Cogitation Supremacy
Follow
Find
1.2K views | +0 today
 
Scooped by Ryan Hines
onto Cogitation Supremacy
Scoop.it!

Top 5 Thought Leadership Articles of 2012

Top 5 Thought Leadership Articles of 2012 | Cogitation Supremacy | Scoop.it

Whether you've set a New Years resolution to adopt a thought leadership strategy or simply enjoy a quick refresher, here are the top 5 thought leadership articles of 2012.

Ryan Hines's insight:

With 2013 around the corner, I've dug through my curated clippings in order to select the best, most instructive or otherwise interesting articles on thought leadership.

more...
No comment yet.
Cogitation Supremacy
It's about thought leadership. A resource for thinkers, writers and marketers
Curated by Ryan Hines
Your new post is loading...
Your new post is loading...
Scooped by Ryan Hines
Scoop.it!

Consider the trusted resource

Consider the trusted resource | Cogitation Supremacy | Scoop.it
When you are a trusted resource, you will offer your fans more tips and tricks, answer direct questions and provide them with the information about the best uses for your products and services.
Ryan Hines's insight:

For Tracey, being a trusted resource trumps being a thought leader. I'm not convinced that the two are mutually exclusive.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

HED Talks: Hilton launches thought leadership series

HED Talks: Hilton launches thought leadership series | Cogitation Supremacy | Scoop.it
Hotelier Middle East
VIDEO: Hilton launches thought leadership series
Hotelier Middle East
A new series of thought leadership videos has been launched by Hilton Worldwide, featuring contributions from leading industry figures.
Ryan Hines's insight:

It's hard to describe how entertained I am by the fact that this exists: Hilton has launched "HED talks" modeled (at least loosely) on TED talks, leveraging the look and feel, mirroring the logo, etc. At the same  time I must admit that it's a rather clever way to position the firm as a thought leader.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

7 Ways to Simplify Complex Content While Maintaining Sophistication and Nuance

7 Ways to Simplify Complex Content While Maintaining Sophistication and Nuance | Cogitation Supremacy | Scoop.it
So, you’re full of information and have a dramatic story for your audience?
Good.
But here’s the harsh truth: every bit of knowledge in the whole world is completely meaningless if you don’t do this one thing.
Ryan Hines's insight:

A good set of tips for aspiring thought leaders

 

more...
No comment yet.
Rescooped by Ryan Hines from Just Story It Biz Storytelling
Scoop.it!

Business Storytelling: 5 Mistakes Most Folks Make

The purpose of this presentation is to list 5 typical mistakes people make when sharing stories in business settings.

Via Karen Dietz
more...
massimo scalzo's curator insight, July 27, 5:34 AM

Thank You Karen ! It's very very interesting !!!

Alain Theriault MBA's curator insight, July 29, 9:22 AM

the more information overload out there, the more it becomes important to be able to tell a memorable story!

Martin (Marty) Smith's curator insight, August 6, 1:09 PM

Funny was just thinking about how everything starts with a story now. Didn't think about these five "mistakes" though. Great post.

Scooped by Ryan Hines
Scoop.it!

Rethinking Thought Leadership to Cut Through the Digital Clutter

Rethinking Thought Leadership to Cut Through the Digital Clutter
Huffington Post
Twenty years ago, the term 'thought leader' began its journey into modern vernacular.
more...
Scooped by Ryan Hines
Scoop.it!

financial services thought leadership

High-quality thought leadership content can achieve great results for banks, asset managers, wealth managers and private equity in the digital age.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

How to Create a Company of Thought Leaders

How to Create a Company of Thought Leaders | Cogitation Supremacy | Scoop.it
Forbes
How to Create a Company of Thought Leaders
Forbes
Despite the tremendous potential reward, there are deep barriers to adopting a thought leadership content strategy on a companywide level. You've encountered these barriers before.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Apple Is Hiring a Thought Leader

Apple Is Hiring a Thought Leader | Cogitation Supremacy | Scoop.it
True or false: thoughts? Trick question, because the answer is leadership. How many iPhones would it take to fill up Tim Cook's duffel bag? Another trick: he hasn't owned a bag since 1999. One last question: do you have ...
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Deconstructing thought leadership with Craig Badings

Deconstructing thought leadership with Craig Badings | Cogitation Supremacy | Scoop.it
Deconstructing thought leadership with Craig Badings http://t.co/qyJtgvVe5C
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Thought Leadership Through Content Marketing

Thought Leadership Through Content Marketing | Cogitation Supremacy | Scoop.it
Technological mobility and social media platforms have forever altered what once was an unchanged marketing horizon. (Have you looked at thought leadership in content marketing this way?
Ryan Hines's insight:

Josh offers a few 'hard and fast' rules for the new paradigm.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

The Comfort of Sameness

The Comfort of Sameness | Cogitation Supremacy | Scoop.it
In Touched With Fire psychologist Kay Redfield Jamison reveals her own extraordinary emotional challenges that gave rise to her own career as a psychiatrist and speaks about how many of history’s greatest artists have faced similar enormous...
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

The Natural Cycle of B2B Thought Leadership [Infographic] :: TDA ...

