Each {fray} story or set of stories was different; each had its own design and layout. Often the site made then-cutting-edge technologies part of the story—as in one tale about the theater, which was told via draggable framesets.
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An international community of artists has converged upon the U.K. under the banner of a project called “Brandalism.” The effort spanned five days and the cities of London, Manchester, Leeds, Birmingham and Bristol, and by the time the crew was finished over 33 billboards had been subverted, in what the group calls the largest ever subvertising project in U.K. history. Via Mayda Bakri, david o'connor Delete the scoop?
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