of branding

Lori Wilk's curator insight, December 28, 2013 3:24 PM

Most of us need lots of  help so these tools are appreciated.With new social media platforms launching all the time, it's hard to stay on top of all of your online participation.

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Nexus 5 Release tonight at 8:00 pm CET

Nexus 5 Release tonight at 8:00 pm CET | Tips & Tricks | Scoop.it

The Nexus 5 release will be today evening at 8:00 pm CET, than the Nexus 5 will be order in Google Play for all users

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The Nexus 5 Will Be Available On Sprint, According To @evleaks

The Nexus 5 Will Be Available On Sprint, According To @evleaks | Tips & Tricks | Scoop.it
Reputed leaker of phones @evleaks is talking about the Nexus 5 again today, and this time we're hearing that the device will be available on the Sprint net...

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Guide to Content Curation on Google+ - Anders Pink - B2B Marketing

Guide to Content Curation on Google+ - Anders Pink - B2B Marketing | Tips & Tricks | Scoop.it

Content curation is a useful part of any content marketing strategy though it should not be used as a cheap or quick alternative to creating original content. Content curation takes time. You need to read carefully and decide if resources are relevant, if they are unique and if they are of value to your audience. In doing this you will use your own expertise, judgement and your own insight.

 

Rather than simply sharing you may provide a summary, add context or add your personal perspective. In this way you really begin to add value and authority as a content curator.Content curation complements the development of your own content and can be very useful for your audience as it saves time and adds value in a world of content overload. In this article we explore how you can use Google+ for your content curation....


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Jeff Domansky's curator insight, October 28, 2013 1:53 AM

Useful tips to help you curate using Google Plus.

Peter Wilkinson www.peter.uk.com's curator insight, October 28, 2013 6:22 AM

If you are in London on 20 Nov it will be worthwhile booking to come to this event.

 

Serious Networking, Top Speakers and Fun, Fun, Fun

 

Join us at ‘The social Media Business Club’ on 20 November in Piccadilly 

 

Here is the link for more info https://social-media-business-club.eventbrite.co.uk/ ;

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A Wondrous GIF Shows the Most Popular Baby Names for Girls Since 1960 - Rebecca J. Rosen - The Atlantic

A Wondrous GIF Shows the Most Popular Baby Names for Girls Since 1960 - Rebecca J. Rosen - The Atlantic
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Why Your PR Isn't Working (and How to Fix It)

Why Your PR Isn't Working (and How to Fix It) | Tips & Tricks | Scoop.it

Learn why most PR stinks, and how to fix it.

 

Hired a new executive? Write a press release. Painted a wall in your office? Duh -- press release, everyone is going to want to hear about that. Shipped a teeny tiny feature? To the press release we go!

 

Here’s the problem -- we've already established that reporters aren’t over the moon about inboxes chock-full of press releases, and the act of writing them isn’t particularly thrilling for any marketer. And yet, I think the heart of the problem has less to do with the age-old argument of whether press releases work or not, and more to do with the need for a seismic shift in how we think about media relations....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 18, 2013 12:05 PM

Rethinking press releases and media relations with these useful basic tips.

MTD's curator insight, October 18, 2013 12:07 PM

Funny and absolutely true examination of why PR needs to be thoughtful and considered. Rushing to get news of everything you do, at every level, out into the world just clogs the minds of the audience. 

Randi Thompson's curator insight, October 18, 2013 6:08 PM

When was the last time that you sent out a press release?

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10 Ways to Shift Gears for Employee Engagement and Change Management

10 Ways to Shift Gears for Employee Engagement and Change Management | Tips & Tricks | Scoop.it

Via Daniel Watson
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Tiffany Crosby's curator insight, October 10, 2013 3:02 PM

There's nothing new or revolutionary here but it's a great reminder of the basic blocking and tackling of managing change that is a continued struggle for many. We like the razzle dazzle and trick plays but sustainable change requires simplicity, consistency, and persistence. 

