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Hospitality Net - A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website | By Erica Garza

Hospitality Net - A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website | By Erica Garza | Tips, Tricks and Technology How To's | Scoop.it
The property website continues to be the hotelier's most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers.
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HubSpot Launches Free Tool to Analyze the Shareability of Your Tweets: RetweetLab

HubSpot Launches Free Tool to Analyze the Shareability of Your Tweets: RetweetLab | Tips, Tricks and Technology How To's | Scoop.it

Excerpted from article intro:

"...doing research on huge datasets of hundreds of thousands and millions of rows to reach best practice conclusions. And those conclusions are great for experimentation with specific brands and audiences.

 

But the real power comes when you begin analyzing your own, individual sets of data so you can find out what kinds of content, timing, and behaviors work best for your specific audience.

 

Enter RetweetLab.com! Using this free tool, you can analyze any Twitter account -- including your account or a competitor's account -- to unearth the data you need to get more retweets. The tool works by allowing you to compare your current behaviors (the small graphs in the text) with the behaviors that are correlated with your account getting more retweets."

 

Read full article how you can use this new, free tool to analyze and improve your own Twitter presence.

http://blog.hubspot.com/hubspot-launches-free-tool-analyze-tweet-shareability

 

Official website: http://retweetlab.com

 


Via Giuseppe Mauriello
Elsie Whitelock's insight:

Tried this out and very helpful. Simple to use.

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Kalani Kirk Hausman's comment, April 11, 2013 7:12 AM
I found the details over the week's time and based on types of link inclusions interesting at the least.
Latisha Poulard's comment, April 12, 2013 9:48 AM
I thought it would be a very useful tool and it has already helped me as well
Jon Turino's comment, April 12, 2013 10:01 AM
I'm glad the post was useful to you.
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Discover In-Depth Statistics For Any Website With New Tool: BigWebStats

Discover In-Depth Statistics For Any Website With New Tool: BigWebStats | Tips, Tricks and Technology How To's | Scoop.it

From official website about this new, interesting and FREE tool:

"BigWebStats provides detailed statistics about any website. Using our reliable stats of websites across the web, you can find out how your website is stacked up against your competitors.

 

Here are key features about:

- Website  Traffic:
Discover traffic rank, estimations, visitors location and ranking insights for any website.

- Social  Buzz:
The impact of social media is huge. Find out which are the best social networks spreading the buzz and referring traffic to your website.

- Search Engine Optimization:
Find out SEO insights about any website along with tips on how to improve website's on-page and off-page SEO.

- Domain  Information:
Get detailed information about any domain including domain age, expiration, dns records, http headers data and WHOIS data.

- Similar  Sites:
Discover up to 50 alternatives to a website. We collect and combine information about websites from many sources including the site itself.

- Technologies Used:
Find out what technologies are being used by any website."

Free to use.

Check out it: http://www.bigwebstats.com

"About" page: http://www.bigwebstats.com/pages/about/

Check out also review article by Search Engine Land:
http://searchengineland.com/new-tool-bigwebstats-aggregates-website-statistics-and-seo-data-154248


Via Giuseppe Mauriello
Elsie Whitelock's insight:

Have not tried this one yet but looks interesting.

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Social Media Meta Tags: How to Use Open Graph and Cards

Social Media Meta Tags: How to Use Open Graph and Cards | Tips, Tricks and Technology How To's | Scoop.it

Do you use title tags and meta description tags? Well of course you do because you already know about the meta tags that can help boost your search engine rankings. 

 

But did you know that meta tags actually affect your social media traffic?

 

Read More: http://www.quicksprout.com/2013/03/25/social-media-meta-tags-how-to-use-open-graph-and-cards/


Via Antonino Militello
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Randi Thompson's curator insight, March 27, 2013 9:27 AM

How are you using your websites title and meta description tags?  How do they effect search engine traffic?

CJ Referencement's comment, March 27, 2013 11:32 AM
Good Job !
2DiFore Marketing Solutions's curator insight, March 28, 2013 8:48 AM

Very interesting concept to help increase your traffic!!!