The Natural Cycle of B2B Thought Leadership [Infographic] :: TDA ... | Cogitation Supremacy | Scoop.it
View our latest infographic to discover the opportunities and hazards in the continuous feedback loop we call The Natural Cycle of B2B Thought Leadership. You'll see each phase of this lifecycle—from the winds of change ...
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Neologisms

Translation Neologism &
Ryan Hines's insight:

While the examples at the end will only be instructive for Arabic speakers, it's interesting to have an overview of how to classify new concepts/words--and how that shapes our discourse.

 

"Thought leadership" is a 'collocation' neologism.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Seven Mistakes That Derail Thought Leaders

Seven Mistakes That Derail Thought Leaders
Forbes
Becoming a so-called 'thought leader' is all the rage; now, everybody wants to be a speaker, build an easy revenue stream, write a book and change the world.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Want to Be a Thought Leader? Here's How - Financial-Planning.com (blog)

Want to Be a Thought Leader? Here's How - Financial-Planning.com (blog) | Cogitation Supremacy | Scoop.it
Want to Be a Thought Leader? Here's How
Financial-Planning.com (blog)
The planning industry is full of buzzwords, particularly in marketing.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Why Now Is the Time to Start Your Thought Leadership Strategy

Why Now Is the Time to Start Your Thought Leadership Strategy | Cogitation Supremacy | Scoop.it
Here's why companies dragging their feet on a thought leadership strategy are missing out on big opportunities.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

How NOT to Write a White Paper

How NOT to Write a White Paper | Cogitation Supremacy | Scoop.it
Your client has amassed a wealth of evidence in support of purchasing Solution A. The problem: you don’t offer Solution A. You have Solution B. You’re faced with having to engage the client in a di...
Ryan Hines's insight:

None of the DO's and all of the DON'T's for writing a white paper.

 

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Which Departments Contribute to Your Thought Leadership Budget?

Which Departments Contribute to Your Thought Leadership Budget? | Cogitation Supremacy | Scoop.it
This post was originally published on the Influence & Co.
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Becoming a Thought Leader Isn’t an Ego Play

Becoming a Thought Leader Isn’t an Ego Play | Cogitation Supremacy | Scoop.it
The post originally appeared on the Influence & Co.
Ryan Hines's insight:

I agree that thought leadership should not be an ego play. Article includes 4 benefits of being a thought leader .

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

The Future Of Thought Leadership

The Future Of Thought Leadership | Cogitation Supremacy | Scoop.it
The Future Of Thought Leadership
Forbes
In many ways, the international strategy consulting firm, McKinsey & Company intentionally or unintentionally led the way in developing thought leadership as a business development strategy.
Ryan Hines's insight:

A strongly misleading title that provides an interesting read nonetheless.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

The Best SEO, Social + Content Strategy: Thought Leadership

The Best SEO, Social + Content Strategy: Thought Leadership | Cogitation Supremacy | Scoop.it
I'm constantly recommending thought leadership as a marketing strategy and, frequently, getting a lot of pushback. It started when I was a consultant, but continues to this day.
Ryan Hines's insight:

A hipster dialogue worth reading

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

5 Essential Thought Leadership Skills For Content Marketing Success

5 Essential Thought Leadership Skills For Content Marketing Success | Cogitation Supremacy | Scoop.it
There are a ton of people doing content marketing right now, but most of them aren’t thought leaders. Thought leaders aren’t just bloggers, or even the people speaking at conferences.
Ryan Hines's insight:

Agreed. These 5 attributes are prerequisites for thought leadership.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

The Big Difference Between Challenger Marketing and Thought Leadership: An Interview with Brent Adamson - Kapost Content Marketeer

The Big Difference Between Challenger Marketing and Thought Leadership: An Interview with Brent Adamson - Kapost Content Marketeer | Cogitation Supremacy | Scoop.it
"What do you do when the customer looks you in the eye and says, 'I agree with you,' and still doesn’t buy?
Ryan Hines's insight:

A great point that I have not seen made elsewhere.

more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

I Am Not A Thought Leader, And Neither Are You

I Am Not A Thought Leader, And Neither Are You | Cogitation Supremacy | Scoop.it
I am not a thought leader, and neither are you. This also goes for all the ninjas, mavens, jedis, rock stars, and gurus. Sorry folks. The term ‘thought leadership’ once had meaning, but it’s been h...
Ryan Hines's insight:
A classic application of the fight club rule of thought leadership
more...
No comment yet.
Scooped by Ryan Hines
Scoop.it!

Making the Most of Corporate Academic Sponsorships

Making the Most of Corporate Academic Sponsorships | Cogitation Supremacy | Scoop.it
Many firms find it useful to partner with academic institutions for a variety of reasons, including: to commission research, to advance a field of study, to identify a stream of potential recruits,...
Ryan Hines's insight:

Leveraging academic institutions is a great way for companies to further their thought leadership efforts. That said, it's important to adopt a thoughtful approach to academic sponsorship. These considerations will help guide your thinking when taking the first steps.

more...
No comment yet.