Harry Cannon's curator insight, October 11, 2013 6:36 AM

Engagement is core to change and transition - some useful tips here.

greytip's curator insight, October 24, 2013 3:16 AM

With changing times, it is important to adapt new technologies that aligned towards employee engagement. Having an employee portal is one of them. The employee can easily access his data as payslips, leave or claim entitlements, apply for them etc.  http://www.greytip.in/cloud/employee-self-service-portal

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From E-Commerce To Cyberattacks, An Atlas Of The Digital Universe - Co.Design

From E-Commerce To Cyberattacks, An Atlas Of The Digital Universe - Co.Design | Tips & Tricks | Scoop.it
From E-Commerce To Cyberattacks, An Atlas Of The Digital Universe Co.Design Designer Dafna Aizenberg brings this very digital evolution to life in her 120-page Atlas of the World Wide Web, which outlines the global evolution of Internet trends,...
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The PlayStation 4 – Thetechhacker Review

The PlayStation 4 – Thetechhacker Review | Tips & Tricks | Scoop.it
The PlayStation 4 - Thetechhacker Review:After long gap nearly seven years later Sony launched a new version of its PlayStation
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LinkedIn Prospecting: 6 Steps To Turn Online Contacts Into Clients

LinkedIn Prospecting: 6 Steps To Turn Online Contacts Into Clients | Tips & Tricks | Scoop.it
Learn the most effective steps to LinkedIn prospecting as this business network has consistently proven to be the most effective for lead generation.
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10 ways brands can use social curation for marketing


Via Ally Greer, Guillaume Decugis, Marty Koenig
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María Dolores Díaz Noguera's curator insight, November 8, 2013 6:03 AM

Amazing

Witmer Group's curator insight, November 8, 2013 12:59 PM

Great slides!  I like the clean design and meaningful content of each slide. 

Bornstein Law & Bay Property Group's curator insight, November 21, 2013 4:45 PM

We can always use more marketing tips, enjoy. 

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5 Ways To Unlock The Benefits Of Semantic Search

5 Ways To Unlock The Benefits Of Semantic Search | Tips & Tricks | Scoop.it

Excerpt from article by Barbara Starr posted Search Engine Land:
"Search is changing. It is now more personal, more engaging, more interactive and more predictive. SERPs no longer display just 10 blue links — they have become more useful and more visually appealing across all device types.

Semantic search is at the forefront of these changes, as evidenced most recently by the launch of Google’s new Hummingbird algorithm. Beginning with user intent and interpretation of the query itself, semantic technology is used to refine the query, extract entities as answers, personalize search results, predict search queries and more — providing a more interactive, conversational or dialogue-based search result.

5 Ways To Unlock The Benefits of Semantic Search
Understanding how semantic search works at a conceptual level — as well as understanding where it is going — is the key to your ability to leverage it. Below are five ways to unlock the benefits of semantic search.

1. Optimize For User Intent
2. Align Your SEO Campaign With Your Social Media Campaign
3. Ensure You Leverage Google+ Appropriately & Fully
4. Mark Up Your Pages With The Appropriate Semantic Markup
5. Use Standard SEO Techniques

Conclusion/Takeaways
Cross pollination is key. As you can see, Social, SEO, SEM, Semantic Web/Semantic Computing need to cooperate and coexist as a synergistic team.

The end of the 10 blue links, and the move to a more media-oriented, interactive type of Semantic Search does not mean there is no more SEO. There are definitely finite mechanisms and steps an SEO team can take to optimize a website in a Semantic Search World..."

Each way is analyzed with detailed information.
Read full article here:
http://searchengineland.com/5-ways-to-unlock-the-benefits-of-semantic-search-hummingbird-175634

 


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10 Google Apps for Social Media Management and Marketing

10 Google Apps for Social Media Management and Marketing | Tips & Tricks | Scoop.it

Via Daniel Watson, Marty Koenig
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These are brilliant

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Brad Couper's curator insight, November 9, 2013 3:00 AM

If you live & breathe Google Apps like I do -  check out these tips on employing them social media.