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Microsoft unveils ViralSearch, a Twitter search tool for finding viral content

Microsoft unveils ViralSearch, a Twitter search tool for finding viral content | Tips, Tricks and Technology How To's | Scoop.it

"One of the many undying questions from web publishers, marketers, and regular web users is "what makes something go viral?" which, coincidentally, is also something Microsoft is working on.

 

Today the company revealed a new research project called ViralSearch that uses a search engine to identify the most popular content on Twitter. 

 

ViralSearch scans billions of pieces of information, including news, photos, and video, and assigns a virality rating to the most popular topics based on how the content was shared via Twitter".

 

Read More: http://venturebeat.com/2013/03/05/microsoft-unveils-viralsearch-a-twitter-search-tool-for-finding-viral-content/


Via Antonino Militello
Elsie Whitelock's insight:

Pretty cool - another tool to help you identify what works and what doesn't in virally.

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Martin (Marty) Smith's curator insight, March 6, 2013 12:57 AM

Looks cool and surprise from Microsoft.

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10 Dead Simple Tips to Take Advantage of Google+ for SEO

10 Dead Simple Tips to Take Advantage of Google+ for SEO | Tips, Tricks and Technology How To's | Scoop.it
It's no secret. When engineers built Google+, they constructed an SEO juggernaut to dominate search results above all other social platforms.

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Lora Zayn's curator insight, February 28, 2013 11:18 AM

These little tricks, will take your company to the top in SEO ranking

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10 Useful Online CSS Tools You Must Use

10 Useful Online CSS Tools You Must Use | Tips, Tricks and Technology How To's | Scoop.it
If you are a web developer then you might be aware of Cascading Style Sheets or CSS.

Via Mark Strozier
Elsie Whitelock's insight:

Some useful CSS tips/tricks here.

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A Tool For Finding Free Vectors, Stock Photos And PSD Files!

A Tool For Finding Free Vectors, Stock Photos And PSD Files! | Tips, Tricks and Technology How To's | Scoop.it
Time is one of the most important elements of life that we have or, better said, don’t have enough of. That means that any tool that has the function of reducing your workload should be considered a blessing.

Via Mark Strozier
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jm gif's curator insight, April 25, 2013 4:58 AM

Very usefull! reduce the time of your workload.

Dawn Matheson's curator insight, June 8, 2013 3:56 PM

There is always a need to find images to add to your blog posts ... what a resource this is, with MILLIONS of free photos and vector files.

Sarah Tucker's curator insight, June 12, 2013 5:37 AM

Fabulous, concise artilcle on sourcing free images for e-learning design

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How To Use Wordpress and the MyCurator Plugin to Monitor Your Competition

How To Use Wordpress and the MyCurator Plugin to Monitor Your Competition | Tips, Tricks and Technology How To's | Scoop.it

 

 


Via Robin Good
Elsie Whitelock's insight:

Allows 2 topics or equivalent to 2 Wordpress categories at no charge. Note Wordpress versions supported 3.3 up to 3.5 only.

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Robin Good's curator insight, January 17, 2013 5:51 AM


Mark Tilly, developer of the MyCurator WordPress Plugin, does a good job in suggesting how, content curation tools, like the one he has developed, can be effetively utilized to keep tabs on your competition and what it is up to.


"You can build an automated ‘competitive research portal’ that will provide a weekly roundup of key, targeted articles to your executive team."


He provides basic steps, advice and recommendations for what to check and monitor and how to make this information useful inside your company network.



Good basic stuff. Useful. 7/10


Therese Torris's curator insight, January 18, 2013 2:27 AM

I'd say this type of wordpress plugin like Zemanta, MyCurator etc. are indispensable for a professional Wordpress blogger or curator

wayne_b's curator insight, February 6, 2013 11:00 AM

I have added access to scoop.it to my Webstuff2.wordpress.com site, to begin this process. Not sure yet if a plug-in is necessary.

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Getting The Most Out Of The New Flickr App

Getting The Most Out Of The New Flickr App | Tips, Tricks and Technology How To's | Scoop.it
Considering the controversy surrounding Instagram's new terms of service, some people may want to start looking for a new photo app to play around with.
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Optimize SEO for Bing – New Guidelines

Optimize SEO for Bing – New Guidelines | Tips, Tricks and Technology How To's | Scoop.it

Bing has released webmaster guidelines so that website owners can know how to best optimize their sites for searches performed on Bing. This information is geared toward businesses wanting to learn how to make their website more effective and reachable by Bing users.