Iron Dane Richards's curator insight, November 9, 2013 7:10 AM

Great Info for Any Business Owner or Marketing Manager

Ahmed Alkandari's curator insight, November 24, 2014 9:03 PM

Google Apps are a cloud-based, hosted service that allows you to integrate a variety of Google products (Gmail, Drive, Calendar, and others). Applications work very well with accounting and finance, productivity, project management, and sales and marketing. All of these comes under Google Apps Marketplace. 

Here is a list of tools that the writer have reviewed and recommend.

1- Wishpond Social Media Marketing Campaigns: 

It offers eight types of social media campaigns in one suite including sweepstakes, photo contests, and group offers. In order to interact with an app that is included, you need to like the page. It's 14 day free trial. Premium plans start at $19 per month. 

2- Blog Upp:

It features all-in-one blog promotion tool where it connects a blog community and media distribution network that broadcasts via different tools or channels. It's free to use and there is a premium version that is available.

3-Fyrebox: 

Helps you create games for your Facebook page. It's free for up to 50 plays per month. Paid plans start at $15 per month.

4- OnFast Social Marketing: 

It's a social media management solution designed for small businesses that enable users to manage and measure social networks from a single dashboard. It's free for 30 days. Prime plans available for small, medium, and enterprise businesses.

5- Zoho campaigns:

They combines email and social marketing software that integrates with a customer relationship management (CRM) application. It offers design templates to make campaign creation easier, and includes post scheduling options for Facebook, Twitter, and LinkedIn, as well as real-time stats. It's Free for up to 500 contacts and 2,500 emails per month. Premium plans start at $5 per month.

6- Tweasy:

It enables marketing via multiple channels that include email, mobile, websites, and Facebook. You can publish news and coupons, launch a contest, create a landing page, or collect customer feedback on all channels. It costs $29 per month.

7- e5: Google Apps + WordPress:

It's an open source plugin that fully integrates WordPress with Google Apps for Business. You can embed files from Google Drive, post photos to your site directly from Picasa, and schedule posts using Google Calendar It's free to use.

8- Web2Express.Social Media Monitoring:

It helps businesses monitor social networks and integrates with some CRM programs. Google Apps Marketplace lists the price as negotiable.

9- Rapportive: 

It's a social CRM application that enables you to view publicly available data about email contacts directly from Gmail including a contact’s photo, list of occupations, location, recent tweets, and social media profiles.

10- Desk.com:

It's a social help desk that features real-time customer support via email, Facebook, Twitter, live chat, web, and phone from a single administrative console. It costs $3 per month for up to 3 people.

 

It was really exciting reading the scoop. It added to my knowledge about Google Apps a lot. All of thees apps and tools are useful to use and access. It helps protect your information and data. It also allows you to monitor your data and your social networks. After reading this scoop, I really advice people to use these apps and to benefit from them. It's also amazing how Google made them all in one as a cloud, were you don't have to worry about loosing informations or data. 

Moreover, most of these apps and tools are free to use. Even for the ones that you have to pay for them, it's actually not expensive and really worth what are you paying for. 

Technology is really developing more and more and it's really important to keep up with thees developments and changes because they are helping us managing our life and makes our life easier. 

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Wherefore art thou social media ROI?

Wherefore art thou social media ROI? | Tips & Tricks | Scoop.it

I recently stumbled upon an article from John Heggestuen, who is a research analyst at Business Insider. The man is smart, like silly smart, and raised a terrifying statement that I feel like I am only now starting to understand. Now, I hate sweeping statements and I very much dislike people who have uninformed opinions on matters beyond their understanding. Heggestuen does not and has neither.

 

He stated that “some companies are starting to drop the idea that they can track social media’s dollar value”, which, when coming from the likes of a regular Business Insider commentator, you listen....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 31, 2013 10:16 AM

It's all about measuring what matters. Great tips on social media ROI.

Julia Bramble's curator insight, November 3, 2013 2:15 AM

More on the raging topic of social media ROI ....