 

Search Engine Optimization (SEO) is a key element to any online marketing campaign. SEO helps a site to be found quickly during an online search.

 

Here are tips from the Bing webmaster guidelines to improve your site for SEO:

http://www.business2community.com/seo/optimize-seo-for-bing-new-guidelines-0366298


Via Antonino Militello
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Recent Facebook Change to PERSONAL PAGES

Recent Facebook Change to PERSONAL PAGES | Tips, Tricks and Technology How To's | Scoop.it
The "public" can now see activities on ANY wall. When 'friends' hit "like" or "comment" ~ automatically, their friends see our posts too.

Unfortunately, we cannot change this setting by ourselves because Facebook has configured it this way...
Via The Fish Firm
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The Fish Firm's curator insight, November 29, 2012 12:47 PM

If you would like to change this setting so that activity amongst your friends and family will no longer become public to world ask your friends to follow the instructions included in this blog post by posting it via the Facebook share button on this page or the blog's page or 'copy/paste' the text from the blog onto your wall.

Ouida Sparkman's curator insight, December 12, 2012 10:57 AM

Were you aware of this?

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The 20 best tools for choosing a colour scheme | Colour | Creative Bloq

The 20 best tools for choosing a colour scheme | Colour | Creative Bloq | Tips, Tricks and Technology How To's | Scoop.it

Creating a colour scheme is essential to good design. We’ve gathered together 20 fantastic tools to help you perfect your colour choices.


Via Mark Strozier
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Lawrence Berezin's curator insight, December 18, 2012 7:21 PM

The color scheme you select for your website or blog really makes a difference. Choose your colors with care!

Hayesh Patoliya's curator insight, January 19, 2013 1:02 AM

http://recruitment2013.ind.in/bank-recruitment-2/www-denabank-com-release-dena-bank-recruitment-2013-with-apply-online-application-form/

Shirley Moody's curator insight, January 28, 2013 7:46 AM

Color for PS, Illustrator, & InDesign

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Meta Description Tags for SEO - Brent Price Carnduff

Meta Description Tags for SEO - Brent Price Carnduff | Tips, Tricks and Technology How To's | Scoop.it
The first thing that you need to know about the Meta Description Tag is that it no longer actually contributes to SEO or your Search Engine Results Page (SERP) rankings. So why the title?
Elsie Whitelock's insight:

Pay attention to this - very helpful article on using this tag.

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20 Useful jQuery Plugins for Responsive Web Design

20 Useful jQuery Plugins for Responsive Web Design | Tips, Tricks and Technology How To's | Scoop.it
Responsive layouts in web design – this is probably one of the most popular topics of discussion at this present time.

Via InternetMarketing
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13 Essential SEO Power Tools

13 Essential SEO Power Tools | Tips, Tricks and Technology How To's | Scoop.it

Excerpted from article by Search Engine Watch:

"Looking for a nice selection of SEO power tools that will help diagnose technical issues and optimize your website, or perhaps gain insight on what your competition is doing? Below are 13 SEO tools (many of them free) to do just that.

 

Even if you have little to no budget, you will still able to get the job done with this selection of search marketing power tools.

 

1. Your Eyes
2. IIS SEO Toolkit
3. Screaming Frog
4. Majestic SEO
5. Adobe Site Catalyst
6. Google Analytics
7. SEMrush
8. Google Webmaster Tools
9. Bing Webmaster Tools
10. SEO Tool Set
11. Google Trends
12. HitWise
13. You Get Signal."

Each tool is analyzed with more information and external links.
Read full article here:
http://searchenginewatch.com/article/2199683/13-Essential-SEO-Power-Tools


Via Giuseppe Mauriello
Elsie Whitelock's insight:

Very useful info to help you with your website.

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Ali Anani's curator insight, April 12, 2013 1:53 AM

A relevant and timely post highlighting the benefits of many new tools

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The SEO Guide To Getting Started With Google Webmaster Tools

The SEO Guide To Getting Started With Google Webmaster Tools | Tips, Tricks and Technology How To's | Scoop.it

Excerpted from article on Search Engine Land:

"Google Webmaster Tools can be a powerful ally. But, if you make a mistake or put this power in the wrong hands, it can mean trouble for your search engine optimization. In this post, I provide a basic SEO Guide to Webmaster Tools to help get you started if you aren’t taking full advantage of WMT yet.

 

- Messages: Spam Warnings & Other Notifications
[Priority: Medium / High]
Many of us know that Google sends an email to Webmaster Tools if there is an issue with your site. If you don’t check Webmaster Tools messages frequently, you could miss an important piece of information.

 

- Settings
[Priority: High]
In the settings tab, you can do three things: set geographic target, preferred domain and crawl rate.

 

- Sitelinks
[Priority: Medium]
Every website owner wants good sitelinks. If you don’t know, sitelinks are the links that show up under your domain name in Google search results.
Sitelinks are determined based on how much authority the domain has for a particular query. In many cases, we build sitelinks to assist with online reputation management because it pushes negative information further down the page.

 

- URL Parameters
[Priority: High]
Webmaster Tools has a setting that allows you to specify URL parameters and request that Google crawl certain URLs and not crawl others URLs. This is an incredibly powerful tool. If you make a mistake, it can mean that a large chunk of your site is removed from the index.

 

- Change of Address
[Priority: Medium]
If you move, you need to tell someone correctly!

- Excessive Crawl Errors
[Priority: Medium]
If your website is not working and there are errors occurring on a regularly basis, this needs to be dealt with. In so many cases, I see sites with thousands of errors that are never addressed. Each error that affects usability can mean a potential lost customer.

- Crawl Stats
[Priority: Medium]
This report shows you pages crawled per day, kilobytes downloaded per day and time spent downloading a page. Incidentally, there is a new Google Analytics report that also shows time downloading a page. The Analytics report, in my opinion, is much cooler.

- Blocked URLs
[Priority: Medium / High]
In this report you can see the URLs that are blocked by robots.txt. In some cases, you will see areas of your site that are blocked which should not be. So, when you see this, unblock them!

- Fetch As Google
[Priority: High]
The fetch as Google tool allows you to retrieve a page of your website as if you were Google. This can be very helpful if you want to verify whether or not a page is accessible.
This tool also has the option to fetch pages as Googlebot-Mobile. This can be very helpful, particularly because of the elements that need to be put in place for the different forms of mobile optimization.

- Indexed Status
[Priority: Medium]
The index status report shows you how many URLs are indexed out of all of those that Google can find on the website.

 

- Malware
[Priority: High]
When someone injects code into your forum or comments area, that is an issue. Google will see this and deem it malware. When someone then visits your website there is a chance a message will be delivered saying this site is not safe for users. For this very reason, it is important to check your malware report.

- Search Queries [Priority: Medium] ...

- Links To Your Site [Priority: Medium / High] ...

- Internal Links [Priority: Medium] ...

- Sitemaps [Priority: Medium / High] ...

- Removed URLs [Priority: Medium / High] ...

- HTML Improvements [Priority: Medium] ...

- Content Keywords [Priority: Medium] ...

Each point is analyzed with more information. Moreover there are also other points into guide.
Read full interesting article here:
http://searchengineland.com/the-seo-guide-to-getting-started-with-google-webmaster-tools-150345


Via Giuseppe Mauriello
Elsie Whitelock's insight:

This is a very helpful article.

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Elsie Whitelock's curator insight, April 30, 2013 8:53 AM

More hlep with your SEO

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SEO Friendly WordPress in 12 Steps

SEO Friendly WordPress in 12 Steps | Tips, Tricks and Technology How To's | Scoop.it

Excerpted from article intro:
"WordPress is not as SEO friendly as you'd think.
This guide will show you the necessary steps to optimize a WordPress website, focusing on modifications that apply to SEO.
Here are some quick links to jump to each step:

Step 1: Privacy settings during development;
Step 2: Permalink Settings - Search engine friendly URLs;
Step 3: Rename the Uncategorized category;
Step 4: Customized page titles & meta tags with the All in One SEO Pack plugin;
Step 5: Reduce 404 errors with the Category Pagination Fix plugin;
Step 6: Remove unnecessary links to images with the Remove Link URL plugin;
Step 7: Autogenerated HTML & XML Sitemaps;
Step 8: Google Analytics for WordPress;
Step 9: Responsive theme;
Step 10: Review & optimize your theme code;
Step 11: Optimizing your .htaccess file;
Step 12: Optimizing your robots.txt file."