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5 Tips Every Start-up Should Follow

5 Tips Every Start-up Should Follow | Tips & Tricks | Scoop.it
Don't be a start-up failure. Defy the odds and create a successful business by using these tips.

Via The Fish Firm II
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Top 23 Tips on How to Build Business Relationships

Top 23 Tips on How to Build Business Relationships | Tips & Tricks | Scoop.it

Via Daniel Watson
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God Is.'s curator insight, October 29, 2013 9:10 AM

Great for building personal relationships as well...

Anthony M Turner's curator insight, October 31, 2013 7:40 PM

well worth the read - great tips on building relationships for any business

Christiane Soto's curator insight, November 1, 2013 1:46 PM

In today's world, every business is a relationship business...learn how to build a better one.  

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Declassifying Google’s Hummingbird | Daily SEO Tip

Google’s biggest update hit many SEO communities on September 27, 2013 launching waves of theories and speculation about the Hummingbird update, courtesy of Google. What is hummingbird? What does it do? Is it bad for SEO? How can I adapt to hummingbird or worse, not be deindexed by Google?


Via Bonnie Burns
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Bonnie Burns's curator insight, October 22, 2013 11:39 AM

We’ve compiled our research and theories into Syndacast’s own infographic, Declassifying  Google’s Hummingbird. It addresses the above points and offers tips on how to cope with the hummingbird update

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35 Collage Photoshop Tutorials for Beginners (and Experts)

35 Collage Photoshop Tutorials for Beginners (and Experts) | Tips & Tricks | Scoop.it
If you love making collages with scissors, glue, mom’s magazines and dad’s subscriptions when you were growing up, there is no reason to stop now.
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Pinterest Lead Generation 101: Best Practices and Hacks That'll Make You a Pro

Pinterest Lead Generation 101: Best Practices and Hacks That'll Make You a Pro | Tips & Tricks | Scoop.it

Excerpt from article on HubSpot:
"Pinterest users spend the most money of users on popular social networks -- nearly double the amount of money spent from Facebook users and triple the amount from Twitter users. This means that there's lots of potential leads and customers just waiting to be engaged and converted who will probably spend a decent amount with you.

Pinterest is actually a fairly simple social media network as far as lead generation goes, because there's really only two ways to generate leads right now. So we'll walk you through both types of lead generation and how you can optimize pins to make the most of those lead generation opportunities.

On Pinterest, there are two types of leads you can generate: direct and indirect. It all boils down to where Pinterest is on the conversion path.

 

Here's the difference between the two:
- Direct Leads: Direct leads are generated through content on Pinterest that links directly back to a landing page on your website. On that landing page, visitors can share their personal information in exchange for an offer.

- Indirect Leads: Indirect leads are generated by using Pinterest on the path to conversion -- but it's not the final destination before someone gets to a landing page.

Unlike other social media platforms, Pinterest really only has a one effective place where you can generate direct or indirect leads: through pins.

How to Optimize Your Pins for Lead Generation:
1) Create a board that your Pinterest audience can -- and will want to -- discover.
2) Create images that Pinterest users naturally notice.
3) Don't use UTM parameters or shortened links in your pin URL.
4) Use your description wisely.
5) Add a hashtag, if relevant.
6) Rinse, repeat.
7) Promote your pins elsewhere.
8) Keep track of your success with a few different tools..."

Each point is anlyzed with more information and external useful links.
Check out full interesting article:
http://blog.hubspot.com/how-to-generate-leads-with-pinterest-ht

 


Via Giuseppe Mauriello
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Elsie Whitelock's curator insight, October 25, 2013 8:06 AM

Good tips for Pinterest

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osCommerce e-commerce software vulnerable to hackers, security researchers ... - Phys.Org

osCommerce e-commerce software vulnerable to hackers, security researchers ... - Phys.Org | Tips & Tricks | Scoop.it
osCommerce e-commerce software vulnerable to hackers, security researchers ...
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