Each step is analyzed with good information. Check out full article here:
http://searchenginewatch.com/article/2251513/SEO-Friendly-WordPress-in-12-Steps

 

 


Via Giuseppe Mauriello
Elsie Whitelock's insight:

really good how to's for wordpress

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Free PSD Files: 50+ Must Have Photoshop Files For Designers

Free PSD Files: 50+ Must Have Photoshop Files For Designers | Tips, Tricks and Technology How To's | Scoop.it
Welcome to day 2 of freebie week on Designrfix. Today we have assembled a stunning collection of some of the most creative Photoshop PSD files from around the Web.

Via Mark Strozier
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Javier Díaz González's curator insight, February 12, 2013 4:46 AM

Unos PSD muy interesantes, y gratuitos. Interfaces tipo playes, twitter, etiquetas, sellos, chapas... 

Toresa Slater's curator insight, February 15, 2013 6:33 AM

Some really cool web elements, templates and text effects in this mix...give it a look.

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Top 100 Highest Quality Web Design Blogs

Top 100 Highest Quality Web Design Blogs | Tips, Tricks and Technology How To's | Scoop.it
Advertise here with BSA
Over the past 10 years there have been hundreds and possibly thousands of new web design blogs launching online.

 


Via Mark Strozier
Elsie Whitelock's insight:

Some great resources and inspiration here.

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Bootstraptor's comment, May 12, 2013 9:08 PM
thanks for this
Mondfee's comment, May 13, 2013 4:59 AM
:-)
Mondfee's comment, May 13, 2013 4:59 AM
:-)
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US Ahead of Western Europe in QR Code Usage - eMarketer

US Ahead of Western Europe in QR Code Usage - eMarketer | Tips, Tricks and Technology How To's | Scoop.it
In a study of 18- to 34-year-olds across several countries, US residents were the most likely to have scanned a QR code, and residents of France the least likely.
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The Content Curator Workflow in Five Simple Steps: eBook PDF

The Content Curator Workflow in Five Simple Steps: eBook PDF | Tips, Tricks and Technology How To's | Scoop.it

Click here to edit the title


Via Robin Good
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Scott Bergman's curator insight, March 26, 2013 10:50 AM

add your insight...

 10
SPARK thismarriage's comment, May 22, 2013 9:48 AM
These articles you have posted on being a content curator are amazing. Thank you for putting them in one place for easy reading. I am going to busy with them for a while today!
Robin Good's comment, May 22, 2013 9:51 AM
Thank you Spark! Glad to be of help.
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Publish Any RSS Feed on Your Web Page with RSS 2 HTML

Publish Any RSS Feed on Your Web Page with RSS 2 HTML | Tips, Tricks and Technology How To's | Scoop.it

Via Robin Good
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Robin Good's curator insight, December 31, 2012 4:39 AM


RSS2HTML is a web-based free tool which allows you to get the proper code needed to "embed" and display any RSS feed inside any web page.


RSS2HTML supports output in PHP, Javascript, and HTML iFrames.


Control features include the ability to display feed titles and icons, how long feed item descriptions are, and how many stories to display.


Created and available online since a few years, RSS2HTML is the fruit of the work of Brandon Fletcher. Free to use.


http://rss.bloople.net/

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80 Useful PSD Templates For Web Designers - Noupe Design Blog - StumbleUpon

Useful PSD templates for web designers. http://t.co/ZLwZnvCu Definitely have to see.

Via InternetMarketing
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Resource Round-up: The Best of SEO, Content Marketing, and Social Marketing @aseohosting

Resource Round-up: The Best of SEO, Content Marketing, and Social Marketing @aseohosting | Tips, Tricks and Technology How To's | Scoop.it
As usual, this month we've trawled the wilds of the Internet to bring you what we think is the most informative, timely, and useful content. Enjoy!

Via The Fish Firm
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